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Newspaper Radio TV Computer Phone
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1. Trends: Shift Happens 2. The Market Abhors A Vacuum 3. It’s Not Just Newspapers 4. The Evolution To Real-Time News
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38% Pew, Jan 2010
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26% Pew, 2010
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9% Pew, 2006
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17% Pew, 2010
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Trends News Consumption
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Mid-1980s : 22% 1998 : 21% 2005 : 19% 2008 : 10.8% (1 st 3 qtrs)
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1999: Yahoo! buys GeoCities, host to 3.5 million individual Web sites (most abandoned!) 1999: the Poynter Institute starts the “MediaNews” blog 2002: Google buys Blogger; estimate of 500,000 blogs worldwide in total February 2002: Salon and Fox News add blogs 2003: Iraq war gives rise to war blogger 2009: 6 million blogs on Wordpress.com; >1B monthly pageviews; Yahoo! shutters GeoCities
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Where Are We Today? WestSeattleBlog ProPublica Spot.us NYT, WSJ, NPR et al on iPhone, iPad, Android
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The Charlotte Observer used a blog format to report on Hurricane Bonnie in August 1998; “Dispatches from the Coast” is the first known use of blog to cover a breaking news story.
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Increasingly Disintermediated
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Transmission Networks
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Transmission Speed
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A New Genre D versus @ versus RT Follow versus Friend (“block”) Favorites Broadcast (one-way) versus Converse (two- way) Nibble v Full Course Many v Few TinyUrl et al
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Twitter & Iran Amplified voices of dissent Facilitated misinformation (intentional and unintentional) Incomplete story Emotional Triggered MSM response
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The mass audience is dead Publishing is free (push-button) The cost of dealing with atoms goes up as readership goes down Today’s professional listens as well as talks This is not a cyclical change
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Photos are iStockPhoto or fair use: Crowd, http://www.flickr.com/photos/twose/887903401/http://www.flickr.com/photos/twose/887903401/ Megaphone, http://warkscol.files.wordpress.com/2008/01/superchick_megap hone_logo_hi.jpg http://warkscol.files.wordpress.com/2008/01/superchick_megap hone_logo_hi.jpg Kent State, photo John Paul Filo, http://en.wikipedia.org/wiki/Kent_State_shootings http://en.wikipedia.org/wiki/Kent_State_shootings Tank Man, http://lens.blogs.nytimes.com/2009/06/03/behind- the-scenes-tank-man-of-tiananmen/http://lens.blogs.nytimes.com/2009/06/03/behind- the-scenes-tank-man-of-tiananmen/ Death of Neda Agha-Solton, http://en.wikipedia.org/wiki/Death_of_Neda_Agha-Soltan http://en.wikipedia.org/wiki/Death_of_Neda_Agha-Soltan
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Kathy E. Gill – http://faculty.washington.edu/kegill or @kegill@kegill – http://wiredpen.com/ and http://slideshare.net/kegill http://wiredpen.com/http://slideshare.net/kegill
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