1. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. GREENER MEETINGS AND EVENTS Samuel deBlanc Goldblatt CHAPTER 10

2. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. Chapter 10 Social Sustainability

3. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. Learning Objectives How meetings and events may contribute to social well being How corporate social responsibility (CSR) commitments can provide volunteer, financial, or in-kind support to social causes How to maintain a happy, healthy workforce through sustainable human resources CHAPTER 10

4. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. Learning Objectives How to meet standards for equality and accessibility How to make your meeting or event a welcoming environment for all persons How to source local goods and services How to create a legacy of positive social impacts in areas such as health, ecosystem, and urban regeneration CHAPTER 10

5. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. Opening Activity Conduct a brief accessibility audit of the building you are in now. Is this space accessible to persons with disabilities? CHAPTER 10

6. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. Corporate Social Responsibility Volunteerism Financial contributions In-kind philanthropy CHAPTER 10

7. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. Carbon Offsetting Contributions to environmental charities to balance your carbon emissions Sample projects: – Financing composting equipment on a farm – Converting landfill methane into energy – Providing wind energy in India – Installing biomass boilers for a factory in Argentina CHAPTER 10

8. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. Accessibility Understand the correct terminology Comply with the Americans with Disabilities Act (ADA) Accessibility audit CHAPTER 10

9. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. Local Roots CHAPTER 10 Attendees of The Big Tent were greeted by hostesses who provided fresh organic strawberries for those who traveled by bicycle or public transportation.

10. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. Exercise CHAPTER 10 Participants pedal stationary bicycles to power a movie at Guerilla Cinema in Edinburgh.

11. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. Ecosystem Rebuilding CHAPTER 10 Staff at the Edinburgh International Conference Centre spend a day volunteering for environmental causes. Courtesy of the Edinburgh International Conference Centre.

12. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. Urban Regeneration CHAPTER 10 Staff at the Edinburgh International Conference Centre clean up their urban environment. Courtesy of the Edinburgh International Conference Center.

13. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. National Football League (NFL) Check out the NFL Play 60 campaign at www.nfl.com/play 60: – How does this inspire young people? – What kinds of activities take place? – How is it marketed? CHAPTER 10

14. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. Lightning Round Corporate social responsibility (CSR) Philanthropy Charity galas In-kind support Carbon credits Equal Opportunities Monitoring Form Americans with Disabilities Act (ADA) Accessibility audit Ecosystem rebuilding Urban regeneration CHAPTER 10

15. Copyright © 2012 by John Wiley & Sons, Inc. All Rights Reserved. Homework Find a social issue of importance to your region. How could an event support this issue? CHAPTER 10