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The required text for this course is Essentials of Strategic Management, The Quest for Competitive Advantage 1 st Edition by Gamble/Thompson Required Materials.

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Presentation on theme: "The required text for this course is Essentials of Strategic Management, The Quest for Competitive Advantage 1 st Edition by Gamble/Thompson Required Materials."— Presentation transcript:

1 The required text for this course is Essentials of Strategic Management, The Quest for Competitive Advantage 1 st Edition by Gamble/Thompson Required Materials for Your Course

2 Your Textbook Options Traditional printed textbook: –Available via bookstore –Buy your text online: Visit www.shopmcgrawhill.comwww.shopmcgrawhill.com Cost Saving textbook options: –E-book via digital download – 55% Savings* Download the eBook to your primary computer http://textbooks.vitalsource.com http://textbooks.vitalsource.com –Online View – 55% Savings* Download the eBook to your computer or access online from any computer – http://www.coursesmart.com * Savings over the traditional printed text

3 Additional Learning Resources (Online Learning Center) For additional resources: URL for book- http://www.mhhe.com/gamble http://www.mhhe.com/gamble What is included: –Self-quizzes Every chapter features a self-grading quiz Great to use for self-evaluation An effective way to prep for a test or quiz –PowerPoint Every chapter features a downloadable PowerPoint presentation Facilitate note taking and review of material

4 Improve your grade with… –Narrated PowerPoint review sessions –Downloadable iPod Content –Pre-tests & Post-tests –Case Videos –Case Exercises –CaseTutor ® to support your case analysis www.mhhe.com/gamble1e *$10 per semester Premium* Learning Resources (Online Learning Center)

5 For technical support http://www.mhhe.com/support


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