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Branding and Promotional Materials The symbol of Olympic Games.

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Presentation on theme: "Branding and Promotional Materials The symbol of Olympic Games."— Presentation transcript:

1 Branding and Promotional Materials The symbol of Olympic Games

2 The Olympic games is composed of five interlocking rings, blue, yellow, black, green, and red on a white field. These are known as the “Olympic Rings”. Symbol was designed in 1912, by Pierre de Coubertin.

3 Pierre de Coubertin stated in 1912 that the six colors including the white background, represent the colors of all nations without any exception.

4 The olympic games symbol changes every 4 year, depending from the country the olympics is being held. The rings and the color of the rings remain the same every year, just the background changes..

5 The last olympic games that were held in London had a global reach of 3.6 billion people, the highest in olympic games in history. Open Broadcaster Software produced more coverage than ever before in these olympic games.

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