Presentation on theme: "Mobile Commerce and Ubiquitous Computing"— Presentation transcript:
1 Mobile Commerce and Ubiquitous Computing Chapter 6Mobile Commerceand Ubiquitous Computing
2 Learning ObjectivesDiscuss the value-added attributes, benefits, and fundamental drivers of m-commerce.Describe the mobile computing infrastructure that supports m-commerce (devices, software, and services).Describe the four major types of wireless telecommunications and networks.Discuss m-commerce applications in banking and financial services.Describe enterprise mobility applications.
3 Learning ObjectivesDescribe consumer and personal applications of m-commerce, including entertainment.Understand the technologies and potential applications of location-based m-commerce.Define and describe ubiquitous computing and sensory networks.Describe wearable Google Glass, driverless cars, and mobile apps.Describe the major implementation issues from security and privacy to barriers of m-commerce.
4 Mobile Commerce: Concepts, Landscape, Attributes, Drivers, Applications, and Benefits Basic Concepts, Magnitude, and the Landscape*Mobile commerce (m-commerce)The Magnitude of M-CommerceThe Landscape of M-CommerceMobile and Social: A Powerful EC CombinationThe Attributes of M-CommerceUbiquityConvenience and capabilitiesInteractivityPersonalizationLocalization
5 The Landscape of Mobile Computing and M-Commerce
7 Mobile Commerce: Concepts, Landscape, Attributes, Drivers, Applications, and Benefits An Overview of the Applications of M-CommerceField mobilityFleet mobilityWarehouse managementDirect store delivery (DSD) route accountingThe Benefits of M-CommerceBenefits for OrganizationsBenefits for Individuals and CustomersBenefits to SocietyOther Benefits
8 M-Commerce Applications and Their Classifications
9 The Enabling Infrastructure: Components and Services of Mobile Computing Overview of Mobile Computing*Wireless mobile computing (mobile computing)Mobile Devices*SmartphonesTabletsGoogle’s Smart GlassesPersonal Digital Assistants: Enterprise Tablets*Personal digital assistant (PDA)Wearable DevicesOther Mobile Devices*Radio-Frequency Identification (RFID)
10 The Enabling Infrastructure: Components and Services of Mobile Computing Mobile Computing Software and ServicesMobile Portals and Content Providers*Mobile portal*Short Message Service (SMS)*Multimedia Messaging Services (MMS)Location-Based ServicesVoice-Support Services*Interactive voice response (IVR) systems*Voice portals
11 The Enabling Infrastructure: Components and Services of Mobile Computing Wireless Telecommunications Networks*Wireless Application Protocol (WAP)*Personal area network (PAN)*Bluetooth*Wireless local area network (WLAN)*Wi-FiMunicipal Wi-Fi networks (WMAN)*WiMAX*Wireless wide area network (WWAN)LTE (Long Term Evolution)Putting It All Together
14 Mobile Financial Applications *Mobile banking (m-banking)Other Mobile FINANCE ApplicationsMobile Stock TradingReal Estate Mobile Transactions
15 Mobile Enterprise Solutions: From Supporting the Workforce to Improving Internal Operations *Enterprise mobilityDefining Mobile Enterprise (enterprise mobility)A Working Definition of *Mobile EnterpriseThe Framework and Content of Mobile Enterprise ApplicationsMobile Collaboration*Mobile Workers
16 Other Enterprise Mobile Applications Mobile Enterprise Solutions: From Supporting the Workforce to Improving Internal OperationsOther Enterprise Mobile ApplicationsTransportation ManagementiPad in the EnterpriseTrends for 2014 and Beyond
17 Mobile Entertainment, Gaming, Consumer Services, and Mobile Shopping Overview of Mobile Entertainment*Mobile entertainmentMobile Streaming Music and Video ProvidersEntertainment in CarsMobile GamesHurdles for GrowthMobile GamblingMobility and Sports
18 Mobile Entertainment, Gaming, Consumer Services, and Mobile Shopping Service Industry Consumer ApplicationsHealthcareHospitality ManagementPublic Safety and Crime PreventionOther IndustriesMobile Shopping and Advertising
19 Location-Based Mobile Commerce and Mobile Social Networks *Location-based m-commerce (l-commerce)Basic Concepts in L−CommerceLocationNavigationTrackingMappingTiming*Real-time location systems (RTLS)
21 Location-Based Mobile Commerce and Mobile Social Networks L-Commerce InfrastructureLocation finder (positioning) componentMobile Positioning CenterUserMobile devicesMobile communication networkService or application providersData or content providerGeographical Information System (GIS)Opt-in application
22 Location-Based Mobile Commerce and Mobile Social Networks *Geolocation*Global Positioning System (GPS)Location-Based DataLocating Customers in Physical Stores*Geographical Information Systems (GIS)Location-Based Services and Applications*Location-based service (LBS)*Social Location-Based Marketing
23 Location-Based Mobile Commerce and Mobile Social Networks Barriers to Location-Based M-CommerceLack of GPS in some mobile phonesAccuracy of devicesThe cost–benefit justificationLimited network bandwidthInvasion of privacy
24 Ubiquitous (Pervasive) Computing and Sensory Networks Overview of Ubiquitous ComputingDefinitions and Basic Concepts*Ubiquitous computing (ubicom)*Pervasive computing*Context-Aware Computing*Internet of Things (IoT)Machine-to-Machine TechnologySmart Application: Grid, Homes, Cars, and More*Smart gridSmart Homes and AppliancesSmart and Driverless CarsSmart Cities
25 Smart Grid Environment Source: National Institute of Standards and Technology, U.S. Department ofCommerce nist.gov/smartgrid/upload/FinalSGDoc corr pdf (accessed July 2014).
26 Ubiquitous (Pervasive) Computing and Sensory Networks Wireless Sensor NetworksSensor Network Basics*Sensor networkSmart Sensor ApplicationsImplementation Issues in Ubiquitous Computing
27 Emerging Topics: From Wearables and Google Glass to Smart Cities Wearable Computing Devices*Google GlassSmart Cities
28 Implementation Issues in Mobile Commerce: From Security and Privacy to Barriers to M-Commerce M-Commerce Security and Privacy IssuesTechnological Barriers to M-CommerceFailures in Mobile Computing and M-CommerceEthical, Legal, Privacy, and Health Issues inM-CommercePrivacy
29 Implementation Issues in Mobile Commerce: From Security and Privacy to Barriers to M-Commerce Enterprise Mobility ManagementThe BYOD IssueMobile Apps and their Management* Mobile appBuild (or Bring) Your Own App (BYOA)Other Managerial Issues
30 Managerial Issues What is your m-commerce strategy? Are there any clear technical winnersHow should BYOD be managed?Is it wise to embark on l−commerce?Which applications should be implemented first?
31 SummaryWhat is m-commerce, its value-added attributes, and fundamental drivers?What is the mobile computing environment that supports m-commerce?Which type of networks support mobile devices?Financial and banking applications.Enterprise mobility applications.
32 Summary Consumer and personal applications and mobile entertainment. Location-based commerce.Ubiquitous computing and sensory systems.Google Glass, driverless cars, and mobile apps.Security and other implementation issues.