You have been appointed as a business development officer at Keith’s Coaches. They are a coach company that currently hire their coach to schools and other groups. They are based in the west end of Newcastle. Keith now wants to develop his business by running coach tours to various areas in the UK. He has asked you to develop a package tour that would suit a certain group of customers. You can decide which group to target. Eg pensioners, young people etc
Keiths Coaches Ltd Mr. Keith Grimes The Coach House Hexham Road Blucher NEWCASTLE-UPON-TYNE NE15 9SN Tel: 0191 229 0202 Keith has some good quality coaches with all the latest equipment.
Keith wants you to produce a brochure or flyer containing details of your package tour. Your destinations could be in the UK or in Europe. It will include the following:- Accommodation details Travelling times and distances Weather information Attractions nearby – natural and man-made Catering available locally including specialities Prices of attractions when you get there Maps? Online links if needed Theme for your trip eg Romans, sports? Travel details – how would you get there His contact information An itinerary – details of what you would do each day Leisure activities when you get there
Resources:- GCSE Leisure and Tourism books http://www.coachtourismcouncil.co.uk/northeastern.htm http://www.redarrowcoaches.co.uk/ http://www.wallacearnold.com/default2.htm Rough Guide books Travel Atlas Internet sites – search carefully 2 lessons Maps of UK Paper / Pens etc
Possible Destinations: Blackpool London Stratford Newquay Edinburgh Lake District Stonehenge Themes: Romans Theatres Sports Hills Plane spotting