1. © 2012 ISACA. All Rights Reserved. Topic Leader Training 2012

2. © 2012 ISACA. All Rights Reserved. Welcome! Today’s Agenda: Topic Leader Role Metrics Knowledge Center Features Topic Leader Teams Questions Wrap- Up

3. © 2012 ISACA. All Rights Reserved. The Role of A Knowledge Center Topic Leader

4. © 2012 ISACA. All Rights Reserved. The Objective is Participation The Goal is Community ISACA Topics

5. © 2012 ISACA. All Rights Reserved. Expectations Topic Leader Expectations of ISACAISACA Expectations of Topic Leaders ISACA will provide support, guidance and assistance to topic leaders. Topic leaders will communicate with ISACA when there are issues, time constraints or other problems. ISACA has dedicated resources to its online communities Topic leaders will communicate with each other including topic leader teams ISACA will communicate with topic leaders several times per month Topic leaders will drive discussions and contribute to links, documents, and wikis ISACA will provide statistics to help measure success of topics Topic leaders serve as subject matter experts to insure correct information. ISACA will initiate Knowledge Center marketing and publicity Topic leaders act as ISACA liaisons and help promote the community including new topic leaders and members Topic Leaders are responsive to all discussions especially those remaining unanswered.

6. © 2012 ISACA. All Rights Reserved. Active Participation If there are no discussions in your topic or it has been a while since a new one was begun, START a new discussion. When starting a discussion make it OPEN-ENDED. Ask a question to members that can have multiple answers. ALWAYS respond to a discussion. Help other topic leaders by RESPONDING to their posts.

7. © 2012 ISACA. All Rights Reserved. Active Participation Active Topic Leaders…. RATE good discussions. Ratings draw attention. Set up ALERTS to make sure you are aware of all discussions within your topic. Redirects conversations from other sites to the Knowledge Center Tells friends and colleagues about their topic and asks them to participate. Represents the Knowledge Center at local events.

8. © 2012 ISACA. All Rights Reserved. Discussion Example

9. © 2012 ISACA. All Rights Reserved. The 90-9-1 Rule: 90% of members look at a topic but never engage, 9% contribute occasionally, and Only 1% of members account for the majority of contributions The key to a successful online community is to engage those users that make up the 1% Indentify our 1% of active participants Encourage the 1% to participate which will entice the occasional contributors Grow the 1% by growing the community as a whole Encourage the 9% to participate more often Role Overview

10. © 2012 ISACA. All Rights Reserved. Metrics and Reviews

11. © 2012 ISACA. All Rights Reserved. Topic Metrics The Knowledge Center Has 8149 Unique Members Totaling 20,089 Topic Members This Month’s Most Active Topic: Young Professionals Congratulations to Leaders Jason and Isa General Knowledge Center Metrics 23 topic members per 1 post Good/Average/Below Average 10 Average Knowledge Center members per 1 post Ratio of topic members to 1 discussion post

12. © 2012 ISACA. All Rights Reserved. Topic Metrics Topic Activity in the past 30 days Percentage of Discussions Requiring Attention

13. © 2012 ISACA. All Rights Reserved. Topic Metrics & Communication 2 emails per month – Topic Leader newsletter for general updates – Metrics specific to your topic Online Communities Coordinator is a dedicated resource to the Knowledge Center Community Leader Topic

14. © 2012 ISACA. All Rights Reserved. Knowledge Center Features

15. © 2012 ISACA. All Rights Reserved. Features Questions about Topic Leader Demonstration? New Features Available: Immediate = email enabled Daily digest Weekly digest *Only Immediate Alerts are Email Enabled* Please note: alerts are not automatic. To learn how to set up please watch the “Discussion alerts and email participation” demonstration video

16. © 2012 ISACA. All Rights Reserved. Topic Leader Teams

17. © 2012 ISACA. All Rights Reserved. Topic teams Why work as a team? Get Started by: Step 1: Introduce yourselves Step 2: Share Ideas with your fellow topic leaders Step 3: Join Community Leader Topic Support each other by can working together to create buzz around a topic by asking and responding to questions Get Help By: 1)Community Topic Leader Topic 2)ISACA Staff

18. © 2012 ISACA. All Rights Reserved. Questions

19. © 2012 ISACA. All Rights Reserved. Questions? Open For Your Questions

20. © 2012 ISACA. All Rights Reserved. Wrap-Up

21. © 2012 ISACA. All Rights Reserved. Wrap-Up Always respond to discussions When starting a discussion the best questions are open-ended Set up alerts for your topic Participate in the community of topic leaders by helping one another ISACA staff is here to help – let us know what you need. Set up alerts for your topic Utilize Knowledge Center Features such as rating, posting links and documents, contributing to wikis, and others

22. © 2012 ISACA. All Rights Reserved. Thank You! Contact Tammie Josifovic at leaderhelp@isaca.org with questions