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Membership Forum Maureen Wesley Detroit Chapter NCCS President Cheryle Mackie Stuart Chapter NCCS Vice President Membership Ellen O’Brien Pittsburgh.

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Presentation on theme: "Membership Forum Maureen Wesley Detroit Chapter NCCS President Cheryle Mackie Stuart Chapter NCCS Vice President Membership Ellen O’Brien Pittsburgh."— Presentation transcript:

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2 Membership Forum

3 Maureen Wesley Detroit Chapter NCCS President Cheryle Mackie Stuart Chapter NCCS Vice President Membership Ellen O’Brien Pittsburgh Chapter NCCS Vice President Program

4 Membership Recruitment Membership Engagement Membership Recognition

5 Membership Recruitment Questions your Chapter may want to ask before you begin:  Why do individuals volunteer?  What type of individual does your chapter want to attract?  What type of individual is attracted to your chapter?

6 Why do individuals volunteer? There are literally hundreds of reasons:  To donate their skills to help someone  To make new friends  To be challenged  To feel good  To have fun Just to name a few….

7 VOLUNTEERING IS A FREE TIME ACTIVITY What are the benefits of Membership in your chapter ?

8  What type of individual does your Chapter want to attract?  What type of individual is presently attracted to your Chapter?

9 There is an interconnection between Membership Development and Publicity and Marketing

10  Consider your Chapters “reputation” in the community and who your competition is  Consider the tone of your collateral materials and website  Consider your demographic make-up

11 There is an interconnection between Membership Development and Program

12  Consider the image of your service and the image of your client group  Are your programs and projects designed with the potential to attract the members you most want?  Are your programs meaningful to maximize benefits for members?

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14  Collateral materials  Follow up with interested parties Included in your binder is the Member Interaction Assessment provided by Susan Elli s  Use of fund raisers as a recruitment opportunity

15 Every Chapter has the challenge of keeping members engaged, taking a new member from joining to volunteering.

16  Provide a clear picture of the activities of your Chapter  Provide guidance to new members  Provide means of evaluation

17  Simple individual ask is almost 100% successful  Weekly emails with volunteer opportunities  Volunteer coordinator  Special membership mailing to members who have not volunteered in 12 months  Consistent time when members can “drop in” to work on a Chapter activity that needs extra hands

18  Defined roles  Clear goals  Training / instruction/ orientation  Information (Skilled volunteers want information)  Recognition  Coaching  Sufficient resources  Fellowship / Reaction

19  “ Friend raising” as a intricate part of membership  Program evaluation should consider the relevance of program to members as well as clients  Speakers from social service agencies can be part of general meeting  Members need to be provided social and spiritual activities to encourage fellowship  Make activities collaborative

20  Diagnose the strengths and weaknesses of the engagement of members and make a plan to encourage involvement  Assess the impact of burn out in leadership roles

21 Volunteers can never can never be thanked enough!

22  Thank program volunteers and chairpersons publicly and by name  Thank volunteers as intermediate goals are met not just at the end

23  General meetings  Website  Newsletter  Salute long standing members at general meeting or special events

24  Lifetime Achievement  Volunteer of the Year  Awards for special tasks  Unsung hero award

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