1. Mission Statement : Advocate cycling in the Los Angeles community with a sustainable and stylish bicycle. Los Angeles Bamboo Bicycles Film and Theatre Arts Charter High School

2. Located in South Los Angeles Bamboo bicycles -Light weight, fast, stylish, and sustainable Non-profit business -Scholarships -Bicycle safety workshops -Promote bicycles and cycling lifestyle.

3. First Los Angeles Bamboo Bicycle Shop Sustainable product Better-priced than competition Social Media & local promotion Built & sold at school

4. Competition- Local: DTLA Bike Shop Direct Competition: Bamboo Bike Studio Advantages of L.A. Bamboo Bicycles- Only bamboo bicycle distributor within our area Eco-friendly Natural Sustainable Competition- Local: DTLA Bike Shop Direct Competition: Bamboo Bike Studio Advantages of L.A. Bamboo Bicycles- Only bamboo bicycle distributor within our area Eco-friendly Natural Sustainable

5. “The Los Angeles County Bicycle Master Plan has been updated and approved today, and includes plans for 832 miles of new bikeways, as well as over $330 million in funding to be spent over 20 years on improving access to and the safety of bicycle transit in L.A.“ -www.laist.com 2.28.12

6.  Flyers, Spoke Cards, Stickers  Social Media (Facebook, Twitter)  Partnerships with local bike shops  Bicycle Maintenance  Free Products with bicycle purchase  Test Rides

7. Measure cyclist dimensions. Prepare/fit bamboo together with epoxy resin. File/sand lugs after epoxy resin dries. Assemble components to complete bicycle.

8. Company name LocationBamboo bicycles Stock Parts MaintenanceLocalFocus Los Angeles Bamboo Bicycles Los Angeles Yes - Student-run - Eco-friendly - Raises awareness for bicycle safety in community - Raising funds for student scholarships DTLA Bike shop Los Angeles NoYes - Not student-run - Not eco-friendly Bamboo Bike Studio San Francisco Yes No - Not student-run - Eco-friendly Competition of Los Angeles Bamboo Bicycles:

12. Weaknesses: -Customers concern bamboo might break -Cheaper bicycles elsewhere Solutions:  Have customers test a bamboo bicycle  Business expansion= lower prices Threats: -Local bicycle shops -Budget bicycles -Manufacturing defects Solutions:  Partnership  Donations from business reducing price  Construction training

13. Main product: Bamboo bicycles Local bicycle shop in Los Angeles Student-run Eco-friendly Non-profit business Fundraise for scholarships and bicycle operations Host and promote community bicycle rides