Presentation on theme: " WorldWide Magazine Distribution – Magazines such as NME, Q and Rolling Stones The magazine distribution company which would be the most likely to."— Presentation transcript:
WorldWide Magazine Distribution – Magazines such as NME, Q and Rolling Stones The magazine distribution company which would be the most likely to distribute the product would be the WorldWide Magazine Distribution company. This is because the magazines that are published by this company are similar to my product, in terms of target audience and musical focus. This company would distribute the product because the magazine is produced in the UK, as well as having magazines which are produced in America. The reason why the magazine would be distributed because of this is due to the fact that the company is because the core business is the supply of British published magazines, to retailers in the UK. As the magazine is based in the UK, transport to retailers would be cheaper than if the magazine was based in America, this can have an affect on the publishing services of the magazine.
IPC Media – Magazines Published: NME, Look, Homes and Gardens. The publishing company that might publish the product is IPC Media, this is because IPC Media is a company that reaches all aspects of UK population, including women. The fact that my product is targeted toward women is significant as the publishing figures for women may increase, if the product is published by this company. Although the magazines that are published with this company seem to be gossip magazines, this product will add some diversity to the companies publishing brands.
Existing magazines: NME The existing magazine that I have chosen to focus on based on the distribution and publication is NME. The reason why I have chosen this magazine in particular is because the magazine focuses on music, which is similar to the product. Another reason is the magazine is based in the UK and is distributed by WorldWide Magazine Distributions and published by IPC Media, two companies which I hope would distribute and publish my music magazine. The magazine also has a similar target audience, and this could be what has attracted the distribution and publishing companies. This would mean that it is likely that the product would also be published and distributed by these companies.