1. Late Night Fast Food Drive- Thru Users Sutee Dee Jesus Fernandez Kevin Tostado

2. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Statement of Problem Users Fast Food Drive-thru users After 10 pm College students representative of user group Challenges Relaying order to the restaurant Ensuring accuracy in food received

3. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado “Exploded Burger” Prototype Touch-screen ordering system More accurate, but slower Designed for special orders Less employee time needed Very visual

4. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Getting To Know The User Conducted user observations and interviews Focused on college students at Olin as representative for larger user group Constructed personas, lexicon, created task matrix, and scenarios based on what we learned

5. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Introducing Our Personas Joe Bullock Natalie Matthews Dave DiMaggio Sandra Portman

6. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Joe Bullock Characteristics Driver Upperclassman Usually goes alone Knows what he wants to order Devoted to specific fast food chain Goals To satisfy hunger in as little time as possible

7. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Natalie Matthews Characteristics Usually passenger Involved in social causes, dislikes multinational corporations Cynical about fast food experience Lactose intolerant Goals To get what she wants to order Deal with staff as little as possible Wants best quality possible

8. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Dave DiMaggio Characteristics Freshman Goes when asked; goes with the flow Isn’t involved on campus Goes late, around 1-2 am Goals Get off campus Get food for others and get orders right Don’t take way too long

9. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Sandra Portman Characteristics Usually indifferent about what to get, laid back Feels rude talking to a box Never asks for special orders Goes out to “get away”, takes her time Often driver Goals Take a long break Spend time with good company

10. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Ordering Process Main steps taken in ordering food: Identify Select Order Verify Ordering process turns out to be non- linear

11. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Scenario 1. Order a combo meal. 2. Order a burger with only pickles, onions, and the meat on the burger. 3. Change the burger you've just ordered to add cheese and remove the onions. 4. Order another of the same burger from the "Your Order" area. 5. Order another 1-3 burgers of your choice. 6. Check to make sure that the total matches what you would expect your meal to cost. (Remembers that burgers are $1 each, or $3 for combo meals) 7. Finish ordering.

12. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Low-Fi Testing

13. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado What We Learned From Low–Fi Testing People felt visual system was more appealing but text was helpful in some areas Some of the design was unclear in providing information users needed Voice communication still provided advantages over prototypes People may not want to use touch screen right before eating

14. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado First Prototype Screenshots

15. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Changes From Low-Fi To Interactive Added plus and minus buttons to the items in the tray/order section of the exploded burger On the Build Your Sandwich section, added a "Cost of Item" and "Subtotal" display to help with verification "Start Over" button in the Build Your Sandwich section was clarified We changed the Exploded Burger interface to become a simple touch interface

16. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Interactive Prototype Features Focus on the special order part of the ordering Consists of welcome screen, the build your burger screen and a thanks/confirmation screen. Limitations Leaving out main menu and side/drink selection menus User can only currently order one type of burger. No animations.

17. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Prototype Construction Interactive prototype was initially built in Flash, but changed to HTML/PHP for sake of time and simplicity.

18. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Second Prototype Screenshots

19. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Second Prototype Screenshots

20. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Changes from 1 st to 2 nd Redesigned layout to convey a sense of process. Added some more directions Added a help button Clarified the add/remove modifiers Made it possible to distinguish between individual burgers Added per sandwich pricing Changed ingredient bar to “blue out” when they’ve been added to the burger. Changed editing process for burgers Mostly, visual modification to remove ambiguity

21. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Reflections What Would We Do Next? Wide variety of menu items Aural feedback Include quick animations? How Does This Fit In The Marketplace? Who Needs Will Clayton Anyway?

22. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Reflection Notes How does this fit in? Could be used both at drive-thrus and at counter Could be implemented alongside traditional ordering system (2 lanes – similar to airport check- in) Works well with our generation Team Issues Started out very shaky A couple weeks behind other groups Other scheduling issues overcome Grew as a result

23. HFID - Sutee Dee, Jesus Fernandez, Kevin Tostado Questions? A demonstration can be found at http://students.olin.edu/jfernandez/projects/hfid/ebp/