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Chapter 15 Managing suppliers and customers

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1 Chapter 15 Managing suppliers and customers
Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

2 Outline Supply chain management Managing suppliers Managing inventory
Supplier selection, supplier profitability, performance measures Managing inventory Economic order quantity (EOQ) Just-in-time system (JIT) Managing customers Customer profitability, performance measures Managing time Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

3 Supply chain management (SCM)
SCM is the management of key business processes that extend across the supply chain, from the original suppliers to final customers The supply chain Interlinked customers and suppliers that work together to convert, distribute and sell goods and services among themselves, leading to a specific end product SCM can involve managing costs, accelerating time-to-market of new products, creating close relationships with customers and suppliers (cont.) Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

4 Supply chain management (SCM) (cont.)
Ecommerce—use of electronic transmission media to engage in the buying and selling of goods and services B2B—ecommerce activities between two businesses Electronic data interchange (EDI) links a firm’s computer system to suppliers/customers to allow electronic purchasing and buying Enterprise resource planning (ERP) systems support different functional areas of a business and enable SCM Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

5 Managing suppliers Improved supplier relationships can reduce supplier and inventory-related costs Selecting suppliers Based on a range of criteria Price, quality, delivery, performance history, capacity, communications systems and geographical location Long-term supply controls and preferred suppliers (cont.) Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

6 Managing suppliers (cont.)
Analysing supplier costs The total cost of ownership is the total cost of dealing with suppliers, including Purchase price Costs of purchasing—ordering, receiving and inspection Costs of holding inventory Costs of poor quality Costs of delivery failure Activity-based costing can be used to estimate total cost of ownership Hierarchy of supplier activities: unit-level, order-level, supplier-level (cont.) Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

7 Managing suppliers (cont.)
Evaluating supplier performance Supplier performance index: the ratio of supplier costs to total purchase price Measures include ability of supplier to supply at the contract price, material quality, delivery performance, quality of relationships between employees, union and management A buyer may also assess their own performance in relation to the management of the supplier Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

8 Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

9 Managing inventory Why hold inventory?
Cope with uncertainties in customer demand and in production processes Qualify for quantity discounts Avoid future price increases in raw materials Avoid the costs of placing numerous small orders Conventional approaches to inventory management focus on balancing Ordering costs: incremental costs of placing an order Carrying costs: the costs of carrying inventory in stock Shortage costs (or out-of-stock costs) Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

10 Economic order quantity (EOQ)
The optimum order size for individual inventory items, to minimise the total ordering and carrying costs Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

11 Timing of orders under EOQ
Inventory re-order point (ROP) The level of inventory on hand that triggers the placement of a new order (or setup) Lead time- the length of time between placing an order and receiving the order Safety stock The extra inventory kept on hand to cover any above-average usage or demand May be costly to maintain extra inventory Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

12 Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

13 Assumptions underlying EOQ
Demand is known and constant Incremental ordering costs are known and constant per order Acquisition cost per unit is constant Entire order is delivered at one time Carrying costs are known and constant per unit On average, one-half of order is in stock at any time Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

14 Just-in-time (JIT) systems
JIT inventory and production system A comprehensive system for controlling the flow of manufacturing in a multi-stage production environment The underlying philosophy is the simplifying of the production process by removing non-value-added activities JIT can cover all aspects of the production process Inventory management is crucial Inventory is a major cause of non-value-added activities and cost Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

15 Key features of JIT production
A pull method of coordinating production processes Simplified production processes Purchase of materials, and manufacture of sub-assemblies and products in small lots Quick and inexpensive setups of production machinery High-quality levels for raw materials, components and finished products Effective preventative maintenance of equipment Flexible work teams Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

16 JIT purchasing Reduces the number of suppliers
Long-term contracts with suppliers Specifies quality standards in supplier contracts to reduce need for inspection Use of e-commerce to place orders, and provide supplier on-line access to inventory files Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

17 Costs and benefits of JIT
Costs of JIT Substantial investment to change production facilities to minimise non-value-added activities An increase in the risk of inventory shortages and the associated loss of production and sales Benefits of JIT Savings in inventory-carrying and insurance costs Fewer losses due to spoilage, obsolescence and theft No opportunity costs of high inventory Eliminates non-value-added activities Meets customers’ needs more effectively Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

18 Managing customers Customer relationship management (CRM)
Collecting and analysing data to understand individual customers’ behaviour patterns and needs May lead to improved customer service, customer retention, new customers, more effective and efficient marketing, increased sales and customer profitability E-commerce applications may allow customers to access interactive web sites and initiate and complete transactions over the internet Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

19 Customer profitability analysis
Activity-based analysis may be used Customer cost analysis Analysis of cost of products purchased by customers and the costs of customer-driven activities Customer profitability analysis Relative profitability of customers can be determined and used for a range of strategic decisions How do customers differ? Customisation of products Marketing and selling activities Distribution channels Customer support activities Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

20 Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

21 Why calculate customer profitability?
To address a range of questions Which customers generate the greatest profits? And how do we retain them? Which customers generate the lowest profits? And how can we make them more profitable? What types of customers should we focus on to maximise profitability? Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

22 Calculating customer costs
Three levels of customer-driven activities and costs Order level activities Customer level activities Market level activities Customer performance measures Market share Customer retention Customer acquisition Customer satisfaction Customer profitability Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

23 Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

24 Managing time Time dictates the rate at which products are produced and revenue generated Time determines how long resources are tied up in processes, and unavailable for other uses Time delays lead to inventory build-ups Time to develop new products and delivering products to customers may be key to innovation Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

25 Time-based management
Measures for developing new products and services New product development time: time from identification of initial concept to release of product to the market Break-even time (BET): the time from identification of initial concept to when a product has generated enough profit to pay back the original investment Time taken to fulfil a customer’s order Measures of customer response time, order receipt time, production lead time (cycle time) Reliability in meeting scheduled delivery dates Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

26 Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

27 Summary Supply chain management involves managing costs and creating closer relationships with suppliers and customers to increase efficiency and profitability Supplier management involves selecting the best suppliers, analysing supplier profitability and measuring and managing supplier performance Conventional inventory management, such as EOQ, focuses on optimising orders to minimise costs, whereas JIT involves working with suppliers to minimise inventory holdings and increase the efficiency of production and ordering processes (cont.) Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith

28 Summary (cont.) Customer management can involve creating customer relationship systems, analysing customer profitability, and measuring and managing customer performance Time can be a driver of customer value and various time-based performance measures can be used to increase efficiency, manage cost and to increase customer satisfaction Copyright  2009 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Management Accounting 5e by Langfield-Smith Prepared by Kim Langfield-Smith


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