1. © 2004 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice Ralf Schumacher wins San Marino 20 April, 2003 for BMW.Williams F1 Kamalakannan Thiruvadi ISV & Alliance Manager - Workstations Personal Systems Group HP India – Bangalore +91-9880565742 / 9940247139 tkk@hp.com HP - Workstations Segments & Applications

2. HP Confidential2 VERTICALS Manufacturing  Automotive Industries ( Ashok Leyland, TVS …)  Machine Tool Industries (LMW, PSG, Textool …)  Tier 1-2-3 Suppliers (ACCL, Visteon …)  Suppliers to OEMs ( Pricol, MRF, TVS companies …)  Heavy Engineering ( BHEL, BEL, Caterpillar …)  White Goods Manufacturers (Whirlpool, Butterfly,Philips …) Key Words  CAD/CAM/CAE  Solid Modelling  Finite Element Analysis (FEA)  Crash Analysis  Surface Modelling (Styling)  Product Lifecycle Management (PLM)  Pre-Processing  Post-Processing  Grid Computing  Assembly Visualization

3. HP Confidential3 Popular ISVs in Manufacturing (CAD/CAM/CAE) CAD/CAM UGS Inc −NX, Team Center, Solid Edge, FEMAP, Velocity, Ideas Dassault Systems −Catia, Enovia, Delmia, −Solidworks Parametric Technology Corpn(PTC) −Pro-Engineer, Wildfire Autodesk Inc −Autocad Inventor, Mechanical Desktop ICEM −ICEM Surf, ICEM Shape CAE ANSYS Inc −ANSYS, CFX, Fluent Altair Engineering −Hyperworks, Hypermesh, Optistruct PBS Pro (Grid Computing), LS Dyna (Crash Analysis) MSC Software −MSC NASTRAN, MSC PATRAN UGS Inc −NX NASTRAN Abaqus Inc −Abaqus Std / Express

4. HP Confidential4 VERTICALS Digital Content Creation -DCC  Animation houses (Pentamedia, TE Media Works, Crest …)  Editing houses ( Edit Point, Accris Tech …)  Broadcast Corporations (DD, Sun TV, Star Group …)  Publishing Houses (Vasan Publications, Times of India …) Key Words  Animation  Multimedia  Composing  UV Mapping  Non Linear Editing  Mixing  Skinning  Publishing  Finishing

5. HP Confidential5 Popular ISVs in DCC Segment Autodesk Inc −Autodesk MAYA −Discreet −3ds Max AVID −Media Composer −Xpress Pro −Liquid Pro Adobe −After Effects −Premiere −Photoshop Matrox −AXIO Pinnacle −Edition Pro −Liquid Blue Softimage −Softimage 3D

6. HP Confidential6 VERTICALS GIS / Image Processing / Digital Photogrammetry  Land, Revenue and Census Departments  Survey and Land use Planning  Department of Space  Forestry and Conservation depts  Urban Planning and Development  Transportation  Power / Telecom - Utilities  Disaster Mitigation and Recovery Key Words  Mapping, GIS/IP/DP  3D Analysis  Raster Analysis  Network Analysis  Spatial Database / Spatial Analysis  Utility GIS  Image Classification, Filtering etc.  2D Image to 3D Map Generation

7. HP Confidential7 Popular ISVs in GIS/IP/DP GIS ESRI −ArcGIS, ArcInfo, ArcView, ArcSDE, ArcIMS Intergraph −Geomedia Pro, WebMap, MapInfo Corp −MapInfo, MapXtreme Autodesk Inc −Autocad, Autocad Map, Autodesk Mapguide Bentley −Microstation, Geopak, Geographics Image Processing / DP Leica Geosystems −ERDAS Imagine, Leica Photogrammetry Suite (LPS) Research Systems Inc −ENVI, IDL Earth Resource Mapping −ER Mapper PCI −PCI Geomatica Photomod −Photomod

8. HP Confidential8 VERTICALS Oil & Gas  Exploration & Production (ONGC, Reliance, Cairn, HOEC…)  Geophysical Services (NGRI, Alpha – Geo…)  Drilling (Transocean, Diamond Offshore…)  Well Logging Services (Precision Energy, Scintrex…)  Production Services (Baker Oil, Oil country tubulars…) Key Words  Reservior Management  Geophysical Data Processing  Petrophysical Data Processing  Petroleum Engg  Seismic Data Analysis

9. HP Confidential9 Popular ISVs in O&G Schlumberger (SLB) −GeoFrame, GeoProbe, Geoquest, Petrel Landmark (Halliburton!) Petrosys CGG FUGRO Geonics BAKER ATLAS Paradigm

10. HP Confidential10 VERTICALS ELECTRONIC DESIGN  VLSI & Chip Design ( Intel, Philips, Motorola, Nvidia, Insilica …)  Embedded Systems ( TEL, Visteon …)  Telecom (Cisco …)  IC Design  EMI Analysis KEY WORDS

11. HP Confidential11 Popular ISVs in EDA Segment Synopsys Inc −Galaxy Design Platform −Designware IP −Discovery Verification −Milkyway −Mask Synthesis Mentor Graphics −MG Boardstation −Modelsim −Calibre Cadence −Allegro −Assura −Virtuoso Magma −Magma −Monterey Ansoft −Ansoft

12. HP Confidential12 VERTICALS INFRASTRUCTURE (AEC – Architecture, Engineering, Construction)  Construction Industry (L&T ECC …)  Architectural Firms  Plants and Refineries (Oil & Gas, Chemical, Nuclear Power Plants, Pharamceutical etc.)  Architectural Design  Building Information Management (BIM)  Structural Analysis  Site Design  Bridge/Road Engineering  Plant Design KEYWORDS

13. HP Confidential13 Popular ISVs in AEC Autodesk −Autocad −Autodesk Autocad REVIT Series −Autodesk Architectural Desktop −Autodesk Building Systems −Autodesk Revit Structure −Autodesk Civil 3D Bentley −Microstation, Bentley Architecture, Bentley Structural, Bentley Building, Mechanical, AutoPlant, Plantspace, InRoads, InRail, −MOSS, STAAD Pro Intergraph −PDS (Microstation Based), SmartPlant TEKLA Corp −Tekla Structures (X-Steel) AVEVA −PDMS −Marine (Tribon M3) TRIBON −TRIBON (Ship Building)

14. HP Confidential14 VERTICALS LIFE & MATL SCIENCES  Molecular Modeling  Genomics  Drug Discovery  Bio Technology  Bio Metrics  Polymer Sciences  BioInformatics  Nano-Biology KEYWORDS  Pharamceutical Industries (RANBAXY, Glaxo, SUN Pharma….)  Biotech R&D  Educational Institutes (IIT  Research Labs (CLRI..) ISVs ACCELRYS –GCG GUASSIAN TRIPOS –Sybyl MoE

15. HP Confidential15 VERTICALS Financial Services  Trend Analysis  Share Broking  Trading  “Graph”ing & “Chart”ing KEYWORDS  Banks (Citibank, SCB, SBI, BOI…)  Insurance Cos. (LIC, Max Newyork..)  Stock Broking / Custodial Services (SHCIL, BSE, MSE…)  Financial Institutions (IDBI, ICICI, HDFC…) ISVs REUTERS BLOOMBERG MicroSoft

16. HP Confidential16 MARKET SEGMENTS EDUCATION  IITS 6 ++  REC’s (NIT) each state  Govt Engg Colleges 100+  Pvt Colleges..1000 ++  Biotech/Pharma  Polytechnics

17. HP Confidential17 MARKET SEGMENTS DEFENCE  DRDO ( CVRDE, GTRE, HVF …)  Air Force Training Colleges  NAL, HAL, ARDC  NAVY – DND, IRS  Army – Training Academies

18. HP Confidential18 MARKET SEGMENTS RESEARCH  CSIR labs ( SERC, CEERI, NEERI …)  SPACE ( SAC, VSSC, SHAR …)  DAE ( Kalpakkam, BARC, Koodangulam…)

19. HP Confidential19 MARKET SEGMENTS Software Development / Consultancy  SW Development Houses ( Infosys, TCS …)  Services companies ( TEL, DSQ, SISL …)

20. HP Confidential20 MARKET SEGMENTS OEM  Medical Imaging  Process Controllers  Plant Automation  SCADA Applications

21. HP Confidential21 In a Nut shell, Workstations to be proposed to those who claim to do….. Professional Work Hi Tech Work Creating a IP

22. HP Confidential22 Workstation ISV partner program  Best quality Testing ensures applications run smoothly with the latest application releases Certification Workstation platforms are certified with ISV application software Program featuresUser benefit  Increased productivity Ensures the best performance for increased productivity Design Optimized software, hardware and graphics performance designed into our workstations  Expeditious problem resolution Questions and issues will be resolved quickly and expertly ISV site testing & support HP’s application lab, technical support and engineers at application partner sites  Innovative customer solutions Programs that meet customer needs such as innovative leasing of h/w and s/w bundles Marketing programs Joint marketing with ISV application vendors  Optimized solutions Solutions configured and optimized for your requirements Expertise Application knowledge and expertise delivers better customer value

23. HP Confidential23 Strong ISV partnerships HP offers the best choice of optimized solutions in focused market segments, mechanical CAD and CAE, digital content creation, geographic informational services and others. Tested applications Certified solutions Optimized for performance

24. © 2004 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice Thank You tkk@hp.com 080 - 25041762 +91-9880565742 / 9940247139