1. Selecting a topic, purpose and central idea Class Activity – Brainstorming

2.  When a speaker is enthusiastic about his or her ideas, how do listeners usually react?  List the six criteria discussed in this chapter for writing a specific purpose statement.  What is the difference between the specific purpose and the central idea?

3. Select a topic that…  Fits requirements of assignment  Showcases your experiences and knowledge  Interests you  You can make interesting and valuable to your audience

4.  Establish a general purpose to help bring your topic under control. ◦ To inform ◦ To persuade ◦ To entertain

5.  What exactly to you want to accomplish in your speech? ◦ Topic: Foodborne illnesses ◦ General Purpose: To inform ◦ Specific Purpose: To tell my listeners how to protect themselves from foodborne illnesses

6.  What exactly to you want your audience to remember from your speech? ◦ Topic: Foodborne illnesses ◦ General Purpose: To inform ◦ Specific Purpose: To tell my listeners how to protect themselves from foodborne illnesses ◦ Central Idea: Monitoring food temperatures is a great way to avoid foodborne illnesses

7. Football - Explain divisions / conferences - Explain job of coaching - Explain history - Explain artificial vs. natural turf Let’s use football as an example:

8.  Brainstorm for possible main points  Narrow to 3 – 5 possible main points

9.  Narrow down the following broad subjects to specific, manageable topics: ◦ Outdoor recreation ◦ Musical groups ◦ Illegal drugs ◦ Saving money