1. Stock Market Analysis and Personal Finance Mr. Bernstein Investment Banks May 23, 2013

2. Stock Market Analysis & Personal Finance Mr. Bernstein Investment Banks vs Commercial Banks Do not participate in the function of collecting deposits Instead, IBs borrow money in the bond and note markets 2

3. Stock Market Analysis & Personal Finance Mr. Bernstein Investment Banks: Primary Functions Assist corporations and government agencies raise funds through large sales of securities Provide strategic advice to corporations and government agencies on possible mergers, acquisitions or other financial transactions Act as counterparty to money managers and other clients in transactions Act as broker/dealer to execute transactions for clients Invest or trade their own capital in a wide range of financial market instruments Many possible conflicts of interest must be managed so earn the trust of clients, regulators and and the marketplace 3

4. Stock Market Analysis & Personal Finance Mr. Bernstein Investment Banks: Culture Generally have very innovative cultures as their ventures and processes are not eligible for patent protection and are quickly copied Many possible conflicts of interest must be managed to earn the trust of clients, regulators and and the marketplace 4