1. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 1 JOIN. ENGAGE. LEAD. THE RISK MANAGEMENT ASSOCIATION

2. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 2 JOIN. ENGAGE. LEAD. Chapter Membership Campaign The Risk Management Association

3. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 3 JOIN. ENGAGE. LEAD. CHAPTER MEMBERSHIP CAMPAIGN: INSTITUTIONS Chapter recruits new institutions year round: –Campaign runs June 1 – May 31. No need for special application, chapter automatically receives credit for new recruits. Chapter gets a $100 rebate for banks recruited June through January and a $50 rebate for banks recruited February through May. Chapter gets a $100 rebate for banks that renew in the second year.

4. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 4 JOIN. ENGAGE. LEAD. 20–30% = $300 rebate. 2–9.9% = $100 rebate. 10–19.9% = $200 rebate. CHAPTER MEMBERSHIP CAMPAIGN: INDIVIDUALS Chapters will receive a monetary rebate based on net percent increase in total individual members:

5. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 5 JOIN. ENGAGE. LEAD. The Risk Management Association RMA Member-Get-a-Member Program

6. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 6 JOIN. ENGAGE. LEAD. RMA MEMBER-GET-A-MEMBER PROGRAM Members recruiting new members. All Associate and Professional members are eligible. Enroll to become a liaison: –Form available in brochure. –Or register online. New member must fill in the “referred by” line on the application.

7. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 7 JOIN. ENGAGE. LEAD. RMA MEMBER-GET-A-MEMBER PROGRAM (CONT.) Program runs from August 1 through June 30. Different award levels based on number of recruits. Liaisons (One Star and above) will be recognized in The RMA Journal and on the website. All liaisons who achieve a One Star level or higher, will receive a special membership card and a special gift.

8. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 8 JOIN. ENGAGE. LEAD. RMA MEMBER-GET-A-MEMBER PROGRAM: AWARD LEVELS 10% discount on RMA products/open enrollments. $10 Starbucks gift card. One Star Liaison: 5 recruits 10% discount on RMA products/open enrollments. $25 Amazon gift card. Free individual membership for a year. Two Star Liaison: 10 recruits

9. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 9 JOIN. ENGAGE. LEAD. RMA MEMBER-GET-A-MEMBER PROGRAM: AWARD LEVELS (CONT.) 10% discount on RMA products/open enrollments. $50 Amazon gift card. Free Individual membership for a year. Free registration and recognition at RMA Annual Conference. Three Star Liaison: 15 recruits All awards of the Three Star Liaison. Free registration and 2 nights hotel stay at RMA Annual Conference. Plaque awarded at RMA Annual Conference. Invitation to Chairman’s Dinner at RMA Annual Conference. Four Star Liaison: Top recruiter (must achieve Three Star level to be eligible)

10. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 10 JOIN. ENGAGE. LEAD. Best Practices in Recruiting New Members The Risk Management Association

11. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 11 JOIN. ENGAGE. LEAD. BEST PRACTICES IN RECRUITING NEW MEMBERS Request a nonmember institutional list from RMAHQ Pass the list around to all board members to see if anyone has a key contact at any of these institutions Ask board members to help solicit nonmembers Develop a board competition to see who can bring in the most nonmember institutions Get your regional manager involved.

12. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 12 JOIN. ENGAGE. LEAD. The Risk Management Association Member Retention Tips

13. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 13 JOIN. ENGAGE. LEAD. MEMBER RETENTION Get Organized! –Develop a membership committee (not just a chair). –Create a retention strategy. –Brainstorm with the board to come up with responses to many common concerns about the cost and benefits of membership. –Establish an Ambassador Program. –Utilize the Membership Toolbox. –Contact other Chapters for ideas and suggestions. –Track your successes and failures to constantly streamline the process.

14. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 14 JOIN. ENGAGE. LEAD. The Risk Management Association RMA Resources

15. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 15 JOIN. ENGAGE. LEAD. RMA RESOURCES Product Boxes Membership Kits Membership Cards Membership Strategies Section of the Website –Slide Deck –Membership Trifold Brochure

16. Enterprise Risk · Credit Risk · Market Risk · Operational Risk · Regulatory Compliance 16 JOIN. ENGAGE. LEAD. RMA RESOURCES (CONT’D) Membership Toolbox –Membership calendar –Best strategies –Membership types –Sample letters