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Published byMorgan Hodge Modified over 8 years ago
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Teaching Guide To Empathy 9:40 10 minEmpathy - Intro 9:50 15 minEmpathy - Interview/experience 10:05START OF Define – Intro Key success factors: Try very hard to start on time Before the workshop - Discuss with your team mates how do introduce your group? Use your other d.leaders to draw the crowd in and get everybody in their place. Start with a little introduction of the d.leadership team and yourself (very short but memorable) Now make a great and high energy presentation. This is the wave that your team will surf! Time your presentation to 9 min. Maybe you want to take some slides out. Do a test run! The main points to hit here: – Give orientation to he group what will happen today (5 modules of micro lecture and hands-on practice) – This is the first module “Empathy” – Empathy is about total emersion into a user experience key is to expose. observe. engage. and capture. – See the world with children's eyes. 1
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the intellectual identification with or vicarious experiencing of the feelings, thoughts, or attitudes of another empathy: what?
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huh? empathy: what?
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8 empathy is: when you feel what the other person is feeling. when you can mirror their expression, their opinions, and their hopes. empathy: what?
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9 to discover people’s explicit and implicit needs so that you can meet them through your design solutions. empathy: why?
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designers approach empathy... without judgment with a beginner’s eyes with curiosity optimistically respectfully empathize: how?
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expose. observe. engage. empathize: how?
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expose yourself to the situations and experiences your user has
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expose. observe. engage. empathize: how?
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14 observe what your user is doing, how s/he is doing it, and what prompted the behavior
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15 to uncover people’s explicit and implicit needs so that you can question them observe: why?
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let’s practice together
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On the bus
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one more
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last one, i promise
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what is this person (or persons) doing? Notice what is happening both with the person and the context he/she is functioning within. how are they doing it? pretend you are describing the picture to someone not looking at it. why are they doing it this way? take a guess. start to form a story. then ask. what :: how :: why
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expose. observe. engage. empathize: how?
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engage with your users to learn who they are
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tell me about the last time you _________? tell me about an experience you’ve had with _________? seek stories
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how did you feel when _________ happened? what were you feeling at that moment? talk about feelings
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really? can you tell me why that matters? say more about that... I see... do you know why you think that? okay. and that is important because why? follow up with “why?”
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26 quotes & defining words actions & behaviorsfeelings & emotions thoughts & beliefs sneak peak to the next phase
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what you see your user, body language, artifacts what you hear quotes, stories, key words, contradictions what you feel that your user is feeling emotions, beliefs, confusion capture your findings
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expose. observe. engage. and capture.
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3 min: prep a few questions 12 min: interview a user empathize now
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