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Enterprise and Global Management of Information Technology Chapter 12 Copyright © 2010 by the McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin
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12-2 Learning Objectives Identify the three components of information technology management –Use examples to illustrate how they might be implemented in a business Explain how failures in IT management can be reduced by the involvement of business managers in IT planning and management
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12-3 Learning Objectives Identify several cultural, political, and geo- economic challenges that confront managers in the management of global information technologies Explain how the trend toward a transnational business strategy by international business organizations affects global business/IT strategy
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12-4 Learning Objectives Identify several considerations that affect the choice of IT applications, IT platforms, data access policies, and systems development methods by a global business enterprise Understand the fundamental concepts of outsourcing and offshoring, as well as the primary reasons for selecting such an approach to IS/IT management
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12-5 Business and IT Global e-business E-commerce As the 21st century unfolds, many companies are transforming themselves into global powerhouses via major investments in… Other IT initiatives Business managers and professionals must know how to manage this vital organizational function
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12-6 Components of IT Management
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12-7 The Business/IT Planning Process
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12-8 The Business/IT Planning Process Major components of business/IT planning Strategic development Resource management Technology architecture
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12-9 Information Technology Architecture The IT architecture is a conceptual design that includes these major components Technology platform Data resources Application architecture IT organization
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12-10 Managing the IT Function Companies have essential applications on their intranets, without which they cannot function It became apparent that maintaining PCs on a network is very, very expensive The Internet boom inspired businesses to connect their networks Three things recently happened Created an urgent need for centralization
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12-11 Organizing IT Early Years Centralization of computing with large mainframes Next Downsizing and moving back to decentralization Current Centralized control over the mgmt of IT Serving the strategic needs of business units Hybrid of centralized and decentralized components
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12-12 Avnet Marshall Organizational Components
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12-13 Managing Application Development Systems analysis & design System maintenance Quality assurance Project management Applications programming Prototyping Application development involves…
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12-14 Managing IS Operations IS operations management –Concerned with the use of hardware, software, network, and personnel resources in data centers Operational activities that must be managed –Computer system operations –Network management –Production control –Production support
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12-15 System Performance Monitors Software packages that… Monitor computer job processing Optimize computer system performance Facilitate capacity planning and control
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12-16 Features of System Performance Monitors Chargeback Systems Allocates costs to users based on the information service rendered Process Control Capabilities Systems that monitor and automatically control computer operations at large data centers
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12-17 IT Staff Planning Evaluating employees and rewarding good job performance with salary increases, promotions Designing career paths Setting salary and wage levels Recruiting, training, and retaining qualified IS personnel
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12-18 IT Executives Chief Information Officer (CIO) Chief Technology Officer (CTO) Oversees all uses of IT Aligns IT with strategic business goals Second in command Manages the IT platform In charge of all IT planning/deployment
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12-19 Other IT Positions Systems analyst E-commerce architect Chief Security Officer Technical team leader
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12-20 Technology Management All IT technologies must be used as a technology platform for integrating business applications –Both internally or externally focused –Includes Internet, intranets, electronic commerce, collaboration technologies, CRM software, enterprise resource planning, and supply chain management Often the primary responsibility of a chief technology officer
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12-21 Managing User Services Business units that support and manage end-user and workgroup computing –Can be done with information centers staffed with user liaison specialists or with Web-enabled intranet help desks Key roles –Troubleshooting problems –Gathering and communicating information –Coordinating educational efforts –Helping with end-user application development
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12-22 Outsourcing The purchase of goods or services from third-party partners that were previously provided internally
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12-23 Why Companies Outsource
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12-24 Offshoring This location is typically overseas Can be either production or service Relocation of an organization’s business processes to a lower-cost location Digitization of many services Availability of large amounts of reliable and affordable communication infrastructure Growth of services offshoring linked to…
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12-25 Failures in IT Management IT not used effectively Computerizing traditional business processes instead of developing innovative e-business processes IT not used efficiently Poorly managed application development Poor response times Frequent downtime
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12-26 Management Involvement & Governance Managerial and end user involvement –Key ingredient to high-quality information system performance –Optimizes business value of IT Governance structures –Steering committees, executive councils –Encourages active participation in planning and controlling business uses of IT –Helps avoid post-development problems
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12-27 Sr. Management’s Involvement in IT
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12-28 IT Governance Approaches Control Objectives for Information and Technology (COBIT) –Framework for IT management –Set of generally accepted measures, indicators, processes, and best practices Covers four domains –Planning and organization –Acquisition and implementation –Delivery and support –Monitoring
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12-29 COBIT in Action
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12-30 The International Dimension Companies around the world are developing new models to operate competitively in a digital economy These models are structured, yet agile, global, yet local Concentrates on maximizing risk-adjusted return from both knowledge and technology assets
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12-31 Global IT Management Dimensions
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12-32 Global IT Management Challenges Political Challenges Many countries regulate or prohibit the transfer of data across their national boundaries Others severely restrict, tax, or prohibit imports of hardware and software Some have local content laws that specify the portion of the value of a product that must be added in that country if it is to be sold there Others require a business to spend part of the revenue they earn in a country in that nation’s economy
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12-33 Global IT Management Challenges Geo-economic Challenges Physical distances still a major problem Takes too long to fly in specialists Hard to communicate in real time across time zones Poor telephone and telecommunications services May be hard to find skilled local workers Differences in the cost of living and labor costs
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12-34 Global IT Management Challenges Cultural Challenges Language and cultural interests Religions and customs Political philosophies Cultural training needed before assignments Work styles and business relationships
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12-35 Transnational Strategies Business depends heavily on information systems and Internet technologies to help integrate global business activities This requires an integrated and cooperative worldwide IT platform Companies are moving toward a transnational strategy
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12-36 Transnational Business/IT Strategies
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12-37 Global Business Drivers Business requirements caused by the nature of the industry and its competitive or environmental forces Examples of global drivers –Customers –Products –Operations –Resources –Collaboration
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12-38 Global IT Platforms Hardware Difficulties Import restrictions High pricesHigh tariffs Lack of “localized” documentation Long lead times for government approvals No local service or spare parts
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12-39 Global IT Platforms Software Difficulties Software publisher may refuse to supply markets that disregard software licensing and copyright agreements Packages developed in Europe may be incompatible with American or Asian versions
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12-40 International Data Communications Issues
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12-41 The Internet as a Global IT Platform An interconnected matrix that reaches tens of millions of users in over 100 countries Business environment free of traditional boundaries and limits The Internet Expand markets Reduce communications and distribution costs Without incurring massive cost outlays for telecommunications, companies can… Improve profit margins
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12-42 Key Questions for Global Websites Will you have to develop a new navigational logic to accommodate cultural preferences? What content will you translate, and what content will you create from scratch to address regional competitors or products that differ from those in the U.S.? Should your multilingual effort be an adjunct to your main site, or will you make it a separate site, perhaps with a country-specific domain?
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12-43 Key Questions for Global Websites What kinds of traditional and new media advertising will you have to do in each country to draw traffic to your site? Will your site get so many hits that you’ll need to set up a server in a local country? What are the legal ramifications of having your website targeted at a particular country, such as laws on competitive behavior, treatment of children, or privacy?
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12-44 Internet Users by World Region
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12-45 Global Data Access Issues Transborder Data Flows may be seen as violating A nation’s sovereignty because it avoids customs duties and regulations Laws protecting the local IT industry from competition Laws protecting local jobs Privacy legislation
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12-46 U.S.-E.U. Data Privacy Requirements Key Data Privacy Provisions Notice of purpose and use of data collected Ability to opt out of third- party distribution of data Access for consumers to their information Adequate security, data integrity, and enforcement provisions
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12-47 Internet Access in Restrictive Countries The struggle between Internet censorship and openness at the national level relates to –Controlling the conduits –Filtering the flows –Punishing the purveyors Most of the world has decided that restricting Internet access is not a viable policy –Restricting access also hurts a country’s opportunities for economic growth and prosperity
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12-48 Global Government Internet Restrictions High Government Access Fees –Kazakhstan, Kyrgyzstan Government Monitored Access –China, Iran, Saudi Arabia, Azerbaijan, Uzbekistan Government Filtered Access –Belarus, Cuba, Iraq, Tunisia, Sierra Leone, Tajikistan, Turkmenistan, Vietnam No Public Access Allowed –Burma, Libya, North Korea
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12-49 Global Systems Development Key Development Issues Local versus global system requirements Getting agreement on system features Global standardization of data definitions Disturbances caused by systems implementation and maintenance activities
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12-50 Global Systems Development Key development strategies –Transform an application used by the home office or a subsidiary into a global application –Set up a multinational development team –Parallel development –Centers of excellence –Offshore development
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12-51 Internet-Enabled IT Development
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