1. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 1 TRANSFORM INFORMATION INTO PERFORMANCE NOW, HERE ARE THE KEY STEPS FOR TRANSFORMING KNOWLEDGE INTO PERFORMANCE

2. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 2 STUDENT WRITES NOTES SHAPE CHANGE GRADUALLY FEEDBACK TO SELF-CORRECT RECORD, ACCUMULATE DATA MAJOR PRACTICE CHANGES PLAN TO MAINTAIN IT POSITIVE REINFORCEMENT RECORD PERFORMANCE DATA FIRST CALCULATE LARGEST SHOT REDUCTION AREA STATE LESSON GOAL ON THAT S STATE CLEAR INSTRUCTION SEND PROTOCOL IN ADVANCE BEHAVIORAL GOLF INSTRUCTION

3. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 3 NEXT: TRANSFORM KNOWLEDGE INTO PERFORMANCE 4.SHAPE THE CHANGE GRADUALLY, 5.SELF-CORRECTING FEEDBACK, 6.MEASURE PERFORMANCE 7.PRACTICE MORE & DIFFERENTLY 8.APPLY CORRECTLY ON THE COURSE 9.MAINTAIN FOR CAREERYOUR CAREER

4. SHAPING SCULPTOR GRADUALLY SHAPES A BUST OF A GOLFER Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 4

5. 5 NEED FOR SHAPING AT TOP OF SWING, CLUBHEAD IS AT 0 MPH. AT IMPACT, 70 TO 115 MPH IN 1/5 TH OF A SECOND 20 TIMES THE ACCELERATION OF A FERRARI TOO FAST TO CHANGE

6. SHAPING AT FULL SPEED CANNOT CONTROL, EVALUATE, OR CHANGE SWING BALL FLIES IN ALL DIRECTIONS DO NO START AT FULL SPEED OR JUMP TOO SOON TO FULL SWING INSTEAD, USE SHORT, SLOW SWINGS WITH EASY ADVANCES Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 6

7. 7 EXPERIMENT: WHY YOU NEED TO USE SHAPING IF STROBE LIGHT GOES ON AT TOP OF SWING, “MISS THE BALL.” RESULT: NO ONE COULD MISS THE BALL CONCLUSION: HAVE THE STUDENT LEARN THE SWING CHANGE AT SPEEDS 5 OR 10 TIMES SLOWER

8. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 8 SHAPING: CAN TEACH ANYONE TO DO ANYTHING 1.BREAK INTO MULTIPLE STEPS 2.EACH ONLY A SMALL ADVANCE 3.HIGHLY LIKELY THE STUDENT WILL EXHIBIT IT CORRECTLY ON THE FIRST ATTEMPT OR QUICKLY. 4.SET AND MEET A MEASURABLE STANDARD

9. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 9 SHAPING STEPS: BENEFITS OF 1.WITH ULTRA SLOW SWING: PLAYER CAN OBSERVE, CONTROL, EVALUATE AND CHANGE 2.BETTER PERFORMANCE, SOONER. 3.PERCEIVES STEADY PROGRESS 4.ENTHUSIASTIC PLAYER

10. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 10 SHAPING: WHEN TO USE IT 1.ALL BEGINNERS 2.ALL EXPERIENCED GOLFERS NOT HITTING SHOT AFTER SHOT CONSISTENTLY WELL PGA OF AMERICA FREE 10-MIN. LESSON, 1,OOO GOLFERS, DID NOT SEE ONE SHAPING PROCESS MY FAULT

11. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 11 #7: “SHAPING” THE SWING TO THE TARGET

12. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 12 SHAPING – WHICH IS EASIER CLIMB STRAIGHT UP A TEN-FOOT WALL OR CLIMB UP TEN ONE- FOOT STEPS

13. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 13 #7: SHAPING STEPS SHAPING PROCESS: SET MEASURABLE STANDARD FOR EACH STEP PLAYER MUST MEET STANDARD 5 TIMES IN A ROW BEFORE ADVANCING, OR REVERT TO A LOWER STEP MULTIPLE, SMALL- ADVANCE, EASILY- ACHIEVED SHAPING STEPS

14. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 14 SHAPING ELEMENTS #1: SHOT CONDITIONS TARGET DISTANCE, 10, 20, 40, 60… GROUND CONDITION: FAIRWAY SLOPE: FLAT, UP, DOWN, SIDEWAY TARGET DIFFICULTY: WIDE, NO HAZARDS

15. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 15 SHAPING ELEMENTS #2: EQUIPMENT EASY GOLF CLUB TO HIT ON TEE: YES, NO PRACTICE AIDS: TEES, CLUB COVERS, CLUB SHAFT. COINS (NOTE: ALL CARRIED BY GOLFER)

16. SHAPING ELEMENTS #3 SWING BACKSWING LENGTH SWING SPEED PARTIAL SWING, USUALLY IMPACT ONLY IMPACT POSITION AND SHORT MOVEMENT PRIOR TO IT AND ONLY SOME PARTS OF BODY Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 16

17. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 17 SHAPING ELEMENTS INSTRUCTOR FIRST, THEN STUDENT 1.BUILD THE WORK STATION 2.CONDUCT POST-SHOT ANALYSIS 3.WHO RECORDS DATA 4.WHO MOVES THE CLUB OR BODY

18. SHAPING BALL FLIGHT, STEP #1 NO CLUB, NO BALL MOVE STUDENT’S LEFT HAND ONLY VERY SLOWLY A FEW FEET BACK & THRU “IMPACT” EXPLAIN AS YOU DO STATE MEASURABLE STANDARD FIVE REPETITIONS Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 18

19. SHAPING BALL FLIGHT STEP #2 THE STUDENT MOVES THE LEFT HAND UNAIDED 5 CONSEUTIVE TIMES MEETS MEASURABLE STANDARD STUDENT FAILS ? REPEAT, OR MAKE SHAPING STEP EASIER WITH SMALLER ADVANCE Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 19

20. CORRECT BALL FLIGHT- SHAPING STEPS 3 TO 5 USE THE SAME TECHNIQUES AS IN STEPS #1 AND #2, BUT WITH : 3.RIGHT HAND ONLY, NO CLUB 4.BOTH HANDS, NO CLUB 5.BOTH HANDS WITH CLUB, BUT NO BALL 6.BOTH HANDS WITH CLUB AND BALL ON TEE, HIT ONLY 10 YARDS Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 20

21. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 21 SHAPING OBJECTION AND ANSWER OBJECTION: “IT IS TOO SLOW.” ANSWER, “IT MAY APPEAR SLOW, COMPARED TO TRADITIONAL INSTRUCTION, HOWEVER, PROGRESS IS FASTER AND MORE CERTAIN AND EVERYONE IMPROVES.”

22. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 22 SHAPING: COMMON MISTAKES FULL SPEED, FULL MOTION IMMEDIATELY OR TOO SOON. TOO FEW SMALL SHAPING STEPS ATTEMPTED ADVANCE IS TOO LARGE NO MEASURABLE STANDARD PLAYER JUMPS TO NEXT SHAPING STEP WITHOUT MEETING STANDARD

23. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 23 SHAPING - AT FINISH, WEIGHT ON FRONT LEG, NOT BACK 1.STATE BENEFITS OF THE CHANGE 2.TOP OF SWING, HOLD PLAYER’S HANDS TO DELAY ARM MOVEMENT 3.WHILE HELD, START DOWNSWING, SHIFT HIPS FORWARD 2-3 INCHES 4.IMPACT, HIP TURN 20-40 DEGREES

24. SHAPING – AT FINISH WEIGHT ON FRONT LEG, NOT BACK 5.FELT WHAT IN LEFT ARM? 6.ROTATE HIPS 90+ DEGREES 7.AT FINISH, BACK TOE 90 DEGREES 8.HOLD FINISH POSITION 10 SEC. 9.REPEAT SLOWLY, LESS POSITIONING AND HOLDING 10.START WITH SHORT SHOTS Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 24

25. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 25 NEXT MAJOR STEP: SELF- CORRECTING FEEDBACK 1.INSTRUCTION RARELY TELLS YOU HOW TO OBTAIN SELF- CORECTING FEEDBACK 2.FOR RESULTS AND SWING BEHAVIORS 3.WITHOUT FEEDBACK, YOU CANNOT TAKE IT TO THE COURSE

26. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 26 FEEDBACK WORKS ATHLETES WHO RECORD DATA IN THEIR LAPTOP IMMEDIATELY ANNIKA SORENSTAM PHIL MICKELSON OREL HERSHEISER, PITCHER. RECORD FOR MOST CONSECUTIVE SCORELESS INNINGS

27. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 27 #7: SELF-CORRECTING FEEDBACK: BENEFITS 1.MAKES ERROR PATTERNS EVIDENT 2.STIMULATES PROBLEM SOLVING 3.CAUSES THE PLAYER TO IMPROVE 4.MEASURES WHETHER AND HOW MUCH SOLUTIONS ARE WORKING 5.PLAYER BECOMES OWN TEACHER

28. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 28 SELF-CORRECTING FEEDBACK INSTRUCTOR SAYS, “YOU CAME OVER THE TOP.” NO IMPROVEMENT OCCURS. THAT IS NOT FEEDBACK. IF FEEDBACK IS ABSENT OR FAULTY, THE PERFORMANCE IS ALWAYS FAULTY

29. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 29 RECORD PERFORMANCE DATA - BENEFITS STUDENT WILL IMPROVE, ALMOST IMMEDIATELY GIVES YOU DATA TO PROVE SUCCESS STIMULATES DIAGNOSIS AND SOLUTIONS CORRECTS WIDESPREAD OVERESTIMATES

30. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 30 SELF-CORRECTING FEEDBACK INFORMATION IS FEEDBACK THAT TELLS THE GOLFER HOW HE IS PERFORMING THAT CAUSES THE GOLFER TO IMPROVE AND/OR MAINTAIN HIGH PERFORMANCE LONG TERM

31. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 31 SELF-CORRECTING FEEDBACK WHEN THE INSTRUCTOR DOES NOT SUGGEST A FEEDBACK SYSTEM, THE GOLFER MUST ASK FOR ONE OR INVENT IT

32. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 32 TYPICAL FEEDBACK PROBLEMS SWING BEHAVIOR #1 SWING BEHAVIOR #2 SWING BEHAVIOR #3 SWING BEHAVIOR #4 SWING BEHAVIOR #5 NO FEEDBACK FAULTY FEEDBACK

33. FEEDBACK MANY SWING BEHAVIORS, BUT FEW MATCHING FEEDBACK SYSTEMS TEACHER DOES NOT ASK THE STUDENT TO STATE FEEDBACK ALOUD AFTER EVERY SWING ONLY 1.5% HAVE AIM AND ALIGNMENT CLUB ON GROUND Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 33

34. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 34 SELF-CORRECTING FEEDBACK STUDENTS COMPLAIN: “CANNOT TAKE IT TO THE COURSE AND MAKE IT WORK MAJOR REASONS: (1) NO DETAILED LESSON NOTES, (2) NO SELF- CORRECTING FEEDBACK SYSTEM MINI TOUR PLAYER.

35. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 35 SELF-CORRECTING FEEDBACK: EXAMPLES ON RESULTS: –73% OF TOUR PUTTS MISS ON THE LOW SIDE –CHIP SHOTS STOP A MEDIAN DISTANCE OF 8 FEET FROM THE CUP VS. 17 FEET BEFORE ON SWING BEHAVIORS: –AT FINISH: ON 12% OF SWINGS, RIGHT SHOE RESTS ON TIP OF SHOE, NOT BALL OF FOOT, –CHIPS: UPWARD EXTENSION OF SHAFT 4 INCHES TO RIGHT OF MIDDLE OF ELBOW. INSTEAD OF IN MIDDLE OF ELBOW OR LEFT

36. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 36 SELF-CORRECTING FEEDBACK FOR EVERY SWING BEHAVIOR GIVE THE PLAYER A SELF-CORRECTING FEEDBACK SYSTEM DURING THE LESSON, ASK THE PLAYER TO STATE FEEDBACK ALOUD ON EVERY SWING PRAISE STUDENT

37. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 37 SELF-CORRECTING FEEDBACK 1.DESIGN A FEEDBACK SYSTEM 2.ASK THE STUDENT TO STATE ALOUD AFTER EACH SWING WHAT THE FEEDBACK WAS 3.ASK “WHAT WILL YOU DO DIFFERENTLY ON THE NEXT SWING TO IMPROVE” 4.PRAISE ANYTHING POSITIVE THE STUDENT DID

38. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 38 SELF-CORRECTING FEEDBACK – BALL FLIGHT GOLFERS ON THE PRACTICE RANGE LOOKING AT THE BALL FLIGHT ON THE LAST FIVE FULL SHOTS 90% DID NOT TELL ME ACCURATELY WHERE THEIR CLUBHEAD PATH WAS AT IMPACT OR THE DIRECTION OF THE CLUBFACE AT IMPACT

39. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 39 SELF-CORRECTING FEEDBACK – BALL FLIGHT 1.TELL STUDENT BALL FLIGHT LAWS AT START OF FIRST LESSON 2.HAVE STUDENT STATE ALOUD AFTER EVERY SWING WHERE CLUBHEAD PATH AND DIRECTION OF CLUBFACE WERE AT IMPACT 3.WHAT THEY WILL DO DIFFERENTLY ON NEXT SWING, IF ANYTHING

40. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 40 SAME-SAME RULE: DIRECTION OF BALL & CLUBHEAD CLUBHEAD MOVES LEFT BALL STARTS LEFT CLUBHEAD MOVES RIGHT BALL STARTS RIGHT

41. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 41 SAME-SAME RULE ON BALL FLIGHT ON ITS ACTUAL STARTING PATH, BALL LATER CURVES IN SAME DIRECTION THE CLUBFACE IS LOOKING AT IMPACT L S R S R L R L S

42. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 42 SELF-CORRECT. FEEDBACK - DATA COLLECTION THE STUDENT SHOULD COLLECT DATA DURING THE LESSON AND DURING SOLO PRACTICE AND ROUNDS PLAYED TO SUSTAIN IMPROVED PERFORMANCE, THIS SHOULD CONTINUE PERMANENTLY OR, AT LEAST PERIODICALLY

43. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 43 STUDENT DATA COLLECTION IF THE STUDENT RECORDS AND ACCUMULATES DATA, THAT PERFORMANCE IS ALMOST CERTAIN TO IMPROVE HOWEVER, IT INVOLVES SOME SLIGHT EFFORT LIKE BUCKLING UP A SEAT BELT

44. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 44 STUDENT DATA COLLECTION- ALTERNATIVES #1 THE STUDENT OBSERVES, “RECORDS” AND “ACCUMULATES” DATA IN HIS OR HER MIND NO PAPERWORK IMPOSSIBLE TO REMEMBER LONG TERM; DIFFICULT SHORT TERM

45. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 45 STUDENT DATA COLLECTION- ALTERNATIVES #2 USE ANY BLANK SCORECARD OR PIECE OF PAPER TO RECORD DATA ACCUMULATE DATA FOR SIMILAR SHOTS DRAW CONCLUSIONS SUMMARIZE DATA: “MISSED 78% OF PUTTS REACHING CUP ON LOW SIDE OF CURVE

46. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 46 STUDENT DATA COLLECTION- ALTERNATIVES #3 GET A COPY OF MY FORMS AND DUPLICATE THEM LOOKS BETTER, NEATER, SAVES ENTRY TIME, MORE DATA STORE MANY EXTRA COPIES IN GOLF BAG OR LOCKER

47. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 47 STUDENT DATA COLLECTION- ALTERNATIVES #4 BUY AND USE A HANDHELD COMPUTER WITH GPS THAT CALCULATES. RECORDS AND REPORTS DISTANCE OF EACH SHOT LITTLE WORK USED AT ONLY SOME COURSES

48. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 48 RECORD PERFORMANCE DATA SCORE 18 HOLES & PARTIAL HOLE BALL-STOPPING POSITION BALL FLIGHT DIRECTIONAL CHARACTERISTICS CLUBHEAD, CLUBFACE DIRECTION BODY POSITIONS AND MOVEMENTS MENTAL: VISUALIZATION, CLUB SELECTION,

49. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 49 RECORD PERFORMANCE DATA OBJECTIVE: IF PRACTICAL, HAVE STUDENT DO THE DATA COLLECTION BEFORE THE LESSON AND ALWAYS DURING AND AFTER LESSONS

50. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 50 #8: BODY MOVEMENT- HIPS 90 DEGREE TURN AT IMPACT HOLE8910101 1212 1313 FIRST SHOTYYYYYY SECOND SHOTYYYYYY THIRD SHOTYYYY FOURTH SHOTY TOTAL CORRECT323423

51. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 51 DATA COLLECTION – SWEETSPOT CASE HISTORY

52. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 52 DISTANCE IN YARDS FROM CUP………. CLUB USED……. TYPE OF SHOT……………………GROUND: FAIRWAY, FRINGE, ROUGH, HEAVY ROUGH, SAND……………………….WIND DIRECTION IN RELATION TO A CLOCK (12 IS AGAINST, 6 IS WITH)…... EST. SPEED IN M.P.H…….. OTHER………………………………………………………………………..PLAYER…………………………………………… DATE…./…../…….DISTANCE IN YARDS FROM CUP………. CLUB USED……. TYPE OF SHOT……………………GROUND: FAIRWAY, FRINGE, ROUGH, HEAVY ROUGH, SAND……………………….WIND DIRECTION IN RELATION TO A CLOCK (12 IS AGAINST, 6 IS WITH)…... EST. SPEED IN M.P.H…….. OTHER………………………………………………………………………..PLAYER…………………………………………… DATE…./…../……. 6 12 39 CIRCLES ARE 10 FT. APART DATA COLLECTION: SHOT TO GREEN DISPERSION

53. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 53 SELF-CORRECTING FEEDBACK- AIM AND ALIGN DESIGN AND INTRODUCE SELF- CORRECTING FEEDBACK: PLAYER IS MISALIGNED AT ADDRESS ON FULL SHOTS

54. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 54 NEXT MAJOR STEP – POSITIVE REINFORCEMENT A BEHAVIOR FOLLOWED BY POSITIVE REINFORCEMENT (BALL FLIES STRAIGHTER OR LONGER OR SPECIFIC INSTRUCTOR PRAISE) TENDS TO REOCCUR

55. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 55 POSITIVE REINFORCEMENT, LEARNING LEARNING OCCURS WHEN THE INSTRUCTOR: (1)PRESENTS THE ON-COURSE SIGNAL(S), (2)CAUSES THE STUDENT TO MAKE THE DESIRED RESPONSE OR AN IMPROVED ONE (R), (3)FOLLOWS IT WITH A POSITIVE CONSEQUENCE (C) SR.. C

56. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 56 POSITIVE REINFORCEMENT HAS LEARNING OCCURRED IN THE SITUATIONS BELOW? 1.INSTRUCTOR HITS GREAT SHOTS AND EXPLAINS SWING THEORY LUCIDLY TO A SEATED GROUP 2.INSTRUCTOR DEMONSTRATES BALL- FLIGHT LAWS FOR 15 MINUTES 3.STUDENT HITS SHOTS 10 YARDS TO A DISTANT TARGET

57. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 57 POSITIVE REINFORCEMENT ANY GOLF BEHAVIOR FOLLOWED BY A POSITIVE CONSEQUENCE, TENDS TO REOCCUR AND/OR INCREASE LIKELY HERE? INSTRUCTOR HAS PLAYER IMMEDIATELY TAKE FULL SWING IN ATTEMPTING TO IMPLEMENT THREE SWING CHANGES

58. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 58 LEARNING - POSITIVE REINFORCEMENT S PRESENT SAME STIMULUS R HAVE STUDENT MAKE AN IMPROVED OR DESIRED RESPONSE C FOLLOW WITH POSITIVE CONSEQUENCES

59. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 59 POSITIVE REINFORCEMENT MAKE EACH SHAPING STEP SO EASY THAT THE PLAYER SUCCEEDS QUICKLY SET ACHIEVABLE STANDARD ON EACH STEP ASK PLAYER TO EVALUATE WHAT WAS DONE BETTER ON LAST SWING

60. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 60 POSITIVE REINFORCEMENT PURPOSE OF POSITIVE REINFORCEMENT IS TO INCREASE HOW OFTEN A DESIRED RESPONSE OCCURS GOOD BEHAVIORS OCCUR OFTEN AND UNEXPECTEDLY BE ALERT TO SEE AND HEAR THEM, AS IF IN A COMPUTER GAME

61. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 61 POSITIVE REINFORCEMENT MODEL 1.STATE SPECIFICALLY WHAT TEHE STUDENT DID WELL OR BETTER 2.STATE STARTING PERFORMANCE 3.STATE MEASURABLE GOAL 4.BE ENTHUSIASTIC IN VOICE AND GESTURES AND SAY YOU ARE PLEASED. LET US TRY IT NOW.

62. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 62 POSITIVE REINFORCEMEMT - OBJECTION OBJECTION: “IF YOU NEVER TELL THE STUDENT WHAT THEY DID WRONG, HOW CAN THEY LEARN?” STATE WHAT YOU SHOULD DO WELL OR BETTER ON THE NEXT SWING IF CORRECT BEHAVIOR INCREASES, IT CROWDS OUT INCORRECT

63. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 63 NEGATIVE CONSEQ. ADVERSE SIDE-EFFECTS STUDENT SAYS SHE IS TIRED COMPLAINS ABOUT THE SUGGESTED SWING TECHNIQUE DOES NOT SMILE BAD MOUTHS INSTRUCTOR’S METHODS DOES NOT IMPROVE

64. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 64 GOOD SIDE EFECTS FROM POSITIVE REINFORCEMENT RECOMMENDS INSTRUCTOR SMILES SAYS, “CAN’T WAIT TO GET ON THE COURSE AND TRY THIS.” VOICE BECOMES EXCITED REPEATS DESIRED BEHAVIOR MORE OFTEN

65. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 65 EXAMPLE OF NEGATIVE VIEW THE CANADIAN WOMENS AMATEUR CHAMPION ASKED HER INSTRUCTOR TO WATCH HER HIT SHOTS ON THE RANGE AFTER 45 MINUTES SHE ASKED IF HE HAD ANY COMMENTS HE SAID, “IF I SEE ANYTHING WRONG, I WILL TELL YOU.” (HE DID NOT REALIZE THE POWER OF POSITIVE COMMENTS)

66. Behavioral Golf Instruction, Email to edfeeney@ApplyGolfLessons.com 66 POSITIVE REINFORCEMENT – SIDE EFFECTS 1.WHAT DID I SAY OR DO? 2.WHAT DID THE OTHER PERSON DO? 3.WAS THAT POSITIVE OR NEGATIVE? 4.WHAT DID I LEARN FROM THAT?