1. The Empathics

2. Problems and Situations Product Desinformation (Costumers) Customers Desinformation (Stores) Efficiancy of Personalized Advertisement

3. The Solution Touchscreen Barcode recognition Stock information / product suggestions Animations and pictures Smartphone aplication Quick information Not only in the store

4. Customers Hiring salesmen Advertisement Department Stores Costs

5. Market Costumer Relational Management Value of information (New market) Efficiency Costumer Service Retail (Segment of the overall market)

6. Market (Statistics) Total industry sales: o 2007: $8,4 billion o 2008: $9,3 billion o 2010: $10,3 billion Anticipated annual growth: 10,7% o 2011: $11,4 billion Big Industry growth!!!

7. Competition Salesmen Very slow Incomplete Information Online stores Slow acces for each product

8. Business Model New shopping experience Complete and Fast Information in stores Personalize advertisement Feedback costumers-stores Web page Offering to big stores Word - of - mouth Retail stores, sports stores, etc. malls Software Development Marketing Manufacturing Screens People Distribution Screen rental Installation Updating / Training Maintenance Touchscreen companies Software company Virtual Selling Trial runs Personal assistance