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Communicating for Results Seventh Edition Cheryl Hamilton, Ph.D.

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Presentation on theme: "Communicating for Results Seventh Edition Cheryl Hamilton, Ph.D."— Presentation transcript:

1 Communicating for Results Seventh Edition Cheryl Hamilton, Ph.D.

2 Copyright © 2005 Wadsworth 2 Chapter 11 - Informative Presentations 11 Opening Quotation

3 Copyright © 2005 Wadsworth 3 Chapter 11 - Informative Presentations Oral Presentations Informative presentation Microsoft Image Basic types included in this text... “Promotes understanding of an idea or body of related facts.”

4 Copyright © 2005 Wadsworth 4 Chapter 11 - Informative Presentations Oral Presentations Persuasive presentation Microsoft Image Basic types included in this text... Informative presentation “Intentionally seeks to influence opinions, behaviors, & choices.”

5 Copyright © 2005 Wadsworth 5 Chapter 11 - Informative Presentations High-Quality Presentations Present true, honest, fair information Avoid embellishment or exaggeration Express ideas clearly and understandably Present objective facts Use tact Design graphics for accuracy Include the following characteristics... Microsoft Image

6 Copyright © 2005 Wadsworth 6 Chapter 11 - Informative Presentations Informative Presentations Oral briefing Oral report Research report Demonstrative report Investigative report Briefing report Microsoft Image Include the following types...

7 Copyright © 2005 Wadsworth 7 Chapter 11 - Informative Presentations Basic Presentation Outline Introduction Body I. Main Point A. B. C. II. Main Point A. B. III. Main Point A. B. C. Conclusion Microsoft Image

8 Copyright © 2005 Wadsworth 8 Chapter 11 - Informative Presentations Informative Presentations Analyze listeners Determine general topic Determine general topic Write exact purpose in one sentence Write exact purpose in one sentence Plan body of presentation Plan body of presentation Prepare conclusion & introduction Prepare conclusion & introduction Practice with notes & visuals Practice with notes & visuals Preparation steps include...

9 Copyright © 2005 Wadsworth 9 Chapter 11 - Informative Presentations Analyzing Listeners Specific type of group Goal or purpose of group Size of group Characteristics of group Knowledge of group When speaking outside the organization, determine... Microsoft Image

10 Copyright © 2005 Wadsworth 10 Chapter 11 - Informative Presentations Analyzing Listeners How many people? Attendance by choice? What do they know about topic? Who are they? Do they know you? What is their attitude? When speaking within the organization, determine... Microsoft Image

11 Copyright © 2005 Wadsworth 11 Chapter 11 - Informative Presentations Identify General Topic Fits requirements of assignment Will benefit and interest your audience You are already knowledgeable on You are interested in Select a topic that... Microsoft Image

12 Copyright © 2005 Wadsworth 12 Chapter 11 - Informative Presentations Exact Purpose “After hearing my presentation, the audience will…” Write your purpose in a simple sentence beginning with... “After hearing my presentation, my colleagues will realize that direct access to our new Xanus-2 computer will save time, save money & impress customers.”

13 Copyright © 2005 Wadsworth 13 Chapter 11 - Informative Presentations Select Method of Organization Topical

14 Copyright © 2005 Wadsworth 14 Chapter 11 - Informative Presentations Select Method of Organization Topical Spatial

15 Copyright © 2005 Wadsworth 15 Chapter 11 - Informative Presentations Select Method of Organization TopicalSpatial Chronological

16 Copyright © 2005 Wadsworth 16 Chapter 11 - Informative Presentations Select Method of Organization TopicalSpatialChronological Causal

17 Copyright © 2005 Wadsworth 17 Chapter 11 - Informative Presentations Expand Ideas Into Outline Use standard numbering Indent each level Include two or more items per level Use parallel wording Capitalize first word in each level Basic outlining rules include...

18 Copyright © 2005 Wadsworth 18 Chapter 11 - Informative Presentations Expand Ideas Into Storyboards Separate storyboard for each step Title or thesis statement Sketch of planned visuals Supporting statements with sources* Transition sentence at bottom Storyboards include... *Outline symbols not required

19 Copyright © 2005 Wadsworth 19 Chapter 11 - Informative Presentations Prepare Conclusion Summary Closing thought or statement Sample Conclusion A conclusion contains two main steps... How would you rate this conclusion?

20 Copyright © 2005 Wadsworth 20 Chapter 11 - Informative Presentations Prepare Introduction Capture attention of listeners Motivate audience to listen Convince audience you are qualified Give thesis statement An introduction contains four main steps... Sample Introduction How would you rate this introduction?

21 Copyright © 2005 Wadsworth 21 Chapter 11 - Informative Presentations Practice Presentation Prepare speaking notes on note cards Practice presentation Practice using visual aids Practice using speaking notes and visual aids... Microsoft Image

22 Copyright © 2005 Wadsworth 22 Chapter 11 - Informative Presentations Delivery Methods Speaking from memory Speaking from outlined notes Speaking from visual aids Speaking from a manuscript Impromptu speaking Microsoft Image

23 Copyright © 2005 Wadsworth 23 Chapter 11 - Informative Presentations Sample Informative Speech Headhunter Speech “The Illongot Headhunters” by Curt...

24 The End


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