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Do you think this site violates anyone’s privacy? Why or Why Not? No we do not think it violates anyone's privacy since it shows nothing more than if.

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Presentation on theme: "Do you think this site violates anyone’s privacy? Why or Why Not? No we do not think it violates anyone's privacy since it shows nothing more than if."— Presentation transcript:

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2 Do you think this site violates anyone’s privacy? Why or Why Not? No we do not think it violates anyone's privacy since it shows nothing more than if a house is for sale. Also we do not think this website violates anyone's privacy due to choice of being published online for the sale of the home.

3 Find and describe features that demonstrate that zillow.com is a web 2.0 company? zillow.com Zillow.com would be condersidered a web 2.0 company because a web 2.0 site allows its users to interact with other users or to change content in contrast to non-interactive websites where users are limited to the passive viewing of information that is provided to them.

4 Explain why this site might be considered a threat by traditional real estate companies? This site might be considered a threat to real estate companies because home buyers will no longer need a broker to find them a home. Instead, they will be able to do it with the click of a mouse. Also most of the houses are under priced for what most people would usually sell them for. Buyers looking for houses can argue to realtors that they will not buy "that house" since it is a lot lower on Zillow.com

5 4) How might real estate agents use this site to market their services? Real estate agents would use Zillow.com to market their services. This would allow them to get a wider audience and receive more offers from interested buyers. Also if they are looking to do something more scalable, they can also create Showcase Ads. These ads allow agents to target by city and or ZIP code.

6 How might real estate brokers (those who own agencies) use this site to their advantage? Real estate brokers could use this site to there advantage by comparing and contrasting homes and prices. They would be able to maximize their brand presence on zillow.com by using targeted advertising campaigns in a particular area. Zillow has a web page for most homes in the U.S., so they can deliver a marketing message at the right point of purchase intent


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