1. INITIATIVES TOWARDS SUSTAINABLE TOURISM
“THE PLANET DIVE EXPERIENCE”
By Joey C. Fullon NAUI 39085

2. OUTLINE: Citio Balanoy, Barangay San Teodoro, Mabini Batangas, 1999
Planet Dive Story
Initiatives and Activities:
Management of Twin Rocks Marine Sanctuary
Maximizing community’s share of tourism income
Organization of interest groups or sectors
Active participation in Public Councils and other Forums
Strategic partnerships and support to NGO and Academic projects
Providing livelihood as a means of reducing fishing impact
Socio-Economic Impact
Environmental Impact
Lessons learned

3. VALUE
It is proper that as learned practitioners we must seek tourism resource management doctrines that will perpetuate not only the resource and its economic viability, but the local’s livelihood, culture, dignity and heritage as well. Giving stakeholders their rightful share of benefits derived from the resource encourages partnership in its preservation.

4. OBJECTIVES
To establish a broad and general baseline for socio-economic and environmental benchmarking in the Balanoy setting
To get to know Planet Dive the resort, its core competence and partnership mix factor that contribute to its viability,
To enumerate various initiatives relevant to the improvement of both socio-economic and environmental resource conditions,
Identify the impact indicators of these initiatives and measure them against established baseline,
And propose models for resort activity geared towards viable, sustainable and, environmentally and socio-culturally relevant tourism resource use based on the Planet Dive experience.

5. INITIATIVES AND ACTIVITIES
Strategic partnerships and
support to NGO and Academic projects

6. INITIATIVES AND ACTIVITIES
Providing livelihood as a means
of reducing fishing impact

7. ENVIROMENTAL IMPACT

8. LESSONS LEARNED
Counting intangibles as part of the bottom line increases profit and improves business climate.
Not all unnecessary expenses are losses.
Sharing the profit margin of revenue centers outside your core business and competence secures your position.
In a community based tourism scenario the resort must integrate into the community and not the other way Around.
Protection, management and judicious use of tourism resources perpetuates livelihood for all.
Partnership with other resource users assures genuine protection of the resource

9. LESSONS LEARNED
PLANET DIVE RECOGNIZES THAT COMMUNITY, LOCAL GOVERNMENT AND NGOs ARE ESSENTIAL PARTNERSHIP ELEMENTS IN SUSTAINABLE TOURISM

10. FRAMEWORK ON SUSTAINABLE TOURISM PLANET DIVE EXPERIENCE
NGOs, Academe
SUPPORT TO ORG DEV
AND SCIENTIFIC RESEARCH
LGU
PARTICIPATION IN
LOCAL GOVERNANCE
COMMUNITY
ALTERNATIVE LIVELIHOOD
AND CO-MANAGEMENT
PLANET DIVE
Developmental / environmental
orientation of the owners
Corporate Social
Responsibility
RESOURCE
MANAGEMENT/CONSERVATION