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MEDIA FRANKFURT AIRPORT. OUTDOOR Transform the Terminal 1 approach road into your digital brand presentation  Five breath-taking LED billboards prominently.

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Presentation on theme: "MEDIA FRANKFURT AIRPORT. OUTDOOR Transform the Terminal 1 approach road into your digital brand presentation  Five breath-taking LED billboards prominently."— Presentation transcript:

1 MEDIA FRANKFURT AIRPORT

2 OUTDOOR

3 Transform the Terminal 1 approach road into your digital brand presentation  Five breath-taking LED billboards prominently positioned along the Terminal 1 approach road ensure you make a lasting impression on your target group  Fantastic quality: amazing LED technology means brilliant images – moving images generate an even higher emotional level  Maximum flexibility: different motives can be shown on the LED Motion Drive per booking. And, best of all, you decide at what time your content is to be shown  Multi-faceted booking options – for campaigns and exclusive presentations Target group: departing passengers and meeters & greeters  Effective in all situations: 100 % coverage of traffic on the departures level LED MOTION DRIVE

4 AREA LED MOTION DRIVE

5 PRICES LED MOTION DRIVE LED Motion Drive QuantityNumber of customers per medium Commercial length (duration in sec.) Booking period PricesOther costsVisible dimensions (width x heigth) LED billboards in a row 5310 sec. (2,400 airs per day) 2 weeks € 24,700€ 1,200 for up to 5 video sequences / creatives 352 x 240 cm Exclusive booking 51e.g. 30 Sec. (7,200 airs per day) 4 weeksOn request€ 1,200 for up to 5 video sequences / creatives 352 x 240 cm

6 Grab your target group’s attention on the way to the airport.  Positioned on very busy approach and exit roads  Large-scale backlit advertising medium with scrolling system  Suitable for supplementing national out-of-home campaigns  The Frankfurt Airport Network comprises 4 City Light Boards CITY LIGHT BOARDS

7 AREAS CITY LIGHT BOARDS

8 PRICES CITY LIGHT BOARDS FROM MAY 2013 City Light Boards QuantityNumber of customers per medium Booking period PricesProduction costsOther costsVisible dimensions (width x heigth) Frankfurt Airport Network 431 week€ 4,300€ 1,150 per set (1 set = 6 offset prints with one motif) Data adoption / data check per creative: € 64 Handling per order: € 84 3,400 x 2,400 mm Outdoor Coverage Package 4 City Light Boards 48 Citylight- posters 31 week€ 15,900€ 2,863 per set (Details see above and Citylightposter prices) Data adoption / data check per creative: € 64 Handling per order: € 84 City Light Boards: see above Citylightposters: 1,150 x 1,700 mm

9 CITYLIGHTPOSTERS Extremely bright and in eye-catching locations.  Your campaign medium – head-on in front of Terminals 1 and 2  Backlit scrolling poster positioned next to the entrance doors  The ideal supplement for your national out-of-home campaigns  Very flexible thanks to weekly booking periods

10 AREAS CITYLIGHTPOSTERS

11 PRICES CITYLIGHTPOSTERS CitylightpostersQuantityNumber of customers per medium Booking period PricesProduction costsOther costsVisible dimensions (width x height) Frankfurt Airport Network 4831 week€ 13,400€ 1,713 per set (1 set = 58 offset prints with one motif) Data adoption / data check per creative: € 64 Handling per order: € 84 1,150 x 1,700 mm Outdoor Coverage Package 48 Citylight- posters 4 City Light Boards 31 week€ 15,900€ 2,863 per set (Details, see above and prices for City Light Boards) Data adoption / data check per creative: € 64 Handling per order: € 84 Citylightposters: see above City Light Boards: 3,400 x 2,400 mm

12 INDOOR

13 WALL PANELS Arrivals The launching pad for internationally renowned brands.  Reach foreign business travelers, tourists and holidaymakers on their way home with fresh product ideas and powerful brand presentations  You will find an extremely affluent, free-spending clientele, including passengers from the BRIC states, along the arrivals chain of Piers B, C, D and E  The ideal introduction to pending shopping tours in Germany and Europe  Large-scale and illuminated advertising formats along the main routes taken by passengers  Also highly recommended as advertising platforms for fairs and events with a large proportion of inter- national trade visitors

14 AREAS WALL PANELS Arrivals T2WAP003/004 T2WAP001/002 T1WAP014 T1WAP023

15 PRICES WALL PANELS Arrivals Wall Panels – Arriving passengers QuantityBooking period Prices per location Production costsVisible dimensions (width x heigth) Pier B-West, Level 2 (international non-Schengen arrivals) T1WAP023 11 month€ 6,100€ 5103,190 x 1,800 mm Pier C, escalators down to Level 3 (international non-Schengen arrivals) T1WAP014 11 month€ 13,200€ 3,1006,600 x 2,800 mm Pier D, 2 locations each in front of passport control (international non-Schengen arrivals) T2WAP001/002 23 month€ 4,200 per month € 4,589 for 2 surfaces6,000 x 3,000 mm 3,000 x 2,000 mm Pier E, 2 locations each in front of passport control (international non-Schengen arrivals) T2WAP003/004 23 month€ 4,200 per month € 4,589 for 2 surfaces6,000 x 3,000 mm 3,000 x 2,000 mm

16 WALL PANELS Shopping areas Efficient positioning where passengers shop every day.  With around 42,000 m 2 of retail space, Frankfurt Airport is one of the region’s biggest shopping malls  In the vicinity of the Airport City Mall, Shopping Avenue and Waiting Hall B airside, you can present your brands, products and special offers on Wall Panels of up to 10 meters in length  Unique target-group mix of business and holiday travelers, visitors, meeters & greeters and over 70,000 airport employees  There are also locations in the vicinity of the Car Rental Center – the ideal place to make contact with business and frequent travelers

17 AREAS WALL PANELS Shopping areas T1WAP001 T1WAP002 T1WAP003 T1WAP007 T1WAP011 T1WAP008 T1WAP016

18 PRICES WALL PANELS Shopping areas Wall Panels - Shopping areas QuantityBooking period Prices per location Production costs per location Other costsVisible dimensions (width x height) Airport City Mall A (T1WAP001)1 1 month € 2,200€ 469 Handling per order: € 180 4,000 x 1,800 mm Airport City Mall A (T1WAP002)1€ 5,200€ 86610,000 x 1,800 mm Airport City Mall A (T1WAP011)1€ 5,200€ 7358,000 x 1,800 mm Airport City Mall A (T1WAP003)1€ 5,200€ 6046,000 x 1,800 mm Airport City Mall A (T1WAP007)1€ 7,900 7358,000 x 1,800 mm Waiting Hall B landside (Shopping Avenue) (T1WAP008= 1€ 2,200€ 5613,500 x 1,800 mm Waiting Hall B airside, Market Place, Level 2 (international non-Schengen departures) T1WAP016 1€ 7,900On request4,500 x 2,500 mm

19 Everyone has to pass by here.  You can reach over 10 million departing and transferring passengers on their way from the security check to passport control in Pier B. Almost three quarters of them are headed for non-Schengen destinations. You will also find a large proportion of arriving passengers from Schengen countries here  Take advantage of the increased level of concentra- tion, especially of departing passengers between the security checkpoint and passport control  Applications: purchasing impulses for the visit to the Travel Retail / Duty-Free-Shop – or to communicate new B2B products to passengers, especially the approx. 40 % of whom are business travelers  The international target group mix with a large per- centage from emerging markets has a great potential for global expansion strategies  Take advantage of this extremely busy location as a highly effective brand platform WALL PANELS Arrivals / Departures

20 AREAS WALL PANELS Arrivals / Departures T1WAP022/024 T1WAP020/021

21 PRICES WALL PANELS Arrivals / Departures Wall Panels – arriving/departing passengers QuantityBooking period Prices per location Production costs per location Other costsVisible dimensions (width x heigth) Pier B-East, Level 2 (departures and arrivals) T1WAP020 11 month€ 6,200€ 510Handling per order: € 84 3,190 x 1,800 mm Pier B-East, Level 2 (departures and arrivals) T1WAP021 11 month€ 6,200€ 550Handling per order: € 84 3,600 x 1,800 mm Pier B-West, Level 2 (departures) T1WAP022/024 21 month€ 6,200€ 550Handling per order: € 84 3,600 x 1,800 mm

22 KINGSIZE LIGHTBOXES Airside, arrivals A pleasant welcome immediately after landing.  Up to 6 meters wide Kingsize Lightboxes on the airside of the arrivals process of all piers. Open for all options – depending on campaign goal, product and target group  Surprise foreign tourists, returning holiday makers and business travelers with new product ideas and services as they make their way to baggage claim or the exit  Make irresistible special offers – e.g., for flights to and from Frankfurt  Draw the attention of guests and trade visitors to forthcoming fairs and events  Ensure the long-term presence of your brand in one of the world’s most important markets

23 AREAS KINGSIZE LIGHTBOXES Airside, arrivals A1KLB004/005 C2KLB001 B2KLB001 D3KLB001 E3KLB001 C3KLB004 C3KLB005 C3KLB007

24 PRICES KINGSIZE LIGHTBOXES Airside, arrivals KingSize Ligthboxes Airside, Arrivals QuantityBooking period PricesProduction costs Other costsVisible dimensions (width x heigth) Extension to Pier A, arrivals, Level 1, to Baggage Claim (international non-Schengen arrivals from Level 4) (A1KLB004) 1 1 month € 15,900€ 1,650None5,715 x 2,258 mm Extension to Pier A, arrivals Level 1, to Baggage Claim (domestic and Schengen arrivals from Level 2) (A1KLB005) 1€ 15,900€ 1,650None5,715 x 2,258 mm Pier B, escalator from Level 3 to Level 2 (international non-Schengen arrivals) (B2KLB001) 1€ 22,300€ 1,543Data adoption / data check per creative: € 64 Handling per order: € 84 4,800 x 2,300 mm Pier C, escalator to Baggage Claim, Level 1 (international non-Schengen arrivals) (C2KLB001) 1€ 9,900€ 9155,556 x 1,278 mm Pier C, Level 3 (international non-Schengen arrivals) (C3KLB004) 1€ 8,200€ 6802,578 x 1,278 mm Pier C, Level 3 (international non-Schengen arrivals) (C3KLB005) 1€ 8,200€ 9155,556 x 1,278 mm Pier C, in front of passport control / arrivals, Level 3 (international non-Schengen arrivals) (C3KLB007) 1€ 9,900€ 1,6505,680 x 2,260 mm Pier D, escalator down to Baggage Claim, Level 3 (international non-Schengen arrivals) (D3KLB001) 1€ 16,100€ 2,757Data adoption / data check per creative: € 64 Installation and de- installation after expiry of the contract: 944,50 € 5,920 x 2,200 mm Pier E, escalator down to Baggage Claim, Level 3 (international non-Schengen arrivals) (E3KLB001) 1€ 16,100€ 2,7575,920 x 2,200 mm

25 WALL WRAPS The best way to link A and B is a media format.  Time for a change of scenery: adorn our uniquely long wall media with memorable advertising claims  An eye-catcher for arriving, departing and transferring passengers  Irresistible brand presentation: the 60-meter corridor connecting Piers B and C is the ideal setting for all brands. Numerous transferring passengers automatically increase the level of international brand awareness  Perfect for free-spending arrivals from overseas: the Arrival Package B-East attracts great attention and ensure top contact quality – with 8 locations respectively, they are superb for launching new products  Discover a multi-faceted airport medium: functional, efficient and with outstanding international contacts

26 AREAS WALL WRAPS Arrival Package B-Ost T12WWR068 T12WWR001 T12WWR011

27 PRICES WALL WRAPS Wall WrapsQuantityRunning period PricesProduction costsVisible dimensions (width x heigth) Pier Z, central escalators down to the baggage claim area (International non-Schengen arrivals) T12WWR001 11 month€ 13,900€ 11,205 (Incl. installation and de- installation, handling) 9,500 x 4,710 mm Connecting corridor B/C, Level 3 between Piers B and C (International non-Schengen transferring passengers) T12WWR011 13 months€ 10,500 per month € 12,182 (incl. installation and de- installation, handling) Width: 60,410 mm Height: between 2,170 and 3,130 mm Arrival Package B-East, Pier B, Level 3 (International non-Schengen arrivals / transferring passengers) 81 month€ 16,500€ 17,668 (Price for 8 surfaces; including installation, de-installation, data transfer, handling) 6,000 x 2,500 mm 4,500 x 2,500 mm Behind the security checkpoint, Pier A, Level 2 (Departures) (T12WWR068) 11 month€ 13,900On request


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