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The primary objective of a firm is to maximize profits.

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Presentation on theme: "The primary objective of a firm is to maximize profits."— Presentation transcript:

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2 The primary objective of a firm is to maximize profits

3 Input or Factor Input or Factor A resource used by a firm to help it make products. Land, Labor and Capital are examples of inputs. Output or Product A resource made and sold by a firm. Cars, haircuts, and pizza slices are examples of outputs.

4 Economic Profit = Total Revenue - Total Cost Economic Profit = Total Revenue - Total Cost Total Revenue (TR) Total Revenue (TR) = Price per unit of output x Quantity of output sold Total Cost (TC) Total Cost (TC) = Total Variable Cost + Total Fixed Cost Total Variable Cost (TVC) = The cost of all Variable Inputs. Total Fixed Cost (TFC) = The cost of all Fixed Inputs. Variable Inputs Variable Inputs does vary are those inputs whose use does vary with the quantity of output produced. Fixed Inputs Fixed Inputs does not vary are those inputs whose use does not vary with the quantity of output produced.

5 Both Total Variable Cost (TVC) and Total Fixed Cost (TFC) are composed of two kinds of costs: purchased Accounting Cost - Cost of all purchased inputs non-purchased Opportunity Cost - Value of all non-purchased inputs in their next-best uses. Includes, for example, value of the business owner’s time and effort in his/her next-best activity, value of a business owner's money in its next-best use.

6 nottime In economics, the Long-Run and the Short-Run are not defined in terms of time, but rather in terms of how many things in a situation are considered parameters vs. variables. The long run and the short run do not refer to a specific period of time such as 3 months or 5 years. The difference between the short run and the long run is the flexibility decision makers have. Short-Run Short-Run is a period of time in which the quantity of at least one input is fixed and the quantities of the other inputs can be varied. Long-Run Long-Run is a period of time in which the quantities of all inputs can be varied.

7 For a firm in a Perfectly Competitive industry, the Short-Run typically means that the following things are held fixed as parameters: Technology Price of Output Prices of Inputs Quantities of one (or more) Inputs

8 Productivity of a particular input is measured in three ways: Total Product of an Input from all The total amount of output produced from all units of input used, holding the use of all other inputs constant. Average Product of an Input per unit The total amount of output produced per unit of input used, holding the use of all other inputs constant. Marginal Product of an Input The additional amount of output produced from the use an additional unit of input, holding the use of all other inputs constant.

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10 Production function is the technical relationship between inputs and outputs over a given period of time Mathematıcal Expressıon Of Productıon Functıon Normally a production function is written as Q = F ( L, K, I, R,E ) Where : Q - the maximum quantity of output L - Labor, K - Capital, I - Land, R - Raw material, E - Efficiency parameter

11 On the basis of characteristics of inputs production function normally divided into two broad categories : one With one variable input or variable production function (Short Run) two With two variable inputs or constant production function (Long Run)

12 The short run production function shows the maximum output a firm can produce when only one of its inputs can be varied other inputs remaining constant It can be written as Q= F ( L, K ) Q - output L - labor K - capital (fixed amount)

13 An Isoquant is the set of all combinations of variable inputs that could be used to produce a given quantity of output in the short run. Iso – «Equal»; Quant – «quantity» Isoquant – a line of equal quantity Taking the production function Q = F ( L, K) With a fixing level of output Q at some quantity we have an implicit relationship between units labor( L ) and capital (K) Qc = F ( L, K ) It is possible to produce the same amount of output by using different combination of input.

14 INPUT COMBINATIONS POINTCAPITALLABOR (UNITS) A40600 B28700 C18800 D12900 E81000 The manufacturer wants to know which different combinations of inputs can be used to produce 150 thousand tons of output Point A - at curve Q1 shows 40 Capital and 600 Labor units give the 150 Thousands tons of output. All points B, C, D, E (combinations) may infer that the level of output remains the same at all points on the same isoquant.

15 Slope downwards from left to right Using more of input to produce the same level of output must imply using less of other input slope = - (ΔK / ΔL) A higher isoquant represent a higher output. Isoquants do not intersect. Convex to the origin.

16 MRTS measures the reduction in one input due to unit increase in the other input that is just sufficient to maintain the same level of output MRTS = slope of isoquant = K = - MP L L MP K

17 To minimize the cost of producing a given, or "target," level of output, a firm chooses the least-cost combination of inputs to produce the target level of output. When choosing the least-cost combination of inputs, the firm faces two constraints: the prices it must pay for the inputs, and the firm's technology. ISOCOST ISOCOST is a concept showing how input prices constrain a firm's choice of variable inputs.

18 ISOCOST line is the budget line of a producer in terms of two inputs. ISOCOST line is points of all the different combinations of labor and capital that firm can employ given the total cost and prices of inputs. ISOCOST lines expressed as C = w L + r K Where price of labor is wage - w price of the capital is interest - r total cost is - C Usually the ISOCOST line is linear with slope equal to ratio of the factor prices.

19 The intercept of the ISOCOST line on the capital axis is the maximum amount of capital employed when labor is not used in the production process is given by C / r ; similarly the intercept in labor axis is given by C / w Slope = (ΔK /Δ L) = {(C/r)/(C/w)} = w/r The set of parallel ISOCOST lines is called ISOCOST map. Line AB basic ISOCOST line. AB1 shows a rise in W more of labor can acquired. AB 2 shows a fall in W. Same as for BA2 and BA1

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