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SKODA AUTO: REBULDING THE BRAND SKODA AUTO: REBULDING THE BRANDCASE STUDY SKODA AUTO: REBULDING THE BRAND CASE STUDY SKODA AUTO: REBULDING THE BRAND Template by:
SKODA AUTO: REBULDING THE BRAND SKODA AUTO: REBULDING THE BRANDONE HUNDRED YEARS ON FOUR WHEELS CASE STUDY SKODA AUTO: REBULDING THE BRAND CASE STUDY SKODA AUTO: REBULDING THE BRAND Template by:
SKODA AUTO: REBULDING THE BRANDHISTORY The third oldest car manufacturer in the world 40 years nationalized manufacturing under communism In 1991 Skoda became a part of Volkswagen Group Template by:
SKODA AUTO: REBULDING THE BRANDCOMPANY’S STRENGHTS Low cost capacity of production in Eastern Europe Improved production quality by VW Big market share in Eastern Europe Template by:
SKODA AUTO: REBULDING THE BRANDSATISFYING CONSUMERS Customized and personalized products Representing lifestyles Self-expression through high quality of respected brand Template by:
SKODA AUTO: REBULDING THE BRANDGLOBAL MARKET Competing for global market share Establishing brand name Keeping market share in the current markets Template by:
SKODA AUTO: REBULDING THE BRANDTemplate by: SKODA AUTO: REBULDING THE BRAND THANK YOU FOR YOUR ATTENTION
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