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PGA TOUR MAM Project Media Asset Management System Overview.

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Presentation on theme: "PGA TOUR MAM Project Media Asset Management System Overview."— Presentation transcript:

1 PGA TOUR MAM Project Media Asset Management System Overview

2 PGA TOUR MAM Project Agenda Why Did We Need It? How Did We Justify The Expense? What Is It & How Did We Build It? What’s Next?

3 PGA TOUR MAM Project Agenda Why Did We Need It? How Did We Justify The Expense? What Is It & How Did We Build It? What’s Next?

4 PGA TOUR MAM Project Project Goals Preservation/Disaster Recovery –80,000+ hours of historical content –Largest library of golf content in the world –SD & HD videotape Create a comprehensive file-based workflow –Ingest –Edit –Distribution –Archive

5 PGA TOUR MAM Project Agenda Why Did We Need It? How Did We Justify The Expense? What Is It & How Did We Build It? What’s Next?

6 PGA TOUR MAM Project Justification Content Preservation/Disaster Recovery –Aging videotape, single copies –“Window of Death” Analysis –Real time duplication of 80K hours should only happen once –Quantifying ROI –Videotape hardware/media cost vs MAM hardware/Software/storage cost –Physical storage space savings

7 PGA TOUR MAM Project Justification File-based vs Tape based workflow –HD transition timing –Movement away from tape in mobile units –Tape hardware costs –Production efficiency gains –Archive easier to access/monetize

8 PGA TOUR MAM Project Agenda Why Did We Need It? How Did We Justify The Expense? What Is It & How Did We Build It? What’s Next?

9 PGA TOUR MAM Project Requirements development –Systematic discovery process –Needs analysis System architected by PGA TOUR, VizRT & CDW –Viz Ardome –HP servers/SAN –Quantum i6000 LTO5 library –Leverage existing investment: Avid, EVS, Dixon Sports Background

10 PGA TOUR MAM Project Integration of existing content metadata –Use “as is” or try to clean? Workflow Change Flexibility/Adaptability –What will tomorrow bring? Challenges

11 PGA TOUR MAM Project Separate but interconnected MAM and PAM environments (Ardome/Avid) TSM storage management integrated with Ardome Browser based search 100+ users Desktop clip selection/offline editing Remote Access from Tournament sites System Overview

12 PGA TOUR MAM Project Formats HD Media – VC3 145 Mbit/s SD Media – MPEG2 50 Mbit/s MXF OP1A H.264 Proxy

13 PGA TOUR MAM Project System Overview Backhauls XFile Media Asset Management LTO5 Library TSM Avid Unity

14 PGA TOUR MAM Project Applications Overview Avid Symphony Nitris iNews ScheduALL Dart iNews EVS Logging IP Director XFile Backhaul Send to Rhozet

15 PGA TOUR MAM Project Ardome

16 PGA TOUR MAM Project Logging

17 PGA TOUR MAM Project System Stats 24TB hi-res online storage 180+TB lo-res online storage 6+ PB LTO archive (10 Years) 100+ simultaneous users

18 PGA TOUR MAM Project Agenda Why Did We Need It? How Did We Justify The Expense? What Is It & How Did We Build It? What’s Next?

19 PGA TOUR MAM Project Moving Forward Ardome to VME transition Increased remote access Hardware life cycles Shotlink data integration Still Photo Archive


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