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A UNIT OF SOMYA GROUP BUSINESS PROFILE. Company Profile  IM21 (A Unit of Somya Group) was established in 2007 and provided services in media solutions.

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Presentation on theme: "A UNIT OF SOMYA GROUP BUSINESS PROFILE. Company Profile  IM21 (A Unit of Somya Group) was established in 2007 and provided services in media solutions."— Presentation transcript:

1 A UNIT OF SOMYA GROUP BUSINESS PROFILE

2 Company Profile  IM21 (A Unit of Somya Group) was established in 2007 and provided services in media solutions such as Bulk SMS, Print Media, Yellow pages and Online Portal.  Later on moved into institutional sales to start with installation of RO equipments with its brand name “Meetha Paani” and ventured into garments, FMCG products and consumer durables under its brand name Home Shop 21.  We have diversified our business into various institutional channels across Rajasthan and have got the marketing rights for entire Rajasthan of various companies. . We have 33 mother depot across Rajasthan which are running on Depot cum SS Model. We have around 200 distributors covering approx 30000 outlets across Rajasthan comprising RSRTC Outlets, Saras dairy outlets and other general outlets.  We have launched our own brand of packaged drinking water, beverages and namkeen by the name of ‘SPARSH’.

3 Units Of Somya Group IM21 Pvt. Ltd. has distribution rights for the various FMCG products at various institutional channels. Home Shop 21 is a retail outlet franchisee store. www.dukanwale.comwww.dukanwale.com is online portal which Somya Group will launch very soon.

4 Companies Own Brands Sparsh is a packaged drinking water brand owned by Somya Group. Sparsh also deals in packaged juice of various flavors' like mango, dew, cola and orange. Meetha Pani is a brand dealing in RO water purifier system.

5 Current Network & Visibility IM21 (A Unit Of Somya Group) RSRTC BUSINESS Dairy Outlets Panchayat Stores Ration Outlets Co- operative stores

6 Future Projection Projection for Uttar PradeshProjection for Haryana

7 Distribution Model The distribution model which we are following for various network is as follows:- COMPANIES 33 Depot cum SS RETAILERS Distributors @ all tahsil level

8 List Of Companies For Institutional 1. HINDUSTAN COCA COLA BEVERAGES LTD. 2. PEPSICO INDIA 3. BISLERI INTERNATIONAL PVT. LTD. 4. ICE BERG FOODS LTD 5. NIMUB BEVERAGES PVT LTD 6. PARLE PRODUCT PVT.LTD. 7. BRITANNIA LTD. 8. SURYA FOOD & AGRO LTD. 9. DUKES PRODUCTS INDIA LTD 10. GUJRAT COOPERATIVE MILK MARKETING FEDERATION [AMUL] 11. CADBURY INDIA LTD. 12. NESTLE INDIA 13. PERFETTI VAN MALLE 14. HINDUSTAN UNILEVER LTD. 15. PROCTER AND GAMBLE INDIA 16. ITC LTD. 17. PEPSICO CONFECTIONARY (FRITOLAYS) 18. SHIVDEEP INDUSTRIES LTD.[BIKAJI] 19. PRATAP SNACKS PVT LTD 20. BIKANERWALA FOODS PVT LTD 21. BALAJI WAFERS PVT. LTD. 22. BHIKARAM CHANDMAL 23. NEXT CARE DEO 24. HAMDARD 25. MAPRO LTD. 26. BAJAJ 27. CAVINKARE 28. EVEREST MASALA 29. TULSI DRY FRUITS 30. HERSHEY’S JUMPIN 31. HIMALYAN 32. JOY COSMETICS 33. GLAXO SMITH KLINE 34. JYOTHY LABORATORIES

9 List Of Companies For Rajasthan  MbgPaam (Saga Noodles)  VKC Dry Fruits  Triveni Sugar  Aasha Confectionary  Mahendra Industries  KripalConfectionary Works  Shri Bankey bihari foods  Tulsi Dry Fruits  Foodex Group  Sanghvi Group  To be continued ……. The various companies whose Rajasthan right we are having for all channels are as follows:-

10 Deliverables Of Suppliers  Transportation to stocking points at various locations  Margins of retailers and schemes as per Market operating price  SS, Distributor margins as per the company norms  Somya Group Margin (IM21 + Manpower cost)  Ensuring Fill Rates, help in proper indenting of stocks and addition of SKUs if required/demanded by retailers  Fresh stocks/Higher shelf life stocks to be supplied  Provision for Damages in transportation and replacement or liquidation support in case of products nearing expiry or best before date

11 Deliverables By IM21 (A Unit Of Somya Group)  Placement of products on bus stand stalls, dairy outlets and other outlets across Rajasthan  Manpower support for on ground execution  Execution of promos exclusively designed for Rajasthan (If mutually agreed)  Attaining the desired business target in terms of value that has been mutually agreed upon  Sure business and visibility of products at all outlets across Rajasthan

12 THANK YOU!!!! www.somyagroup.com IM21 ( A Unit of Somya Group) 214, Center Tower, Near Cine Star Cinema Central Spine, Vidhyadhar Nagar Jaipur- 302023 (Raj.) Ph. No. 0141-5166666, 3080555


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