1. ‘Agent Assist’‘Agent Assist’ Quarterly Strategy Call 11/06/2013

2. Q A

4. beth@steveharney.com

6. 4 Crucial Actions over the next 90 Days 1. Maintain buyer activities 2. Continue to build listing Inventory 3. Extend every current listing through Spring 2014 4. List every competitor’s expired in the first two weeks of January

7. 4 Crucial Actions over the next 90 Days 1. Maintain buyer activities 2. Continue to build listing Inventory 3. Extend every current listing through Spring 2014 4. List every competitor’s expired in the first two weeks of January

12. 4 Crucial Actions over the next 90 Days 1. Maintain buyer activities 2. Continue to build listing Inventory 3. Extend every current listing through Spring 2014 4. List every competitor’s expired in the first two weeks of January

15. $175K $215K By FSBOBy AGENT *The ‘typical’ price is actually the average price in the survey. However, studies have shown that people are more likely to FSBO in markets with lower price points. Typical Sold Price* FSBO vs. Agent

16. of all buyers search online during home buying process of all buyers purchased a home through an agent of all buyers look to print newspaper ads 28 % 89 % 90 % Where Do Buyers Find a Home?

17. The percentage of homes selling as a FSBO has decreased from 19% to 9% in the last 20 years FSBOs as a Percentage of all Home Sales

18. FSBOs Must Be Ready to Negotiate Here is a list of some of the people with whom you must be prepared to negotiate: The buyer The buyer’s agent The buyer’s attorney The home inspection company The termite company The buyer’s lender The appraiser The title company The town or municipality The buyer’s buyer Your bank (in the case of a short sale)

19. Reasons to Hire a Real Estate Professional They help with all disclosures and paperwork necessary in today’s heavily regulated environment. They are well educated in and experienced with the entire sales process. They act as a ‘buffer’ in negotiations with all parties throughout the entire transaction. They help understand today’s real estate values when setting the price on a listing or on an offer to purchase. They simply and effectively explain today’s real estate headlines and decipher what they mean to you.

20. ta·per ˈ tāpər/ Verb – to diminish or reduce

21. 30 Year Fixed Rate Freddie Mac 10/2013 Rate Movement Increase in mortgage rates building up to Fed announcement Decrease in mortgage rates since Fed announcement Fed announces not to taper bond purchases

22. Q A