2. Demo DEMO Pick Product Glittering Generalities Slogan Music Selection Returns to Opening Screen Go Back Play This will be a reminder to what each slide requires Volume Control Will show if the option selected by student is the best option for the most amount of viewers This will be a video demonstration but it will just explain what these button are and as well as going through the WBLT Home

3. Teacher’sResources This tool was created for complimenting a lesson on advertising techniques for grades 7 and 8. The following are resources that may be useful in teaching this lesson Websites: http://www.media-awareness.ca/ Provides lesson plans and handouts on advertising techniques. http://pbskids.org/dontbuyit/teachersguide/tips.html This website provides resources for the teachers with other websites that can help with the planning. This tool was created for complimenting a lesson on advertising techniques for grades 7 and 8. The following are resources that may be useful in teaching this lesson Websites: http://www.media-awareness.ca/ Provides lesson plans and handouts on advertising techniques. http://pbskids.org/dontbuyit/teachersguide/tips.html This website provides resources for the teachers with other websites that can help with the planning. DEMO

4. Pick your product 1 Pick your Product Choose from the following Chocolate Bar Teen Magazine Blue Jeans Running Shoe Choose from the following Chocolate Bar Teen Magazine Blue Jeans Running Shoe DEMO

5. Pick your product 2 Pick your Product DEMO

6. Slogan 1 Slogan DEMO Pick from one of the slogans and place it anywhere on the screen Choose from the following: Whenever there is a snack bar, teen magazine fits! Ding Dong! Teen magazine is calling! I’ve seen the future, and its teen magazine shaped! More than just a teen magazine! Choose from the following: Whenever there is a snack bar, teen magazine fits! Ding Dong! Teen magazine is calling! I’ve seen the future, and its teen magazine shaped! More than just a teen magazine! NOTE: Slogans are going to be the same for all products just the name will switch. Each product has one slogan that best fits with it.

7. Slogan 2 DEMO Ding Dong! Teen Magazine is Calling! Slogan

8. Glittering Generalities 1 Glittering Generalities You can move the product and the slogan where you want and place it where you and include colour, shapes that will enhance your product Pick Background colour. Ding Dong! Teen Magazine is Calling! Choose from these shapes. DEMO

9. Glittering Generalities 2 Glittering Generalities DEMO Ding Dong! Teen Magazine is Calling!

10. Music 1 Music DEMO Ding Dong! Teen Magazine is Calling! Listen and choose from the following songs: ♪ Chocolate Dance ♪ ♪ 6 teen Theme Song ♪ ♪ Much Music Electric Circuit ♪ ♪ Courage ♪ Listen and choose from the following songs: ♪ Chocolate Dance ♪ ♪ 6 teen Theme Song ♪ ♪ Much Music Electric Circuit ♪ ♪ Courage ♪ Listen to the following songs, pick the one that goes with your product. Click on Boxes to hear music. NOTE: Music selections are going to be the same for all products. Each product has one song that best fits with it.

11. Music 2 Music DEMO Ding Dong! Teen Magazine is Calling! ♪ Playing 6 teen Theme Song ♪ Listen to the following songs, pick the one that goes with your product

12. Final Product DEMO Ding Dong! Teen Magazine is Calling! ♪ Playing 6 teen Theme Song ♪

13. Ad technique 1 Advertising Techniques DEMO Slogan: identifies product or service with an idea Examples: “I’m loving it!” McDonalds “It keeps going, and going, and going…” Energizer Batteries Examples: “I’m loving it!” McDonalds “It keeps going, and going, and going…” Energizer Batteries

14. Ad technique 2 Advertising Techniques DEMO Glittering Generality: the viewer is given a general feeling about the product. This technique uses appealing visuals and words. Example: “We can’t keep something this juicy a secret!” Both images and words create a general feeling. Example: “We can’t keep something this juicy a secret!” Both images and words create a general feeling.

15. Ad technique 3 Advertising Techniques DEMO Sounds Good:Use of music that add to the excitement of commercials. Also called jingles, they tend to get stuck in your head. Example: ♪ Oscar Meyer Wiener Song ♪ Example: ♪ Oscar Meyer Wiener Song ♪ Click on box to hear music