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Presented By: Diana Spagnolo. For more information visit Home Depot at www.homedepot.ca or The Clean Air Foundation at www.summerhillgroup.ca Optimum.

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Presentation on theme: "Presented By: Diana Spagnolo. For more information visit Home Depot at www.homedepot.ca or The Clean Air Foundation at www.summerhillgroup.ca Optimum."— Presentation transcript:

1 Presented By: Diana Spagnolo

2 For more information visit Home Depot at www.homedepot.ca or The Clean Air Foundation at www.summerhillgroup.ca Optimum Public Relations Creativity Challenge‏ E-PITCH: Green Lawns, Clean Air and a Fresh New Story This spring, Home Depot in collaboration with The Clean Air Foundation will present Mow Down Pollution’s 10 th year Anniversary; a recycling campaign to help collect inefficient, gas powered lawn equipment. Be the first to report on this green campaign for the next issue of Ontario Gardener Living. Take part in a one-on-one interview with an expert in the field of air pollution and lawn care, receive an exclusive rebate offer and view Home Depot’s new-line of eco-friendly lawn care products. Home Depot and The Clean Air Foundation have recycled more than 26,800 gas-powered lawn care equipment, preventing the release of more than 748 tonnes of greenhouse-gas and smog forming emissions, with the creation of Mow Down Pollution. Kick off Earth Week with a fresh start and help reduce air pollution. Bring in all gas powered lawn care equipment to any Home Depot Canada location from Thursday, April 23 to Sunday, May 3 in exchange for rewards such as gift cards or instant rebates of up to $100 off eco-friendly replacements. Please let us know if you're interested in this opportunity. Contact us at 416-412-6570, we would be happy to arrange a scheduled interview and exclusive photo session. Hope you enjoy the edible hedge. Best Regards, Diana Spagnolo On behalf of Home Depot and The Clean Air Foundation

3 Media OutletContactTitleEmailPhone Broadcast Media Home & Garden Television (HGTV)Jennifer Knox Publisher feedback@hgtv.ca416-324-7424 Print Media (Short Lead) Globe and Mail Alex Bozikovic- Homes/Garden Editor/Writer newsroom@globeandmail.com416-585-5000 Print Media (Long Lead) Gerdening NewsCharlie RiceEditorinfo@gardeningnews.ca905-823-8550 Online Media Canadian Home & Country Webzine Erin McLaughlinEditor-In-Chiefhgweb@transcontinental.ca416-733-7600 Radio CFZM-AM (Zoomer Radio AM 740) Charlie DobbinHostcontest@zoomerradio.ca416-544-0740 For more information visit Home Depot www.homedepot.ca or The Clean Air Foundation www.summerhillgroup.ca

4 For more information visit Home Depot at www.homedepot.ca or The Clean Air Foundation at www.summerhillgroup.ca Trimmed Hedge (Rice Crispy Squares- with green food colouring) Soil (Oreo Cookie Crumbs) Planter (chocolate Cake with Chocolate Frosting) EDIBLE COMPONENTS

5 For more information visit Home Depot at www.homedepot.ca or The Clean Air Foundation at www.summerhillgroup.ca Seed Packet Plant Label Gardening Gloves Planter Pot GARDENING ELEMENTS Gardening Hand Shovel Media Pass

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