1. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Evaluation of Digital library Anna Maria Tammaro University of Parma

2. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Outline  What is the digital library?  Why evaluate?  Evaluation cycle What? How?  Good practices

3. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 What is a digital library?  What is encompassed? Visions of library  What elements to take?  What is critical?

4. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Why evaluate?  Evaluation is a fact finding,  Evidence based value measuring,  Integrated in the management process of digital libraries  Accountability: evidence of resources spent  Effectiveness: understanding basic phenomena (as information seeking)  Impact: as increased learning, research, dissemination

5. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 4 major questions for evaluation  What actually occurred?  How can it be improved?  Did it accomplish the objectives?  What impact did it have?

6. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Description  What actually occurred?  Documentation Evaluation, MIS

7. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Improvement  How can it be improved?  Formative evaluation

8. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Fit for purposes?  Did it accomplish its objectives?  Effectiveness evaluation

9. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Impact of digital library  What impact did it have?  The ultimate question for evaluation is: “How are digital libraries transforming research,education, learning and living?” (Saracevic 2002, p. 368)

10. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 What evaluate?  Content  Services/system  Users and uses

11. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Content evaluation  Content quality (subject coverage, relevance)  Content scope (what is included? Online journals, ebook)  Content organisation (metadata, bibliographic organisation,indexing)  Effectiveness (management, user support)  Efficiency (cost)

12. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 System interface  Interface (usability, design, accessibility)  System performance (interactivity,algorithms for searching, processing time)  System configuration (networks, security,authentication)

13. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Outcomes  The ways in which library users are changed as a result of their contact with the library resources and programs (ARL 1998)

14. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Outcomes based evaluation Have audiences been sufficiently identified? Are outcomes clearly written? Are outcomes sufficient to describe what you hope will happen? Are data collection methods cost efficient? Add: Do they provide the data you want and need?

15. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Users  Who are they? (researchers, students, remote, etc.? What is their context?)  How do they access the digital library? (infomation seeking behviour, usability)  Why do they need the digital library? (activities, expectations)  What type of resources do they need? (subject, etc.)  What is the value of digital library? (impact, outcomes, potential for community building)

16. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 European Minerva Project  Minerva  Handbook on cultural web user interaction  http://www.minervaeurope.org/publicatio ns/handbookwebusers.htm

17. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 How to evaluate?  Survey  Focus group  Interviews  Transaction logs  Observation  Ethnographic evaluation  Usability  Combined methods  Longitudinal studies  Crosscultural assessment  Benchmarking

18. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Standard – COUNTER, SUSHI (NISO standard usage statistics harvesting initiative)  No benchmarking or longitudinal studies (for the rate of change)

19. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Good practice  DigiQual – http:// www. digiqual. org/  PEAK – http:// www. dlib. org/ dlib/ june99/ 06bonn. html  E- valued – http:// www. evalued. uce. ac. uk

20. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Bad news  There is no single, easy to administer, inexpensive, reliable, and valid approach to evaluating interactive learning from DLs.

21. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Good news There are practical strategies for documenting the development and use of interactive learning, improving it, and building a case for its effectiveness and impact.

22. A.M.TammaroUniversity of Tbilisi, 5-15 July 2010 Questions?  Thanks of attention! Annamaria.tammaro@unipr.it