2. JDF - A Software Developer’s Perspective

3. What is Objective Advantage? Objective Advantage, Inc. is a software business development company based in Houston, Texas. We develop new software products, update and expand existing products, and integrate the products that we develop. Objective Advantage is a Microsoft Certified Partner and a member CIP4 development committee. For more information, visit www.oai.cc www.oai.cc

4. TripleArc TripleArc provides advanced online systems that speed up and simplify the print process, streamlining communication between buyer and supplier, leading to reduced costs and faster turnaround times. Hall 5, Stand 440 www.triplearc.com

5. TripleArc CWS Within an average print supply chain there are numerous separate communication channels in existence between the buyer, the designer, the repro house, the printer to the logistics company who deliver the finished product. TripleArc’s CWS is a flexible Print Management Workflow solution that has been designed to act as a hub through which all of this communication can be channelled – streamlining systems and enhancing relationships. www.triplearc.com

6. TripleArc CWS Build Job Spec Online Send RFQ to suppliers Allow suppliers to quote online Review and directly compare Quotes returned Award job and issue PO Track completion and issue invoice www.triplearc.com

7. TripleArc CWS Application Service Provider Web-based No software installed on client Microsoft.NET Scalable across multiple servers for performance www.triplearc.com

8. JDF – A Vendor View Expansive specification - Simplified domain analysis Comprehensive representation through PrintTalk Database design – spec upfront XML Templates Self-representation

9. Domain Analysis Many individual views and opinions Many functional views of a job –Client –Print Manager –Printer –Etc. No consistent way to write a spec JDF provided a comprehensive view of required data

10. Comprehensive Representation - PrintTalk cXML with “JDF Inside” Many details about a job all fit into a single structure Extends beyond print spec to: –Pricing –Scheduling –Invoicing –Etc.

11. Database design & XML Representing the data for various uses Total spec upfront Extensible especially through XML Storage Choices –Store as XML files –Store in Database: XML Import/Export

12. Templates Standard jobs pre-constructed Hide complexity Customizable by each client Friendly layout Minimized data set Still fully JDF compliant

13. Self-Representation JDF Standard consists of elements and attributes and so do all jobs. Editor used to build and edit jobs also used to update the standard Customized extensions to the standard itself can be similarly supported

14. Review Expansive specification - Simplified domain analysis Comprehensive representation through PrintTalk Database design – spec upfront Templates XML Self-representation

15. Hall 5, Stand 440