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DAZILLION Investor Summary. DAZILLION Investor Services  Executive Summary  Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?)  DAZILLION:

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Presentation on theme: "DAZILLION Investor Summary. DAZILLION Investor Services  Executive Summary  Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?)  DAZILLION:"— Presentation transcript:

1 DAZILLION Investor Summary

2 DAZILLION Investor Services  Executive Summary  Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?)  DAZILLION: How its model differs  SWOT Analysis  Marketing Plan  Exit Strategy  Key Take-Aways

3 DAZILLION INVESTOR SERVICES  Warehouse network tackles additional added- value services  Capacity to service other companies’ products  Retail store brick and mortar has reinforced and confirmed validity of website for consumers  Previous DAZ website a successful prototype with much more depth and sophistication than other retailer sites that are put up  Can learn a lot from Wayfair’s use of algorithmic tracking

4 Dazillion Investor Services  SEO Expertise and Website Development and experience in developing advance website architectures  Prototype website has been used effectively for the last 6 years  “Retail distribution” has traditionally been the central challenge for the traditional retail model. The online model has challenges of its own, but distribution becomes less complex of a problem.  With E-Commerce model, reliability, speed, and availability are enhanced  Increased resources (availability without the logistical headaches) from vendor relationships that are already set in place

5 DAZILLION INVESTOR SERVICES  Proximity of network of warehouses brings retailer closer to key demographic areas  Warehouse model creates advantages for inventory management and inventory turns  Warehouses can “go live” quickly.  Discussion of “Drop Shipping”s role, if any, in the model

6 DAZILLION INVESTOR SERVICES  The level of comfort with online shopping for goods such as furniture has been steadily increasing in America -- and after hacking incidents in America, these consumers may adopt more secure transaction forms and cards (similar to chip-embedded Asian cards)  Investor Incentive: Seeing green in more ways than one. (The EB5 Visa program)

7 DAZILLION INVESTOR SERVICES  Expansion of Sku Count for Dazillion beyond the bounds of just furniture.  Online Shopping, Holiday Rushes, and what the Major Players Are Learning (Macy’s (Same Day Delivery), UPS (Increased Volume), Amazon (Time Compression and Constant Customer Notification and Updates)

8 DAZILLION INVESTOR SERVICES  Speed, Scope, and Strategy  of Dazillion’s investment activity  Harnessing the power of Google Adwords  Mobile Marketing Trends – geo-location, local mobile,  The Dazillion Marketing Story  Speed of 1 st warehouse in San Francisco; easily replicable

9 DAZILLION INVESTOR SERVICES  Customer customization is better done through technology than in-person.  Changing Traditional Buying Habits: Online websites are chipping away at reluctance of consumers to only touch, feel, sit in person.  Elimination of “what ifs” through a compelling marketing story gets customers closer to closing a sale

10 Dazillion Investor Services  Exit Strategies can be realized much quicker with an online business because the business ramps up much more quickly and returns are realized more quickly


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