1. MEDIA INFLUENCES

2. WEBSITE RELIABILITY No one should assume that information on the Internet is accurate, timely, clear, and important. Many of us have the perception that if something appears in print, then it must be true. Any person with minimum computer skills can set up a Website. There are no restrictions on what a person can place on a site, and there are no requirements that the material be edited or reviewed.

3. DETERMINING WEBSITE RELIABILITY Reliability of Internet information can be determined by: Authority: who is responsible for content Coverage: how the content is covered Objectivity: if the content is biased Accuracy: if the content is factual Currency: how up-to-date the content is

5. SOCIAL MEDIA Any website that allows social interaction; a portal for entertainment and communication Examples: FACEBOOK, TWITTER, VINE, BLOGSTER, INSTAGRAM, TUMBLR, SNAP CHAT, REDDIT, YOUTUBE

6. BENEFITS OF SOCIAL MEDIA? Staying connected Making new friends Sharing pictures, videos, music Enhanced creativity Growth of ideas Expanded networks Fostering self-identity Collaboration on homework or group projects Exchanging ideas

7. RISKS OF SOCIAL MEDIA? Limited capacity to self-regulate Susceptibility to peer pressure Cyberbullying Privacy issues Internet addiction Sleep deprivation College acceptance Sexting “Facebook depression” Employment opportunities

8. THINK ABOUT THIS TERM: Collective, ongoing record of one’s web activity. What goes online, stays online!

9. Most advertisers take advantage of social media users by putting ads everywhere! There are many forms of advertising techniques used to get your attention! They find YOU based on YOUR searches. Ads are targeted based on web-browsing behavior.

10. ADVERTISING TECHNIQUES Ads that make you want to buy or do something because others have it or are doing it. Ads that use sounds or pictures to appeal to your senses. Ads that use famous people to sell a product. Ads that make you laugh so you will remember the product.