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Benefit from a unique opportunity. Sponsorship Opportunities Working in partnership with Yorkshire Rows will provide you with rare opportunities for advertising.

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Presentation on theme: "Benefit from a unique opportunity. Sponsorship Opportunities Working in partnership with Yorkshire Rows will provide you with rare opportunities for advertising."— Presentation transcript:

1 Benefit from a unique opportunity

2 Sponsorship Opportunities Working in partnership with Yorkshire Rows will provide you with rare opportunities for advertising and promotion of your brand. Yorkshire Rows have already achieved an enormous amount of media coverage: BBC Breakfast TV – National & International coverage on a number of occasions Local BBC and ITV news features Full features in ‘Yours’ magazine, Yorkshire Life Magazine, various adventure magazines and more. Articles and news features in regional press Regular slots and interviews on BBC York, BBC Leeds and local radio stations Opportunities for future filming in a variety of formats With huge global media coverage and a coordinated PR campaign, we will provide you with a unique opportunity to raise the profile and exposure of your brand over at least a 6 month period including mention in our media campaigns, through our social media reach, through branding on the boat and kit and via our many organised events.

3 The 2013 Talisker Whisky Atlantic Challenge PR Summary 1,644 pieces of media coverage in 40 countries. 82 pieces of global broadcast coverage. Tweets and messages of support from celebrities, including Russell Crowe and Prince Harry. Over 37 million website hits to the Talisker Whisky Atlantic Challenge site from over 100 countries. Sponsorship Benefits Increased PR and brand exposure through both the Atlantic Campaigns PR and media campaign and also the increasing Yorkshire Rows PR and media coverage. The Talisker Whisky Atlantic Challenge documentary will go out across the world and along with the national and international BBC and other media coverage of the Yorkshire Rows team this will provide an excellent stage for your brand. Yorkshire Rows is unique. Being 4 slightly older working mums we open up the opportunities to promote our sponsor’s messages and brands. Our social media, web presence and blog attract a variety of audiences and support is extremely strong. We will endorse your product through videos and photos of your product on our row. We have already proven ourselves through our achievement of being the 1 st women’s crew to successfully cross the North Sea. We will be able to use this experience on our up and coming Atlantic row and our extensive business experience in team building opportunities and motivational speaking to staff or clients.

4 Sponsorship Packages The support of you, our sponsor, will allow the team to acquire the necessary equipment in order to complete the challenge. We have a number of packages available from £250 to bespoke packages and we would love to take you through the benefits of each and how these can be tailored specifically for your needs. Key Sponsor - £ to be negotiated Platinum Sponsor - £10,000 Gold Sponsor - £5,000 Silver Sponsor - £2,000 £250 Club

5 Sponsorship Packages Key Sponsor – By negotiation To include prominent branding on boat, kit branding and more – a bespoke package built exactly to your requirements. Platinum Sponsor - £10,000 Logo on boat – 2 x 4 square foot, team talks about the challenge, branding on kit, logo & recognition on all media, copy of expedition photography & and video footage, profile on our campaign website and media promotion. Gold Sponsor - £5,000 Logo on boat – 1 x 2 square foot, team talks about the challenge, logo & recognition on all media, copy of expedition photography & and video footage, profile on our campaign website and media promotion. Silver Sponsor - £2,000 Logo on boat – 1 x 1 square foot, logo & recognition on all media, copy of expedition photography & and video footage, profile on our campaign website and media promotion. £250 Club 6x4 inch logo on boat & profile on team website.

6 The World’s Toughest Rowing Race Four women, one boat, one dream and a world record After taking on the North Sea and becoming the first women’s crew to ever row across it, the 4 working mums are taking on the Atlantic as part of the Talisker Whisky Atlantic Challenge. We will row 2 hours on and 2 hours off, 24 hours a day. It will take us 40-90 days to cross 3000 miles. We will be facing 40 foot waves and will experience extreme sleep deprivation, salt sores, tankers, equipment issues and more in a boat 8 meters long by 1.7 meters wide. We will survive on dehydrated food and will have to desalinate sea water.

7 The Team Janette Age: 50 Director – NAMSA Team Skipper Frances Age: 46 Solicitor – Progeny Private Law Helen Age: 44 Communications Expert – NHS Niki Age: 44 Business Partner – StanfordRhodes Wealth Management Janette, Frances, Helen and Niki are all married and have 2 children each with ages ranging from 8 years old to 17 years old.

8 Inspiration & World Records As working mums we hope to inspire others, especially those who are pulled in so many different directions, that with effort, team work and application anyone can do anything. Yorkshire Rows have already set a ‘first’ by being the first women’s crew ever to successfully row across the North Sea. When we take on the Atlantic Challenge we will be the oldest crew of 4 to row any ocean! More people have been into space or climbed Everest than have successfully rowed an ocean and we aim to become one of the few to have achieved this. Yorkshire Rows is the first women’s crew to successfully row the North Sea We are aiming to break the world record for the oldest crew of four to row any ocean We are the only full crew of mothers to row an Ocean.

9 Our Charities Maggie’s Cancer Caring Centres provide free practical, emotional and social support for people with cancer and their families in a warm and welcoming environment. Cancer has touched the lives of all four of us so this cause means a lot to us. Yorkshire Air Ambulance is a local Yorkshire charity, providing a life saving service across the county. They are an independent charity relying completely on donations and need to raise around £12,000 a day to keep their helicopters maintained and in the air. We want to raise as much as we can for both of these wonderful charities

10 Contact Us Please get in touch for more information: yorkshirerows@outlook.com yorkshirerows@outlook.com Mobile: 07521 959627 Website: www.yorkshirerows.com Twitter @yorkshirerows Facebook/yorkshirerows2015 www.yorkshirerows.com “You can never cross the ocean unless you have the courage to lose sight of the shore”


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