1. ICDS Annual Program Implementation Plan (APIP)FY
Department of Child Development
Government of West Bengal

2. Profile of West Bengal
GENERAL INFORMATIONS
Area (Sq. Kms)
88,752
Districts 19
Divisions 3
Sub-Divisions 66
Blocks
341
Gram Panchayats
3354
Pachayat Samitis
333
Zilla Parishads 17
Municipalities
120
Municipal Corporations 6
Mahakuma Parishad (Siliguri) 1
Villages
40782

3. Profile (Contd.) DEMOGRAPHIC PARTICULARS Population 91347736 Male
Female
Rural (%)
68.11
Urban (%)
31.89
Scheduled Castes (%)
23.0
Scheduled Tribes (%)
5.5
Sex Ratio (females per 1000 males)
947
Child Population (0-6yrs):
(B: , G: )
Child Sex Ratio (0-6 years) (girls per boys)
960
Population density (per sq. km)
1029
Decennial Growth Rate, 2011 (%)
13.93
Total Literacy Rate:
77.08%
Female Literacy Rate:
71.16%

4. Nutrition & Health Indicators
Trends between NFHS 2 to NFHS 3
West Bengal
NFHS 3
All India
Children
Underweight (0-35m )
Improved by 7.7% point
37.6
45.9
Stunting (0-35m)
Improved by 8.6% point
41.8
38.4
Wasting (0-35m)
Worsened by 1.95% point
19.2
19.1
Breast fed within 1 hour of birth (0-3 y)
Worsened by 1.3%
23.7
23.4
Exclusively breast fed (0-6 m) NA
58.6
46.3
Fed semi-solid food & breast milk at 6-9m
Improved by 9%
55.9
55.8
Anaemia in children 0-35m
69.4
79.2
Children m received one dose of Vitamin A in last 6 months
Improved by 25%
48.1 21
IMR
Improved ( 33 as per SRS 2009)
31(SRS 2010) 47

5. Nutrition & Health Indicators (contd.)
Trends between NFHS 2 to NFHS 3
West Bengal NFHS 3
All India NFHS 3
Women
Anaemia in married women yrs
Worsened by 1.19%
63.8
56.2
Anaemia in pregnant women
Worsened by 6.3%
62.6
57.9
Pregnant women consumed 90+IFA in last pregnancy NA
24.3
22.3
Maternal under-nutrition yrs (BMI <18.5)
Improved by 6%
37.7 33
MMR
Worsened ( 141 as per SRS )
145 (SRS )
212 ( )

6. Organizational Structure of ICDS Programme Management
Department
Directorate
District ICDS Cell/Office
(DPO)
ICDS Project
(CDPO)
Sector (Supervisor)
Anganwadi Centre (AWW)
Secretary, Department of Child Development
CDPO

7. Expansion of ICDS in West Bengal
ICDS Projects – Sanctioned
576
ICDS Projects – Operational *
573
AWC - Sanctioned
116390
AWC – Operational *
112432
Operationalization of ICDS projects in West Bengal
Operationalization of AWCs in West Bengal
* As of March, 2012

8. Human Resources : Salaries & Honorarium
Details
# of Vacancies
Timeline
Department -
Directorate 14
Sept, 2012
District Level 27
Project Level
4051
Dec, 2012
AWC Level
25896
Estimated Budgetary Requirement: Salaries & Honorarium
Total Budget (Rs.)
Central Share (Rs.)
State Share (Rs.) * *
* Includes Additional Honorarium of Rs and Ex- gratia of Rs to AWW & AWH by state

9. POL, Procurement & Supplies, AWW TA & Contingency
Component
Total Budget ( Rs.)
Central Share (Rs.)
State share (Rs.)
POL
Office Expense & AW contingency
Office furniture ( non – recurring)
Procurement of material
RRT & travelling , AWW TA

10. Status of Services : SNP
A Hot cooked meal (khicri and egg) was provided to all pregnant and lactating women and children 6 months – 6 years under SNP
Target group
Unit cost per beneficiary/ day (Rs.)
Central Share
State share
Total
Severely Malnourished children (6-72 months)
Rs. 3.00
Rs. 6.00
Pregnant & lactating mother
Rs. 2.50
Rs. 5.00
Other children
Rs. 2.00
Rs. 4.00
Rice, & egg curry containing one full egg and potato for 3 days in a week and rice, dal, vegetables and Soya nuggets for rest 3 days have been introduced by State Govt. in June, 2012 under SNP of ICDS for children (6 months to 60 months), P&L women
in view of escalation in market price of food commodities, enhancement in financial norm of SNP is required to meet nutrition value as specified for each category of beneficiary

11. Trends in Coverage of SNP

12. Allocation and Expenditure for SNP
Year
Funds Allotted (`)
Expenditure (`)
State Share
Central Share
Total

13. SNP ( for children , P&L women ) *
Budget for SNP
Component
Total Budget (Rs.)
Central Share (Rs.)
State share (Rs.)
SNP ( for children , P&L women ) *
Fuel & condiments
 Total
* For Adolescent girls, fund allocation of Rs additionally would be required for nutrition component of which central share would be Rs and State share Rs

14. Growth Monitoring / Promotion and Child Nutrition Status
Use of new WHO child growth standard to identify nutritional status of children
Relevant supplies (Growth registers, weighing scales) provided by the Department
MCPC being supplied by DH&FW, GoWB under NRHM
VHND used as a platform for enhanced coverage of services through tracking Left out / Drop outs
Number of Children available in the AWC
No. of children weighed in the AWC
Nutrition status (as per WHO new growth standard in %)
Means of Verification
Normal children
Moderately Underweight children
Severely Underweight children
Total
102847
 ICDS MPR, March, 2012

15. Plan and Budget for PSE Plan for 2012-13:
Supply of PSE kits to AWWs as part of strengthening PSE
Guidebook on new curriculum of PSE in regional language for all AWWs
Training to roll out new curriculum of PSE in collaboration with PBSSM, Deptt. of School Education ( Primary) and UNICEF
Budget (Rs.)
Total Budget
Central Share
State Share

16. Plan and Budget for NHED
Plan for :
Strengthen community knowledge and practice through Mother’s meetings and Home visits by AWW
Use VHND to strengthen NHED / counselling sessions of women, children and adolescents
Cost for mobilization and monitoring during VHND budgeted for the state
Scaling up of Positive Deviance approach to improve community level child care behavior with NRHM/ DH&FW fund
Incentive to AWWs & Rs.40/- & Rs.20/- per AWC
Mobility Support to District & Project
Total Budget for VHND during
(Rs.)
Central Share
State Share

17. Immunization: Plans
Planning and review of immunization coverage at 3rd Saturday meeting jointly with ANM
Also use VHNDs as opportunity to improve coverage through effective mobilization and planning
Key role in strengthening ‘community mobilization’ for the RI program
Mobilization of community during Pulse Polio Program

18. Plan and Budget for Health Check-ups
Plan for :
Supply of ‘Medicine Kit’ to all AWWs for treatment of minor ailments of children and women
Supply of IFA tablets to AWWs for treatment of Anaemia in women and Ags in collaboration with Deptt. of Health
Identification of cases for appropriate referral to health facility
Target Number of AWCs
Fund required for Medicine kit (Rs.)
116390
Total Budget
Central Share
State Share

19. Referral Services: Plans
Strengthening referral and management of Severe Acute Malnourished children at NRCs
Capacity building of AWWs for community level identification of severely undernourished children to health facility
Linkage with community management with Facility based care for nutrition rehabilitation of children
VHNDs to act as platform for identification of cases for referral
Capacity building of AWWs to detect disabilities in young children for referral

20. Plan and Budget for IEC Budget: 2012-13 ( Rs.) Plan for 2012-13
Develop ‘Behaviour Change Communication Strategy’ (BCC) with focus on nutrition outcomes
Multiple media mix - TV & Radio, hoardings/ banners/ Flex would be used
Events of importance like World Breastfeeding week, Nutrition week etc. to be observed.
Visibility and propagation of ICDS services to increase community understanding
Supply of IEC kits to AWWs on health and nutrition issues to strengthen home visit/ Mothers’ meeting at Interpersonal level
Total
Central
share
State

21. Plan & Budget for M&E Plan for 2012-13:
Introduction & Roll-out of new ICDS MIS.
Setting up of Monitoring & MIS Cell at state.
Introduction of Accreditation Strategy in identified districts
Budget (Rs.)
Total Budget
Central Share
State Share

22. Plan and Budget for Training / CB
Plan for :
Job training for AWWs
Inter state Best Practices Exposure visit
Workshop on new Developments in ICDS
Training to roll out Revised ICDS MIS
Budget (Rs.)
Total Budget
Central Share
State Share

23. Key notes of implementation
Review and redesigning of PSE curriculum initiated with the help of National & State level experts and increased convergence with Deptt. of School Education (Primary)
Introduction and Roll-out of the new ICDS MIS
Introduction of buffer stock zone for uninterrupted SNP at AWC to ensure mandate of 300 days of feeding
Piloting of IVRS for tracking SNP coverage in one project (Rishra Konnagar) of Hoogly district
Public awareness building on ICDS through multiple media mix
Improved convergence with DH&FW for planning and implementation of Immunization, Health check up, Referral and NHED
Strengthening MIS cell for improved M&E
Introduction of ‘Accreditation Strategy’ in identified districts to strengthen Supervision and monitoring of ICDS for better provisioning of service delivery
Reach out to the ‘out of school’ Adolescent Girls in selected backward district for Anaemia Prevention & Control in collaboration with DH&FW

24. Summary of Budget for FY 2012-13
Component
Total Budget ( Rs.)
Central Share (Rs.)
State share (Rs.)
Salary & Honorarium, ( including state contribution of Ex gratia, Addl. Hon to AWWs )
POL
Office Expense & AW contingency
Office furniture ( non – recurring)
Procurement of material
RRT & travelling , AWW TA
SNP to Children and P&L women (including state contribution of fuel / condiments)
PSE
NHED / VHND
Health Check up
IEC
M&E
Training / CB
Total

25. ……..thank You