1. OB: AN INTRODUCTION DEFINITION FEATURES ROLE OF OB
OB & OTHER DISCIPLINES
CHALLENGES & OPPORTUNITIES FOR OB

2. DEFINITION
“ OB refers to the field of study that investigates the impact that individuals, groups & structures have on behaviour within the organizations, for the purpose of applying that knowledge towards an organizational effectiveness.”
Orgnization behaviour actually refers to the behaviour of the people in the organizations because organizations themselves do not behave.
It covers three determinants of behaviour within organizations-individuals, groups and structure.
The field of OB does not depend upon assumptions based on intuition and gut feelings but attempts to gather information regarding an isuue in a scientific manner under controlled conditions.

3. FEATURES/ CHARACTERISTICS
Behavioural approach to management- OB has emerged as a distinct field of study because of the importance of human behaviour in organizations.
Cause & effect relationship-It provides generalizations that managers can use to anticipate the effect of certain activities on human behaviour.
Branch of social sciences- OB is heavily influenced by several other social sciences viz Psychology, Sociology.
3 levels of analysis- OB encompasses the study of three of analysis namely individual behaviour, inter-individual behaviour and the behaviour of organizations themselves.
Science as well as an art-OB is science as well as an art
A body of theory, research & application- All these techniques help the managers to solve human problems in organizations.
Beneficial to both organisation & individuals- A reasonable climate is created so that employees may get satisfaction & the organization may attain its objectives.
Rational thinking- The major objective of OB provides a rational thinking about the people and their behaviour in organizations, so that result yielding situations can be created.

4. GOALS OF OB
Describe- is to describe how people behave under a variety of conditions. If the managers can achieve this goal, they can succeed in communicating about human behaviour at work
Understand- It will be highly frustrating for the managers, if they see the behaviour of their employees, talk about that, but not understand the reason behind those acts.
Predict- The third objective of OB is to predict the future employee behaviour. This is a very important job of the manager to predict how a particular employee will behave in a particular situation.
Control- Managers have to improve the performance through the actions they and their employees take and OB can help them in the pursuit of their goal.

5. ROLE OF OB
Understanding human behavior
Influencing human behavior

6. A. UNDERSTANDING HUMAN BEHAVIOR
Individual behavior-
It tries to analyze why and how an individual behaves in a particular way in a given situation.
The behaviour of individuals is affected by a number of psychological, social & cultural factors.
Group Behaviour-
Individual behave differently as an individual and as a member of the group. His behaviour is often modified by group norms.

7. A. UNDERSTANDING HUMAN BEHAVIOR
Interpersonal behavior- Interpersonal interaction represents man’s most natural attempt at socialization. By studying behavioural sciences, the managers can understand themselves and the others better.
Inter-group behavior- Organizations consist of large no. of groups , it is very important for managers to understand the group relationships. The cooperation, coordination & conflicts within group influence performances.
OB helps the managers in achieving cooperative group relationships through interaction, rotation of members among groups and focus on total group objectives.

8. B. INFLUENCING HUMAN BEHAVIOR
Leadership- An org. can achieve success only with the right type of leadership. A competent leader uses all the human and physical resources at the maximum levels for achieving the org. goals.
Motivation- OB helps the managers in understanding the needs & desires of the subordinates and other factors which affect their motivation.
Communication- OB analyses the factors that affect communication so as to make it more effective.
Organisational change & development- OD is needed for the change & development of individuals. Org have to undergo changes as a result of social, technological, political & other environmental factors. The org. change & development are successfully handled by the use of behavioural science.
Organisational climate- is the sum total of all the organizational situations affecting human behaviour. Org. climate is the creation of an atmosphere of effective supervision , good relations with others at the work place and sense of accomplishment. Org. climate thus affect the human behaviour.

9. CHALLENGES & OPPORTUNITIES
Managerial challenges
Work place issues & challenges
Organisational challenges
Global challenges
Enviornmental challenges

10. MANAGERIAL CHALLENGES
Workforce diversity
Changing demographics of workforce
Dual career couples
Growing no. of youngsters
Gender factor

11. WORK PLACE CHALLENGES Employee privacy Employee rights Unionism
Changed employee expectations

12. ORGANISATIONAL CHALLENGES
Improving quality & productivity
Managing technology & innovations
Coping with temporariness
Ethical behavior

13. GLOBAL CHALLENGES Managing global enviornment
Managing cultural diversity

14. ENVIORNMENTAL CHALLENGES
Ecology
Pollution
Consumerism