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European Network of Living Labs User-driven innovation and value of open platforms in creation of digital services Prof. Alvaro Duarte de Oliveira President of the European Network of Living Labs 1 World Bank - SDN Forum 2012 - ICT Sector Day February 23rd, 2012
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The Big Challenges Wicked problems call for diverse types of knowledge, resource, participation and collaboration. Behaviour change requires the motivation of millions of individuals and their communities; solutions cannot be pushed. New, distributed and highly participatory systems imply new roles for public and private spheres: demand/user/citizen driven open RDI enabled by ICT for service creation. Living Labs User driven open innovation eco-systems engage and motivate all the stakeholders, stimulate co-design and co-creation of technology, products, services and social innovation. Create lead markets and enable behavior transformation Living Labs User driven open innovation eco-systems engage and motivate all the stakeholders, stimulate co-design and co-creation of technology, products, services and social innovation. Create lead markets and enable behavior transformation 2 World Bank - SDN Forum 2012 - ICT Sector Day February 23rd, 2012
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What is a Living Lab? Living labs are open innovation environments for development and testing of technologies and applications in user-driven innovation ecosystems, where the user (citizen, resident, worker, customer) lives, works, studies, plays and entertains. In this real living environment, the user co-creates, experiments and test ideas, products and services with business, researchers and public authorities. User-centric solutions and social innovation processes lead to new forms of productivity and competitiveness and sustainable behaviour transformation. - A. de Oliveira, European Network of Living Labs, 2011 3
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4 Co-creation through Living Lab PURPOSES To learn about users experiences of the service through large scale tests To determine business opportunities of the service To obtain input on the prototype To learn more about the users To further develop the prototype Develop and educate developers Co-create service concept To learn more about the user To obtain input on predefined ideas To obtain ideas for products & services USER INVOLVEMENT Evaluation of the service added value Feedback on business model Evaluation of beta prototype Obtaining feedback on business models Co-creating concept with developers Generating ideas with developers Being a discussion partner on suggested concepts Generate ideas for new products & services Evaluate concepts COMMERCIALIZATION Co-creation in Living Lab
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Living Lab Ecosystem 5 World Bank - SDN Forum 2012 - ICT Sector Day February 23rd, 2012
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274 Living Labs 1 st Wave–19 2 nd Wave–32 3 rd Wave–68 4 th Wave–93 5 th Wave–62 Total274 6 World Bank - SDN Forum 2012 - ICT Sector Day February 23rd, 2012 www.openlivinglabs.eu
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Networking to Create Value Benchmarking (Crowdsourcing, Thematic Workgroups) Building common knowledge base Sharing methodologies and resources at local, regional and international levels Global network of RDI initiatives connecting academies, businesses and users Utilizing Living Lab co-creation environments. Tools, formats and methods. Dissemination and co-operation through European Network of Living Labs 7 World Bank - SDN Forum 2012 - ICT Sector Day February 23rd, 2012
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Creating digital services: connected Smart Cities Network Connected Smart Cities Network was launched under the EU-funded (7th Framework Programme) FIREBALL-project on November 18th, 2010 by the cities of Amsterdam, Manchester, Lisbon, Barcelona and Helsinki. Tasked to establish a collaboration mechanism through which a network of Smart Cities across Europe engages in long-term collaboration for adopting User Driven Open Innovation to explore the opportunities of the Future Internet and to support cities to innovate in order to tackle the major societal challenges faced by Europe, such as sustainable mobility, climate change, energy security or our ageing population. Smart Cities Network in ENoLL as a Thematic Domain. World Bank - SDN Forum 2012 - ICT Sector Day February 23rd, 2012 8
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LL Open Data Projects Data and ServicesCitadelCitySDKPERIPHÈRIA Unstructured DataXX Structured DatasetsXXX StandardizationXXX App TemplatesXX ToolsetXX Co-design PlatformX Implemented ServicesX 9 World Bank - SDN Forum 2012 - ICT Sector Day February 23rd, 2012
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Pilot CityService AreaPotential Areas of Focus GhentTourismServices provided near transport hubs like railway stations Issy ManchesterTransportEnvironmental data about communities and neighbourhoods Athens Citadel 10 World Bank - SDN Forum 2012 - ICT Sector Day February 23rd, 2012
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CitySDK Amsterdam Barcelona Helsinki Istanbul Lamia Lisbon Manchester Rome 11 World Bank - SDN Forum 2012 - ICT Sector Day February 23rd, 2012
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Periphèria: from desires to challenges 12 World Bank - SDN Forum 2012 - ICT Sector Day February 23rd, 2012
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ENoLL for Development Knowledge: co-learning on innovation and the art of engagement for co-design and co-creation People: connecting and networking communities of practice and expertise Tools: sharing resources and building common standards and methods 13 World Bank - SDN Forum 2012 - ICT Sector Day February 23rd, 2012 Co-creating partnerships with governments, businesses and citizens for transparency, participation and accountability towards a better and happier society.
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Thank you www.openlivinglabs.eu Álvaro de Oliveira alvaro.oliveira@alfamicro.pt Phone: +351 21 486 67 84 Skype: alvaroduarteoliveira @openlivinglabs ENoLL European Network of Living Labs Twitter: Facebook: 14 World Bank - SDN Forum 2012 - ICT Sector Day February 23rd, 2012
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