1. STORYTELLING Jamie Hall j.hall.2@research.gla.ac.uk

2. Links and references Caroline van den Brul (narrative skills workshops) www.creativitybydesign.co.ukwww.creativitybydesign.co.uk Alice Bell (@alicebell) (science studies researcher and commentator) http://alicerosebell.wordpress.com Ed Yong (@edyong209) (popular science blogger) http://blogs.discovermagazine.com/notrocketscience John Bohannon: Dance vs. Powerpoint (I should have listened!) http://www.ted.com/talks/john_bohannon_dance_vs_powerpoint_a_modest_proposal.html This American Life (great storytelling about everyday life) http://www.thisamericanlife.org Planet Money (business and economics news and stories, entertaining and informative) http://www.npr.org/blogs/money Radiolab (great storytelling about science and society) http://www.radiolab.org/ Me: j.hall.2@research.gla.ac.ukj.hall.2@research.gla.ac.uk and my Parasites comic is here: http://wellcometrust.wordpress.com/2010/06/15/of-parasitology-and- comics/http://wellcometrust.wordpress.com/2010/06/15/of-parasitology-and- comics/

3. Public engagement with science is… Education? Advocacy? Entertainment? Recruitment? Translation? Evangelism? Social duty? Brainwashing? PR? Pitching? Training? Storytelling?

4. Public engagement science with children? adults? academics? businesspeople? government? scientists? all science? scientific ‘method’? your discipline? your PhD? your university? “understanding of”?

5. “Communication is something you take part in, not something you deliver.” Dr. Alice Bell alicerosebell.wordpress.com

6. CONNECTIVITY is it about the parasite you work on? did it happen in your city? does it affect things that are important to you? are you in the same world? something new, unknown, unexpected something that doesn’t fit a tension that must be resolved wrongs must be righted! STRANGENESS COMPREHENSIBILITY the story must make logical sense, it must be believable

7. a lureWhat makes you start engaging with a story? – title, cover… Where do they lie on this strangeness-connectivity axis? the audience Will they find the characters’ behaviour, or the outcomes, believable? does the audience care about the world and the characters in it? mood, setting, look/feel, detail & description will the audience recognize strangeness in the world? the world a hook something that doesn’t fit a wrong that must be righted

8. character desiring a goal hurdles and obstacles interesting and surprising ways of dealing with them the plot structure series of events that arouse emotion and maintain interest concern for character mystery (concern for outcome) suspense (concern for character and outcome)

10. Ed Yong, blogs.discovermagazine.com/notrocketscience