2 Objectives At the end of this session you will be able to: Describe the qualities of an effective presenterPlan a presentationDevelop learning objectives for your presentationUse effective visual aidsAdopt several methods and tools for presentingUse positive presentation style behaviours
3 Qualities of an Effective Presenter AppearanceInteresting VoiceAttitudeKnowledgeGood Eye ContactEnthusiasmConfident MannerAudience
4 Planning a Presentation Why are you speaking?Who will be in the audience?How long do you have to speak?Clear objectivePlan the content: introduction, middle, summaryPrepare visual aidsPrepare briefing notesRehearse
5 The Audience What are they expecting to hear? What do they know already?Will they have strong opinions?Will it be clear why the subject should matter to them?Do I have support or opposition from particular people?
7 Communicating to Convince Set a clearobjectiveStructureaccording tothe objectivePut togetheryour notesCreate visualsOpening Attention GrabberDeliver the body of your presentationSummarise &concludeRespond toquestions &objectionsSuggest nextstepsEnd with anenergeticstatement
8 Understanding Objectives What is the main purpose?What do I want the audience to do as a result?What will be my overall message?What are the main points I need to get across?
9 Opening Attention Grabbers FactsRhetoricalQuestionsArresting StatementsQuotesJokesShortanecdoteor storyA statementof your objectives
10 Why Use Visual Aids? Of the information that is remembered: 85% is through seeing11% is through hearing4% is through the other sensesResearchers have found that:Only 10% of presentation is rememberedIncreases to 50% if visual aids are used70% if both visual aids and participation is used
11 The Trouble with Visual Aids Many people simply put too much information into a visualaid and then compound the situation by saying somethinglike ‘you probably can’t read this’ and then trying to talkthrough an awkward description of what is on the screen.The other problem is that people will automatically readanything that is put in front of them. So if they spotsomething on the slide that mentions something unrelatedto the presentation, e.g. ‘your flies are undone’ (admittedlythis doesn’t come up in a presentation that often) people stopthinking about what the speaker is saying and their minddrifts away to this new topic. To test this, we predict thatmost men will check that they are properly dressedwithin the next fifteen minutes.
12 Tips on using Visual Aids Use simple words, short bullet pointsRemember space = LegibilityLarge typeface is easier to readPictures enhance the visuals
13 Presentation Style Good posture - open hand and arm movements Control of distracting mannerismsEye contact with all the audienceVoice - good speed, pace, tone, pitch and varied modulationEnergy and enthusiasmControlling nerves
14 Summary 8 qualities of an effective presenter How to plan a presentationTake your audience into considerationUnderstand objectivesAttention grabbers!Tips on visual aidsYour presentation style