2. A campaign to improve fundamental care in the UK

3. How would you describe the standards of nursing care this organisation provides? ✔✔✔ very high ✔✔ high ✔ fair or average ✗ could do better ✗✗ quite low ✗✗✗ very low or dangerous

4. Care deficit in UK – top complaints: 1] Staff fail to communicate 2] Staff fail to help patients go to the toilet 3] Staff leave patients in pain 4] Staff don’t help patients to eat & drink

5. The ‘Care’ Challenge Communicate with compassion Assist with toileting, ensuring dignity Relieve pain effectively Encourage adequate nutrition

6. Campaign launch

7. Who is the campaign for? The campaign is for patients and nursing staff. Patients and relatives can use the Care challenge as a checklist to describe good or sub-standard care. Nursing staff can use the Care challenge to highlight obstacles to delivering fundamental care, for example the impact of inadequate staffing on patient care

8. Our own Care challenge The campaign is asking all care organisations to sign up to the Care Challenge That means all chief executives, nursing and medical directors as well as chairs of non- executive teams In signing up they commit to providing and promoting an environment that enables care teams to deliver the 4 elements of the Care challenge

9. How could we meet the Care challenge? Communicate with compassion Assist with toileting, ensuring dignity Relieve pain effectively Encourage adequate nutrition

10. 10 Priorities for Action 1.Reduce paperwork burden on staff 2.Make patient care our core focus 3.Recognise inadequate staffing levels as an indicator of poor care 4.Enhance support for ward + team managers 5.Recognise the value of registered nurses

11. continued… 6.Build resilience in nurses to prevent burnout 7.Encourage and expect all staff to whistleblow or ‘speak up’ when they have a concern 8.Encourage improvements in staff training 9.Set explicit standards for care and staff behaviour 10.Promote nurse leaders – good role models

12. How can I get involved?

13. www.thecarecampaign.co.uk

14. Our Call to CARE