1. Shetterley/Burgoyne University of Georgia Center for Continuing Education Finding the Money: Grant Funding in Continuing Education

2. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education First to Consider... Grants are agents for change Grants are not just a way to get money Develop some goals, big picture ideas Look for smaller scale projects that move you toward your broader goals Keep lists of ideas, contacts, resources

3. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Prior to Searching for Funding Think about your institution’s strengths Brainstorm ideas Choose some ideas to develop into future proposals Strategize Cultivate collaborations and partnerships

4. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education What is Most Fundable? Innovation Expansion of proven methodologies into new arenas Projects with clear, well-defined plans and measurable goals Project that meets the needs and interests of the funder

5. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education What is Hardest to Fund? Routine operating expenses Repairs and maintenance Programs serving wealthy suburbs Continuation of an existing program with no major demographic or programmatic changes Programs that are “in trouble”

6. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Funder Types Internal Example: Your institution Government (state, federal) Example: Department of Education Private Foundations Example: Goizueta Foundation Corporations/Corporate Foundations Example: Kodak, Home Depot

7. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education How to Begin Either A grant opportunity (RFP) crosses your desk and you say “that gives me an idea” Or You are determined to do a particular project or provide a service, so you seek funding

8. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Then consider... The funder’s motivation The match between the funder’s motivations and your ideas Your institution’s policies and rules concerning external funding Writing the proposal

9. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Funder’s Motivation: Why are they giving out money? Internal sources To improve program or curriculum To encourage innovation To compete with like entities To raise public image (get good press) To be able to demonstrate that they have offered professional advancement opportunities to their employees

10. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Funder’s Motivation: Why are they giving out money? Government To meet the requirements of a directive, initiative, or law To help the economy To provide political advantages To create useful statistics To raise prestige among peers

11. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Funder’s Motivation: Why are they giving out money? Private Foundations To reap tax benefits As part of a legal settlement To meet their mission To raise their prestige Because they hope you or your population can do something for them later

12. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Funder’s Motivation: Why are they giving out money? Private corporations To raise their public image To improve their visibility To increase their client base Because they hope you or your population can do something for them later

13. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education How do you determine the funder’s motive and mission? Visit their web site Look for clues in the RFP Talk to people who have worked with the funder before Talk with the funder’s contacts If it’s internal, talk to the person who wrote the RFP

14. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Is it a match? Can you help the funder meet its needs? Or Can you modify the project you want to do into something that will appeal to the funder and still accomplish your goal?

15. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education How to know if it is a match Who they fund What they fund Where they fund Award amounts Funding periods Deadlines Matching or in-kind requirements

16. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Good match? Make sure your institution thinks so! Get permission. Get the proper approvals at your institution. Follow the protocol. Identify potential collaborators. Is there a professional who can help you write? (especially for large complex projects) Follow the application instructions EXACTLY. Plan time to do the proposal and motivate yourself.

17. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education The Proposal: Terms to Know RFP (Request for Proposal) Letter proposal, Letter of inquiry, Pre-proposal Full Proposal Grant vs. Contract Indirect or F& A Matching, In-Kind, Cost Share Narrative Methodology Quantifiable objectives Evaluation Sustainability

18. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Three Stages for Proposal Development Pre-writing Writing Post-writing

19. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Pre-Writing Read the RFP (what forms you will need, what you need to address, budget information, etc.) Talk about your idea with the contacts. Plan and think about what you will need to include in the proposal. Gather all your information or know where to go and to get it.

20. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Ready to Write Don’t think about what you want, think about what the funder wants. Tell the funder clearly: Why they want your project Why you are qualified to do it

21. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Writing a Proposal Abstract, summary or first paragraph Get their attention (impact) Tell your innovative idea Emotional appeal Background History Problem Goals Your unique ability to address this issue

22. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Project Description WHO will do it? (qualifications) WHAT will be done? (step-by-step) WHEN will each step be done? (timeline) WHERE will each part occur? HOW will the project get done? (process)

23. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Other Parts of the Proposal Evaluation External/Internal Quantitative/Qualitative Formative/Summative Product/Process The Project’s Future Sustainability Can project be replicated? Expansion

24. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Tips for Writing Really think through each part of the project. Communicate in concise, clear language. Avoid jargon and marketing phrases. Do not include things that do not contribute directly to the proposed project (graphs, brochures, reports, etc.). Adhere to the length restrictions. Make your words count.

25. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Budget Itemized account of how funds will be spent Salaries, honoraria, fees, stipends, benefits Equipment Travel Supplies Subcontracts Other operating costs (meeting space, food, registration fees, etc.)

26. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Tips for Budget Development Don’t wait until after the proposal is written to do the budget. Be aware of institutional rules/policies, salaries, consultant rates, benefit rates, etc. Follow the format the funder provides. Also may need to do a different budget for your institution. Make sure they match! Ask for exactly what you will need to do the project. Don’t pad the budget. Depending on the source of the money, there are regulations you must follow regarding accounting.

27. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Budget Development Tips Get help if you need it. Figure in inflation, especially if it is a multi- year project. Provide the appropriate budget detail and narrative. Check and recheck your math. Know the difference between reimbursable, fixed, and contracts limited to line items.

28. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Post Writing Revise Reread RFP and proposal to see if you have addressed everything Get someone else (or two or three) to review the proposal for you Checklist Do you have all the forms, signatures, attachments, letters, etc.? Final check Go over everything one more time.

29. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Proposal Submission Electronic or paper submission Attachments or Appendices Copies – send correct number of originals and copies Consider sending so you can verify delivery Most will be time sensitive Know if the funder will notify you when you proposal arrives Know when the award will be announced

30. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Things for CE to Look for in Partnerships and Funding Opportunities to partner with others on campus Research grants Training grants Service grants Becoming the “administrative home” for projects Grants to support institutes, partnerships

31. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Grant Searches Grants.gov Allows organizations to electronically find and apply for competitive grant opportunities from all Federal grant making agencies. State Procurement websites Fdncenter.org Searchable database of over 78,000 grant makers and 450,000 grants. Access through institution memberships. Utilize your sponsored program and/or foundation staff at your institution

32. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Overall Resources to Access Grants Resource Center www.aascu.org Internet http://www.oryxpress.com/miner.htm http://www.raycomm.com/techwhirl/rfpinfo.html http://teacher.scholastic.com/read180/discover/fu nding/tips.htm http://teacher.scholastic.com/read180/discover/fu nding/tips.htm

33. Shetterley/Burgoyne April 2005 University of Georgia Center for Continuing Education Overall Resources to Access Books Hall, M.S. Getting Funded: A Complete Guide to Proposal Writing. Portland, Ore: Continuing Education Press, 1988. Lief-Lehrer, L. Grant Application Writer’s Handbook. Boston, Mass: Jones and Bartlett Publishers, 1995.