Presentation on theme: "Choosing the best media for the instructional message"— Presentation transcript:
1 Choosing the best media for the instructional message Media SelectionChoosing the best media for the instructional message
2 Objectives of the session Identify types of commonly used mediaDiscuss the strengths and weaknesses of selected mediaIdentify factors affecting media selectionSelect appropriate media for delivery of instruction
4 Students of the 21st Century Today’s digital kids think of information and communications technology (ICT) as something akin to oxygen. They expect it. It’s what they breathe, and it’s how they live. They use ICT to meet, play, date, and learn. It’s an integral part of their social life. It’s how they acknowledge each other and form their personal identities. (Seely-Brown, 2004)
5 Traditional Learning21st Century LearningSchoolingLifelong LearningKnowing(factual knowledge based learning)UnderstandingBroadcast/ Teacher centred / Transmission model/passive learningConstructivist / student centred L/ information exchange/ active learningSingle sense stimulation / single mediaMulti-sensory stimulation / multimediaTraditional Content /isolated, artificial contextContemporary Content/real world, authentic contextLearning Tech Skills / individual work/Developing 21st Century Skills /collaborative work / critical thinking
6 Instructional Media – The Basics Instructional media carry messages with an instructional purpose.The design of the message and the quality of teacher-learner interactions, not the medium, are what influences learning effectivenessNo one medium is capable of presenting all the required learning stimuli, so use a multimedia approach.
7 Types of Instructional Media AudioAudio/VisualvisualTactile/KinaestheticTeacher’s voiceAudio cassettesAudio CDsRadiovideomultimedia CDsDVDsPowerPointInternetchalkboardswhite boardsflannel boardsmagnetic boardsobjects / modelspicturescharts / diagramsphotographstextOH transparenciesslides / silent filmsworking modelsequipmentsimulatorsinteractive softwareClassified according to sensory channels.
8 Advantages and Disadvantages of the Media AudioAudio/VisualvisualTactile/KinaestheticAdvantagesInexpensiveEasy to createEasy to duplicateVery AccessibleDisadvantagesMay not be interactiveNo visual stimulusAdvantagesVery effective for introducing,summarizing and reviewing conceptsCan be used as a motivational toolmeets needs of students with differentlearning stylesComplex or abstract concepts can beillustratedDisadvantagesPassive learning may take place if not interactiveAdvantagesIndividualized learningMotivationalInteractiveGreat for children whoneed concreterepresentationsProvides hands-on,real life experiences
9 Factors Affecting Media Selection There are many media selection models and approaches (e.g. Romiszowski)The basis of media selection models are the factors affecting media choice.These factors include…
10 Factors Affecting Media Selection instructional methodtype of learning task (objectives)subject matter and required student performancelearner characteristics (learning style, skills)target population – location, sizeteachers’ attitudes/preferences, skills etc.physical attributes of the media (sensory channels)teaching space, lighting, facilities (physical environment)practical constraints – economic (money) and administrative time , what’s available
11 When Should I Select ? listening skills differentiation of sounds Audiolistening skillsdifferentiation of soundsstimulation of the imaginationre-tellingMusic or music appreciationCautionrisk of misinterpretationdifficult for young childrenTeacher’s voiceAudio cassettesAudio CDsRadio
12 When Should I Select ? demonstration problem solving Visual &Audio/Visualchalkboardswhite boardsflannel boardsmagnetic boardsobjects / modelspicturescharts / diagramsphotographstextOH transparenciesslides / silent filmsdemonstrationproblem solvingcontrived experiences (realism and immediacy)To present informationCautionExcess stimuli can hinderAudio and visual channels should be mutually supportive. They should not compete.videotelevisionmultimedia CDsDVDsPowerPointInternetNext
13 Round 75 to the nearest ten. 8070717273747576777879
14 75 rounds to 80 because 5 or more rounds to the next tens digit. back75 rounds to 80 because 5 or more rounds to the next tens digit.8070717273747576777879
18 6/10 4/10 HIT 6 out of 10 MISSED 4 out of 10 2. During practice Mark tried ten foul shots. He hit six. Write fractions that represents the number of shots Mark hit and the number of shots Mark missed.Step 1: Illustrate the ProblemStep 2: Solve the ProblemHIT6 out of 10MISSED4 out of 106/104/10back
20 When Should I Select ? To introduce a lesson or topic Tactile/KinaestheticTo introduce a lesson or topicWhen it is convenient to use the real thingWhen manipulating objects can better explain the principle being taughtworking modelsequipmentsimulatorsinteractive software
21 Convergence of technologies Driving this convergence is the powerful discovery that all information – sound, pictures, data – can be converted into digital format (ones and zeroes) and reincarnated intact somewhere else.Computer technologies facilitate the combination of different media.
22 And Finally…Media can become effective learning resources if what is selected is relevant to the task, and provides experiences which are different from other available material.(Adapted from Bates, 1984)