1. ENTREPRENEURSHIP Lecture No: 17 Resource Person: Malik Jawad Saboor Assistant Professor Department of Management Sciences COMSATS Institute of Information Technology Islamabad.

2. Previous Lecture Review Entrepreneurs in Action Video on Google Boys

3. Objectives Guidelines for Preparing Business Plan Tips on Preparing Business Plan Explain the advantages and the disadvantages of the three major forms of ownership The Sole Proprietorship The Partnership The Corporation.

4. Guidelines for Preparing a Business Plan Remember: No one can create your plan for you. Potential lenders want to see financial projections, but they are more interested in the strategies for reaching those projections. Show how you plan to set your business apart from competitors; don’t fall into the “me too” trap. Identify your target market and offer evidence that customers for your product or service exist.

5. Tips on Preparing a Business Plan Make sure your plan has an attractive cover. (First impressions are crucial.) Rid your plan of all spelling and grammatical errors. Make your plan visually appealing. Include a table of contents to allow readers to navigate your plan easily. Make it interesting. (Continued)

6. Tips on Preparing a Business Plan Your plan must prove that the business will make money (not necessarily immediately, but eventually). Use spreadsheets to generate financial forecasts. Always include cash flow projections. Keep your plan “crisp” – between 25 and 50 pages long. Tell the truth – always. (Continued)

7. Presenting the Plan Demonstrate enthusiasm, but don’t be overemotional. Know your audience thoroughly. “Hook” investors quickly with an up-front explanation of the venture, its opportunities, and its benefits to them. Hit the highlights; focus on the details later. Keep your presentation simple – 2 or 3 major points.

8. Presenting the Plan Avoid overloading your audience with technological jargon. Use visual aids. Close by reinforcing the nature of the opportunity. Be prepared (with details) for potential investors’ questions. Follow up with every investor to whom you make your presentation. (Continued)

9. Choosing a Form of Ownership There is no one “best” form of ownership. The best form of ownership depends on an entrepreneur’s particular situation. Key: Understanding the characteristics of each form of ownership and how well they match an entrepreneur’s business and personal circumstances.

10. Factors Affecting the Choice Tax considerations Liability exposure Start-up and future capital requirements Control Managerial ability Business goals Cost of formation

11. Major Forms of Ownership Sole Proprietorship Partnership Corporation

12. Advantages of the Sole Proprietorship Simple to create Least costly form to begin Profit incentive Total decision-making authority No special legal restrictions Easy to discontinue

13. Disadvantages of the Sole Proprietorship Unlimited personal liability Limited skills and capabilities Feelings of isolation Limited access to capital Lack of continuity

14. Liability Features of the Basic Forms of Ownership Sole Proprietorship Claims of Sole Proprietor’s Creditors Sole Proprietor’s Personal Assets

15. Partnership An association of two or more people who co- own a business for the purpose of making a profit. Always wise to create a partnership agreement. Best partnerships are built on trust and respect.

16. ELEMENTS OF GOOD PARTNERSHIP AGREEMENT What is the financial contribution of each partner? What is the division of work between the partners? What constitutes income in the partnership? What property is included in the partnership and how is it defined? How will/can partnership property be used by individual partners?

17. How will bank accounts be set up and how will accounting and tax matters be handled? How will disputes related to the partnership be resolved? What happens if one partner dies or becomes disabled or incapacitated? What happens if one partner wants to leave the partnership? How will sale of the business be handled? ELEMENTS OF GOOD PARTNERSHIP AGREEMENT

18. Advantages of the Partnership Easy to establish Complementary skills of partners Division of profits Larger pool of capital Ability to attract limited partners

19. Types of Partners General partners – Take an active role in managing a business. – Have unlimited liability for the partnership’s debts. – Every partnership must have at least one general partner. Limited partners – Cannot participate in the day-to-day management of a company. – Have limited liability for the partnership’s debts.

20. Advantages of the Partnership Easy to establish Complementary skills of partners Division of profits Larger pool of capital Ability to attract limited partners Little government regulation Taxation

21. Disadvantages of the Partnership Unlimited liability of at least one partner Capital accumulation Difficulty in disposing of partnership interest Lack of continuity Potential for personality and authority conflicts Partners bound by law of agency

22. Liability Features of the Basic Forms of Ownership Partnership Claims of Partnership’s Creditors Partnership’s Assets General Partner’s Personal Assets General Partner’s Personal Assets General Partner’s Personal Assets General Partner’s Personal Assets

23. Corporation A separate legal entity from its owners. Types of corporations: Publicly held – a corporation that has a large number of shareholders and whose stock usually is traded on one of the large stock exchanges. Closely held – a corporation in which shares are controlled by a relatively small number of people, often family members, relatives, or friends.

24. Advantages of the Corporation Limited liability of stockholders Ability to attract capital Ability to continue indefinitely Transferable ownership

25. Liability Features of the Basic Forms of Ownership Corporation Claims of Corporation’s Creditors Corporation’s Assets Shareholder’s Personal Assets Shareholder’s Personal Assets Shareholder’s Personal Assets Shareholder’s Personal Assets Barrier

26. Disadvantages of the Corporation Cost and time of incorporating Double taxation Potential for diminished managerial incentives Legal requirements and regulatory “red tape” Potential loss of control by founder(s)

27. You Be The Consultant.. CASE STUDY

28. YOU BE THE CONSULTANT Louise Tallman spent much of her childhood playing and working in her mother and aunt’s antique shop. Her interest, involvement, and love of antiques led her to attend a school of art and design. Upon graduation, Louise decided to start her own antique shop and is in the process of completing her business plan. Q1.What are the questions that you would pose to Louise in order to help her select the form of ownership for her antique shop? Please explain the relevance of each question and answer, to determination of the suggested form of ownership.

29. Lecture Review Explain the advantages and the disadvantages of the three major forms of ownership The Sole Proprietorship The Partnership The Corporation. Reference: Essentials of Entrepreneurship & Small Business Management, Zimmer, Scarborough &Wilson, 5 th Edition