2.  booking hotels and tickets  tourist group

3. Melbourne Introduce Tourism in Melboure Industry - 420,200 visitor arrivals during August 08 in Austrlia -Victoria attracted 105 million international visitors last year - tourism is a 73 billion dollars industry for Austrlia to provide export revenue and jobs

5. Shopping and Food Near Preston Market Transports convenience

6.  Best customer ： young people and family  Design customer’s tours (identity, income, hobby and travel time )  Potential customer: international people

8. Panoworld Travel (Chinese) Tel: 9478 4611 Address: 340 High Street Preston,VIC,3072

9. Competition Jetset Travel (Australian ) Tel: 9470 4611 Address: 501 High Street Preston, VIC, 3072

10. advantages Good Service and help customers design tours Two languages service Lots of Chinese Tours

11. Disadvantages not enough tours about different countries except China not sell any gift

12. Discount ( students, second time come to my company`s customers etc ) Promote ( brochures, newspapers, Internet ) Package Special (student package, backpacker package etc)

13. Season is so important in travel. Different season have different travel plan. For example summer suit go to beach swimming etc. Winter suit go to ski, hot spring etc. Our company will base different season design different suitable travel to customers.

14. Melbourne tours price ($65~$350) Australia tours price ($300~$3000) International tours price ($1000~$5000)

15. Set Prices Our company price basis tours situation formulates. Different tours have different price. For example we need think about hotel price, transport price, food price, tours time and travel market price etc. We are also comparing with different travel agency.

16.  3 Employees each day (part time)  Employees responsibility (service customers, answer the phone etc)  Employees wages (have experience 15/h, not experience 13/h)

17. Employees requirements  Speak fluent English and Chinese  Good communication skill  Patient and friendly  Knowledge about customer service and travel

18. lead by example communication with employees make timetable Careful check everything

19. Details Costs Rent $ 24,000 Solicitor $ 650 Insurance $ 3,200 Market research data $ 380 Electricity account $ 4,000 Electricity Connection fee $ 370 Computer * 3 $ 5,000 Good Printer $ 350 Computer softwar $ 875 Wage $ 48,000 Motor Vehicle $ 8,500 Office supplies $ 1,200 Furniture $ 3,000 Duplicating machine $ 3,000 Advertising $ 5,000 Motor Vehicle expenses $ 4,800 Telephone+Internet account $3,600 Telephone Connection fee $ 300 Water account $1,200 Water Connection fee $ 300 Drinking fountain $ 300 Decoration $ 500 Make brothure and poster $ 1,500 Total: 120,025