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Action Week Lisbon.

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Presentation on theme: "Action Week Lisbon."— Presentation transcript:

1 Action Week Lisbon

2 Industry Trends and Where We’re Focusing
Nik Willetts @nikwilletts

3 The Impact of Digital Supply Chain Optimization Automation XaaS
Digital Consumption Digital Disruption Digital Interaction Automation Supply Chain Optimization XaaS Internet of Everything Analytics Rapid Innovation Rapid Scaling Omni-channel Rapid Disruption Social

4 value fabric of partners.
The value chain is now a value fabric of partners. Important we look at those challenges together because the digital world is inherently more open Have to be able to onboard partners rapidly and easily Simply understand what the customer’s experience is And be able to SCALE Copyright © 2014 TM Forum

5 Focus on Business Affecting Issues
TM Forum focuses on helping our members mitigate 8/10 of these risks Source & ©: EY Risk Radar 2014

6 Hierarchy of Digital Business Needs
Digital Infrastructure & Enablement platform – not just IT Virtualized IT – NFV Platform for your business FAIL FAST Copyright © 2014 TM Forum

7 Cross Industry Collaboration
Themes & Topics Digital Business Transformation (intra-organisation) Open Digital Ecosystem (inter-organisation) Cross Industry Collaboration Themes How do I simplify and accelerate partnering in the digital world? How can we remove boundaries and enable collaboration between industries in the digital world? How do I transform my business to be fit for the digital world? Customer Centricity and Analytics Topics Managing Virtual Services & Infrastructure Security & Privacy

8 Focus on ISSUEs

9 It takes a village It takes a village to build an ecosystem …
…the Forum is your village.

10 Thank you @nikwilletts

11 The changing face of the ecosystem
Laurent Leboucher

12 Trends From CES, Las Vegas, some major trends on the consumer side
 immersive entertainment  Connected and autonomous cars  Wearables, Smart Home, 3D Printing, Internet of Things  Unmanned systems Digital innovation leads to market disruption everywhere  disrupt or get disrupted: Amazon & Borders, Uber and taxis, Netflix and cable industry, …  pace of innovation  increased competition  personalization of interactions  speed of interactions  integration

13 from gadgets to serious killer apps
(Qualcom Tricoder Awards ceremony)

14 IoT: opportunities everywhere

15 The Open Digital Economy challenges
Privacy and security Net neutrality Speed and agility User experience Openness vs integration

16 A new game play with new rules

17 A new game play with new rules

18 TMForum: a Think Tank for the Digital Economy

19 Orange: Agile business & IT / ZOOM
Network virtualization and Software Defined Network -> our major transformation since introduction of IP in networks! ZOOM = an R&D accelerator for Orange Cloud for Net and Easy SDN programs 4 catalysts Sponsored by Orange Network Ops

20 Orange: Open Digital Economy
key objectives: • Monetization: - B2B2C business models - sponsored Data • Privacy management - Identity - Privacy dashboard • Data management - Big Data analytics • Open innovation Developer friendliness Simple and attractive APIs 2 catalysts: we need a strong alignment with ODE projects and artefacts, we are not interested by « just a demo of technolgy » Program sponsored by Orange Technocenter and Orange eHealth

21 Orange Datavenue

22

23 Orange: customer centricity
Orange created a new Customer Experience division last year key objectives: reinforce the link with our Customer experience initiatives test and deploy TMForum metrics and maturity model identify clearly what is « common best practices » and what is « differentiators » can TMForum establish a benchmark ? 1 catalysts: Big Data analytics -> reinforce the link with Orange

24 Thank you

25 Action Week Lisbon Joann O’Brien

26 Action Week Lisbon What's New?
Structured Exploration & Prioritisation Sessions Driving for Pragmatic Solutions Driven by Consumer & Business Needs Continuous Validation with Industry Strategic Planning Session Output Reviewed & Validated with Industry Detailed Planning & Prioritisation Pace of change in the industry requires all organisations to revaluate how they work and establish more effective mechanisms for achieving their outcomes Example, it took 70 years for telephones to reach 50% household penetration, compared to 28 years for radio and 10 years for the internet. This accelerated pace of change continues… and forces us all to evaluate how we operate. In the context of action week, we have trialed agile development techniques at previous action week Important things to note, is this is part of a bigger initiative to reinvent how we collaborate in the Forum.

27 Collaborative Cycle of Activities
Strategic Planning Board Exec Comm Industry Feb 9th – 13th Action Week Lisbon Revaluation & Prioritisation Development April 14th & 15th Orange Paris Review & Feedback Support Adoption May 1st Delivery Deadline Fx 15 Submit for Approval June 1st TM Forum Live Nice Launch of Fx 15 Adoption/Hackathon Next Step Evaluation Collaborative Cycle of Activities Statement of Direction Develop 1st Iteration of Output Fx 15 Review/Feedback/ Adoption

28 Action Week Structure Newcomer Session Catalyst Session Monday Tuesday
Wednesday Thursday Friday User Story Prioritization Workstream Design Opening Session Workstream Development 1st Iteration Workstream Development 1st Iteration Commitment & Plan for Future Delivery Frameworx Meetings & Focused Catalyst Sessions CxO Drivers Themes Epics User Stories Stand Up Commit to Team Workstream Kickoff Daily Standup Daily Standup Wrap Up Demos/Prizes Hosted Networking Demonstrations

29 Event structure for action week Lisbon
Opening Session – Industry themes, strategic drivers, event structure Agile IT Open Digital IoT Customer Centricity User Story Business Canvas Business Canvas User Story Business Canvas Business Canvas User Story Business Canvas Business Canvas Story reviews/ edits, Valuation, Prioritising, Iteration planning, team design Iteration Retrospectives Continuous testing Stand up (Scrums) Pitch backs and competitive peer reviews (voting)

30 Emphasize that teams will self-organise based on contributions, interests and SMEs in the room.
All teams have a goal to have tangible outputs by the end of the week

31 Participation Deadline Feb 27th See list of Catalysts at Registration
TM Forum Live Catalyst 20 Approved Catalyst Alignment Catalyst & Collaborative Project Demonstration & Contribution / Feedback TM Forum Live Nice Participation Deadline Feb 27th See list of Catalysts at Registration Contact Jean Pierre or Program / Catalyst Lead

32

33 Home Team Badges Available in Team Room
Digital Frameworx is being revamped and will not be in use after TAW Available in Team Room

34 Available at Registration
Expert Badges Digital Frameworx is being revamped and will not be in use after TAW Available at Registration

35 Customer Centricity Teams Customer Experience Management Data Analytics Metrics

36 Tues pm “Do it!” Wednesday “Do it!” Thursday “Do it!” All together:
Customer Experience Management Data Analytics Metrics Working with: Internet of things/Open Digital, ZOOM/Virtualization Frameworx Monday and Tuesday am “Define the What” Tues pm “Do it!” CEM ROI Data Analytics Use Case Development CEM 360 Customer View Omni Channel Data Analytics Privacy Risk Scoring Analytics Big Data Repository Metrics Development IoT and ZOOM Wednesday “Do it!” CEM Use Cases Metrics Data Analytics eTOM Processes Use Case Development Metrics With CEM eTOM Mapping Thursday “Do it!”

37 Customer Experience Management Session Leaders for the week: Jonathan Hopkinson, Huawei Joerg Niemoeller, Ericsson Mike Jacobs, CSGI Paul Morrissey

38 Customer Experience Management
Objectives Develop new ROI model for CEM Develop more CEM use cases Develop new omni channel maturity and readiness models Baseline new 360 degree approach Extend metrics library Why? Service providers are driving towards customer centricity, but it is a complex challenge So creating a library of tools and approaches from the collective knowledge of the industry is very powerful Help Needed? IoT and ZOOM reps – we want to capture the future CEM SMEs – but you do not need to be an expert. We will teach you! Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

39 Data Analytics Session Leaders for the week: Peter Livaudais, Parstream Matti Aksela, Comptel Sophie Nachman, Orange Paul Morrissey

40 Data Analytics Use Cases
Objectives Add to our 51 data analytics use cases -- especially in multi-party digital services (e.g. eHealth, smart anything) and virtualization Complete privacy risk scoring Explore development of a data analytics B2B2X API Start definition of the Analytics Big Data Repository Enhancements to building blocks Why? Data driven decisioning is the way business is done today – all across organizations Create a structure for thinking about how to extract information from the data that adds value to the business Help Needed? Any analytics subject matter experts Privacy SMEs Someone from the API group Experts on other areas where they know they need to think about analytics, but need to learn how. We will teach you! Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

41 Metrics Paul Morrissey, University of Liverpool Rebecca Sendel, TM Forum

42 Metrics Objectives Create knowhow for defining metrics across TM Forum projects including IoT and ZOOM Define new metrics! Map metrics to eTOM Check out our new App! Why? You can’t manage it if you can’t measure it! We have 925 metrics in TM Forum – imagine how powerful it would be to have them all mapped to eTOM processes? Help Needed? Anyone and everyone who is interested in metrics or wants to add metrics to their work area No eTOM knowledge required. We will teach you! Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

43 Tues pm “Do it!” Wednesday “Do it!” Thursday “Do it!” All together:
Customer Experience Management Data Analytics Metrics Working with: Internet of things/Open Digital, ZOOM/Virtualization Frameworx Monday and Tuesday am “Define the What” Tues pm “Do it!” CEM ROI Data Analytics Use Case Development CEM 360 Customer View Omni Channel Data Analytics Privacy Risk Scoring Analytics Big Data Repository Metrics Development IoT and ZOOM Wednesday “Do it!” CEM Use Cases Metrics Data Analytics eTOM Processes Use Case Development Metrics With CEM eTOM Mapping Thursday “Do it!”

44 Revenue Assurance

45 Revenue Assurance Help Needed? RA, Business & metrics experts
Objectives RA Metrics RA & Big data RA Scenarios Why? Evolution in RA Adapt to changing reality Help Needed? RA, Business & metrics experts Marketing Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

46 Open Digital Program including ODE, IoT, Industry Verticals and Digital Services toolkit

47 Objectives Open Digital Help Needed? Industry/Business scenarios/IoT
Develop Industry Specific Context using the Digital Services Toolkit Design and launch catalysts for TM Forum Live! Nice 2015 Validate ODE with Catalyst teams Launch Birds-of-a-Feather for new topic areas Review of Industry, IoT, and ODE priorities Cross team meetings Why? Connected Business Scenarios drive the Open Digital Ecosystem Apply Frameworx and Identify possible core frameworks enhancements Cross teams connect the value Help Needed? Industry/Business scenarios/IoT Frameworx mapping Cross Team – Privacy, Frameworx, ODE, Customer Centricity, NFV Passion about the Connected World! Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

48 2015 Project Workstreams and Catalysts
Open Digital Program 2015 Vertical Industry, Internet of Things, Connected Scenarios Smart City Smart Energy Digital Health Connected Car Financial Internet of Things (Consumer/Home//Industrial Internet) Privacy Digital Services Toolkit Context (Business Canvases, Use Cases) to Components (Frameworx and beyond) Industry and scenario examples Open Digital Ecosystem Enabling Technology API Digital Services Reference Architecture B2B2x/Partnering Catalogue

49 ODP/ODE/IOT at Action Week
IoT Topics SME Required Project Links Session Lead Monday Q1 Develop Industry specific context with the help of The Digital Services Toolkit Build out of Applied Fx for IoT, Industry verticals, Connected Cars, Digital Services-Finance, Digital Health Build out of The Digital Services Toolkitin IoT, NFV and Partnerships Identify possible core frameworks enhancements Design and launch catalysts for TM Forum Live! Nice Launch Birds-of-a-Feather for new topic areas ODE Roadmap Validation General Session John Wilmes, Anders Viden, Washington Tavares, Elaine Haher, Jean-Luc Tymen, Marek Stawinski, Daniel Kuschinsky, Kevin McCaffery Q2 Discussion on Canvases and User Stories Frameworx SME Q3 CEM SME Open Digital Project Q4 CEM Project Tuesday Smart Grid Smart City Digital Health ODP Catalyst Reviews - Smart Grid Wednsday Applied Frameworx for IOT ODP Catalyst Reviews - Digital Health Thursday BoaF - Connected Car, Banking B2B2X DSRA ODP Catalyst Reviews - Smart City

50 Action Week Plan Form breakout teams
First pass: develop one or more Contexts based on interest and experience, along with the Use Cases in the Business Scenarios Second pass: develop Sequence Diagrams and/or Process Flows for each Use Case Third pass: identify links to Touchpoints from Sequence Diagrams and from Process Flows, and from Touchpoints to APIs Currently defined Process Flows, Process Elements, Touchpoints, and APIs will be available Teams may identify and link additional Process Flows, Process Elements, Touchpoints, and (non-Forum) APIs

51 NHS Business Model Canvas
eHealth Application Key Partners Key Activities Value Propositions Customer Relationships Customer Segments Medical Device Suppliers Type – Buyer- Supplier Relationship Motivation – Resource & Activities Acquisition Maintain Medical Team Category – Production Consumer (Patient) Better Health Delivered through Monitoring Services Medical Services Oversight Consumer (Patient) Motivation – Customer Acquisition Category – Self-Service Consumer (Patient) Type – Mass Market Maintain Medical Services & Records Platform Category – Production Government (General Public) Type – Niche Market Government (Public) Motivation – Customer Retention Category – Co-Creation Analytics Supplier Type – Buyer- Supplier Relationship Motivation – Resource & Activities Acquisition Medical Record Security Category – Production Government (Public) Better Aggregate Health Lower Medical Costs Delivered through Partner Activities Reports and Analytics Insurers Type – Niche Market Medical Analytics Category – Production Insurer Motivation – Customer Retention Category – Automated Services Key Resources CSP Type – Buyer- Supplier Relationship Motivation – Resource & Activities Acquisition Medical & Analysis Team Type – Human Ownership - Owns Insurer Lower Medical Costs Delivered through Access to Monitoring Data Alert Notification Alert Response Team SMS Notification Channels Medical Records Platform Type – Physical Ownership – Own Consumer (Patient) Type – Web Sales Phase – Purchase Analytics Platform Type – Physical Ownership – Partner Insurer Type – Sales Force Phase – Purchase Integrated Ecosystem Type – Physical Ownership - Partner Cost Structure Revenue Streams Consumer (Patient) Type – Cost Driven Class – Fixed Cost Partner Type – Cost Driven Class – Fixed Cost Consumer (Patient) Pricing Method – Fixed List Prices Generation Type – Usage Fees Insurer Pricing Method – Fixed List Prices Generation Type – Subscription/Usage Fees Government Pricing Method – Bargaining Generation Type – Budget

52 ZOOM

53 ZOOM Theme #1- E2E Management Hybrid and multi-operator

54 Theme 1 –E2E Management Help Needed?
Objectives E2e Management How to Guide Hybrid Current and virtual networks Address multi vendor multi administration Novel SLA Control Loop mechanisms using Big Data Catalyst kick-off Why? Virtualization creates new e2e Challenges Link between service performance and resources is dynamic mediated by Virtualization infrastructure How does that work ? And how does one manage it? How does Service assurance change Help Needed? Service Provider oversight on Catalysts Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

55 ZOOM Theme #2-Transformation

56 Theme 2 Transformation Help Needed? Need NetOps & DevOps experience
Objectives Support process , workforce and OSS transformation Use practical case studies Catalyst vCPE Why? Agility Agility needs agile process and (OSS) systems Help Needed? Need NetOps & DevOps experience Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

57 ZOOM Theme #3- Virtualization Operations Readiness and Procurement

58 Theme 3 Virtualization Operations Readiness and Procurement
Objectives Virtualization Packaging Federated Service Catalogue/ Directory Virtualization Maturity Model Why? Support NFV procurement and operations Support procurement and organization transformation Help Needed? More SP procurement input to validate proposals Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

59 ZOOM Theme #4- ZOOM Foundational Studies

60 Theme 4 ZOOM Foundational Studies
Objectives Information Model: Sets, graphs, Event , catalog, domains Security API Describe formal ways of building APIs Policy Management OSS futures ( Delta on DSRA/SES) Why? Foundational study development on common requirement Address common technical solutions to support ZOOM business themes Work with FX to achieved converged solutions Help Needed? Domain experts Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

61 NFV Security Orchestration

62 NFV Security Orchestration
Objectives Develop a dynamic E2E security orchestration solution Concept for an NFV environment. Align with Frameworx Identify applicable security APIs Agree on customer-focused NFV security priorities Agree on User Context for Security Policies Incorporate NEP, Security and Orchestration competencies Why? The benefits of NFV/ZOOM will be enhanced w/ security implemented at the start Having policy-compliant security in place for any instantiation of the virtualized infrastructure and service is critical By gathering user and traffic profiles, we can apply security w/ context that is focused on use & business cases Help Needed? Requirements for user profiles Deployment thoughts: ISV,NEP,CSP Regulatory concerns PoC timeframes and packaging Benefits of security specialization Threat data capture and ingestion Integration concerns with broader orchestration solutions Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

63 Privacy Management

64 Privacy Management Help Needed?
Objectives Develop a template for a ‘Privacy management Dashboard’ that will give customers/end users control over what, and how, their data is used Identify use-cases Identify underpinning APIs Align with Frameworx Why? Restore the trust & confidence of the end-user Automate default privacy settings for regional legislation Get ahead of legislation Proactive response to media portrayal of ’big business’ Help Needed? Everyone has a view on privacy – use-cases Everyone involved in their company’s own privacy program Companies willing to share information about an end-user, an object, wanting to comply with laws & regulations Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

65 API TEAM

66 API - Ecosystem Help Needed?
Objectives The work of the forum should leverage and enhance other standards and APIs The hard work of the forum should be even more powerful when combined with the work of other standards bodies Why? The forum has always operated as part of a larger ecosystem, however with IoT, NFV/SDN, digital, etc. the speed and role of the forum’s work is shifting rapidly Help Needed? Are you participating in FI-Ware, Eclipse IoT or MEF Do you know the TMF API Ecosystem ? Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

67 API – E2E Processes & APIs
Objectives Expand the TR241 API Business Guide to include IoT use cases and On-boarding scenarios Establish API touch-point mappings for B2B, service fulfilment and assurance Why? Much of the work developed in the Open Digital API Business Guide applies very well to IoT, but will need some revisions Create linkage between the NBN Co contributions and the API Ecosystem Help Needed? Past / current participation with IoT e.g Smart City Worked on B2B2X and other touch-point related activities Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

68 API - Agile and Common Foundations
Objectives Create commonality and rigor across all APIs around Dynamic content Easy for TMF and non-TMF developers to leverage and extend published APIs Why? Dynamic Content is required in many contexts APIs must be easy and obvious to developers Swagger 2, JSON Schemas and Developer Portal are all important to developers and essential for adoption Help Needed? Individuals with Swagger 2, JSON Schemas experience API Developer Portal development interest or experience Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

69 API – Development & Maintenance
Objectives Cerate and execute adoption plans across the broad set of APIs Complete the work on Service Activation Ordering and Provisioning APIs Why? APIs need to be shared with other Ecosystems for early adoption i.e MEF The APIs need to be broadly adopted and aligned with strategic objectives Help Needed Members that can bring ideas to the teams around adoption Experience with other API ecosystems Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

70 Frameworx

71 Frameworx Objectives Why? Help Needed?
Identify strategic program Fx enhancements by working with them Mon-Thu Further develop Fx eTOM/SID structure enhancements (Fri) Why? Align TM Forum-wide deliverables by supporting strategic program project requirements in Fx Fill known eTOM/SID gaps Help Needed? Members contributing to achieve both objectives Experienced process analysts / information modelers (Fx knowledge not mandatory) Use this template to guide your opening session presentation. It is highly encouraged to tell the story of the business rational or the activities that were executed to cause the team to focus on this particular set of objectives.

72 Networking MONDAY Newcomer session: 8:00am Monday
Happy Hour: 6:30 in Bar Cristóvão Colombo TUESDAY Catalyst Session: Anyone interested in catalysts 8:00am Demos and Happy Hour: Galeria 6:00 – 7:00 pm THURSDAY Wrap Up Reception Galeria 7:00 – 8:00 pm

73 Event Wi-Fi WiFi Network – miragemwlan Password – Miragem123
Printed on Daily Agenda available at Registration

74 Emergency Logistics In case of an emergency evacuation;
Meeting point across the road in front of hotel

75 Meeting Rooms

76 Use breaks & Lunch to check email etc
During Meetings! Only use laptops where is it essential to follow proceedings during the meeting Be In The Room! Use breaks & Lunch to check etc

77 Have Fun Collaborating!

78 ZOOM: Sala III Customer Centricity: Sala VII Open Digital: Sala II


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