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1, Friday, February 14, 2014 e-box future Stockholm 1999-7-2.

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Presentation on theme: "1, Friday, February 14, 2014 e-box future Stockholm 1999-7-2."— Presentation transcript:

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2 1, Friday, February 14, 2014 e-box future Stockholm 1999-7-2

3 2, Friday, February 14, 2014 Once upon a time... PTT Security ! Control ! Alarm ! Communications ! standards Big big big Well wait ? Third party developers ! Competition Deregulation Management! High Quality! Reliable!

4 3, Friday, February 14, 2014 101 reasons for an e-box Measure your electricity online Make a phone call Surf the internet Alarm system Manage your private keys Banking...

5 4, Friday, February 14, 2014 Thrilled? Excited? Pay for it? Wanna have one?

6 5, Friday, February 14, 2014 Apple In a land long ago... Microsoft on every desk User friendliness Quality Ease of use Standards Professional IBM Innovative OS Market share <7% OS Market share <2% OS Market share >90% Reliability Security

7 6, Friday, February 14, 2014 The difference? Goal oriented. Who cares about the means

8 7, Friday, February 14, 2014 Palm Pilot We looked into creating a consortium for palm devices to attract developers. In the end we decided to go for the end users directly. 1.000.000 Palm Pilots later we have over 50.000 developers.

9 8, Friday, February 14, 2014 Lessons learned Goals, not means Focus on the end user It must be fun to have! Find an appealing reason to buy an e-box End user in control

10 9, Friday, February 14, 2014 How do we get an e-box in every house? Find a user need we can solve How? Can we? Watch the trends

11 10, Friday, February 14, 2014 Trends Car computers Smart mobiles PDAs Many PCs per house Internet explosion Smart Appliances Home automation

12 11, Friday, February 14, 2014 How will devices share information and cooperate? Type in many times? Synchronize? n:m? e-box? Via the PC? Not?

13 12, Friday, February 14, 2014 Always available, Always correct Agenda Addresses Pictures Letters Status Profiles Heater Documents Faxes

14 13, Friday, February 14, 2014 e-box key words Database IP-Access Backup Reliability e-clients Wireless

15 14, Friday, February 14, 2014 Where next Work with partners for the e-clients Minimize work on...itys Sexy first Bluetooth Buy markets Make the standard

16 15, Friday, February 14, 2014 ERICSSON ERICSSON is with the e-box currently in a great position to screw up Lets see if we can prevent that

17 16, Friday, February 14, 2014


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