1. Create Your Podcast Platform On WordPress Ray Mitchell WordCamp Raleigh November 2014

2. Create Your Podcast Platform On WordPress About Me Web Designer & Marketing Consultant at SixFour Web Design Host of Small Business Cool, a weekly podcast for Small Business Owners and those who want to be.

3. Create Your Podcast Platform On WordPress So, What Is A Podcast? “Well, good morning everybody, and welcome to the Daily Source Code. Thank you very much for taking the time to download this MP3 file. Some of you may have received it overnight as an enclosure in your aggregator. In that case, thanks for subscribing. So first what I’d like to do is to explain exactly what this is, and what the Daily Source Code is going to be.” -Adam Curry

4. Create Your Podcast Platform On WordPress What Is A Podcast? Pre-recorded Audio or Video programming, made available for download, that is distributed using an RSS feed. What else has an RSS feed? There's a quiz later.

5. Create Your Podcast Platform On WordPress Why Podcast? Beyond the pure entertainment value, podcasting is a great content marketing tool.  Drives Traffic  Demonstrates Expertise  Creates Authority

6. Create Your Podcast Platform On WordPress Is Podcasting the New Cronut? Maybe? But there are strong reasons for its resurgence and reasons why it will probably be around for awhile.

7. Create Your Podcast Platform On WordPress Why Is Now The Time To Podcast? In one word...Convergence  On-demand lifestyle  Increased Adoption  Technological Advances and Integrations  Relatively Low Cost of Entry  Monetization Opportunities

8. Create Your Podcast Platform On WordPress On Demand Lifestyle

9. Create Your Podcast Platform On WordPress Increased Adoption More podcast listeners......listening more often

10. Create Your Podcast Platform On WordPress Technological Integrations IOS8 Podcast app can't be deleted Android Auto and Apple CarPlay will launch in 2015 models for both mainstream and luxury autos

11. Create Your Podcast Platform On WordPress Low Cost of Entry It might be janky, but you can probably do your first solo podcast with what you have in your pocket or purse. (Smartphone, Earbuds, WordPress.com account and $5.00/month or less for media hosting)

12. Create Your Podcast Platform On WordPress Monetization Potential

13. Create Your Podcast Platform On WordPress What Should I Podcast About? It's all about you! Niche podcasts have loyal listeners Podcasting is doing to Broadcasting, what Blogging did to Publishing... POWER TO THE PEOPLE!

14. Create Your Podcast Platform On WordPress How Do I Get Started At its most basic, you need to capture the recording and store it where it can be found. You'll need recording software, some hardware (microphone, headphones/earbuds and computer) and a media hosting account.

15. Create Your Podcast Platform On WordPress Capturing Audio Your podcast audio can be recorded with a hardware recorder, or a software recorder directly into your computer. There are many programs that can be used to record, but for Windows machines, Pamela For Skype is commonly used. For the Mac, many users rely on Ecamm Call Recorder.

16. Create Your Podcast Platform On WordPress Editing Sound Once the audio is recorded, some post production work is done to remove unintended noises, and any unwanted umm's and ahh's. There are a wide variety of programs available from the free and inexpensive programs like Audacity and GarageBand, to more expensive prosumer tools like Adobe Audtion, to high end tools like Pro-Tools.

17. Create Your Podcast Platform On WordPress Your Podcast Platform Now, for a bit of Heresy: Your podcast does not have to be on WordPress. But why wouldn't you? All of the great reasons why you would use WordPress for your blog or website, apply to your podcast.

18. Create Your Podcast Platform On WordPress Quick Technical Point Your podcatcher is a RSS feed reader, but instead of blog posts, its looking for audio or video. You will need a way to get your podcast content into an RSS feed. Separate your podcast content into its own WordPress category for easier management and organization.

19. Create Your Podcast Platform On WordPress Another Technical Point Just as you wouldn't host large video files on your website, you shouldn't host your podcast audio files within your site. Using a dedicated media hosting company is not that expensive, and will prevent your site from being brought to a standstill by too many downloads.

20. Create Your Podcast Platform On WordPress Media Hosting There are a number of companies that will host your audio or video files for streaming, with prices starting at $0, and working their way up. Libsyn, Blubrry and SoundCloud are relatively inexpensive and provide predictable service.

21. Create Your Podcast Platform On WordPress Your Podcast RSS Feed While the methods for uploading are a little different, the process of uploading your recording to your media host is what creates your clean podcast feed and provides your listeners with your content. Once your podcast feed is created, it can be submitted to podcast directories (think iTunes, Stitcher, etc.)

22. Create Your Podcast Platform On WordPress Libsyn and Blubrry In my installation, I use Libsyn as my media host, and use Blubrry Power Press as my media player. This offers me reliable hosting and a variety of media players that integrate well within the desktop and mobile versions of my site.

23. Create Your Podcast Platform On WordPress Subscriptions vs. Direct Plays While we all love website visitors, having a listener subscribe to our podcast feed ensures that they receive every episode. However if they are a subscriber, there's no reason to visit your website unless you're offering other good content. Be sure to provide your listeners with added value that makes them visit your site frequently,

24. Create Your Podcast Platform On WordPress Questions ?

25. Create Your Podcast Platform On WordPress Thank You Ray Mitchell SixFour Web Design – sixfourweb.com Twitter – @SixFourWeb Linkedin – linkedin.com/in/raymundmitchell Podcast – Small Business Cool – smallbusinesscool.com Listen and Review on iTunes – smallbusinesscool.com/itunes Twitter - @SmallBizCool Email – ray@smallbusinesscool.com Feel Free To Get In Touch!

26. Create Your Podcast Platform On WordPress Sources 10 years of podcasting: Code, comedy, and patent lawsuits - http://arstechnica.com/business/2014/08/10- years-of-podcasting-code-comedy-and-patent-lawsuits/ The Infinite Dial - http://www.edisonresearch.com/the-infinite-dial-2014/

27. Create Your Podcast Platform On WordPress Credits Cronut – CCFoodTravel.com | https://www.flickr.com/photos/cumidanciki/