1. Why Publish? Masoud Yazdani Intellect, The Mill, Parnall Road, Bristol BS16 3JG, England onbeingpublisher.blogspot.com

2. Publishing is a kind of anonymous conversation Publishing is democratic. It allows people to choose to join a conversation instead of being invited. A publication is transportable and cheap to multiply.

3. Why academics publish  Reproduction of experiments  Critical evaluation  Funding application  Distribution of ideas/ sharing your ideas  Teaching  Patent/ credit/ recognition of effort  Feedback  Quality assurance  Self satisfaction  Ego/ prestige/ good on CV  Helping the economy / IPR  Collaboration  Closure/ end point of a research project

4. Reflection on Practice Do we really need to write about it! Blog, Video diary, DVD, Exhibition My Art speaks for itself!

5. It is now widely accepted that talking about something can consolidate an individual's knowledge and even lead to discovery of a solution. Vygotsky, L.S (1987) The Collected Works of L.S.Vygotsky, Vol. 1 NY: Plenum Press Vygotsky (1987) endorsed the experience of many that 'Meaning mediates through in its path to verbal expression'.

6. Why artists may want to publish Writing is cheaper than staging a play! Preserve the creative work. Build a creative heritage. Documentation establishes a standard version, improvisation is less free, there may be fewer variations!

7. UK Research Assessment Exercise (Panel O) 63- Art and Design 64- History of Art, Architecture and Design 65- Drama, Dance and Performing Arts 66- Communication, Cultural and Media Studies 67- Music

8. Publishing is a process of mediation and conflict! The Refereeing process (Proposal, MS) - need to persuade peers it is worth publishing it. Copyediting process - need to be clear to a non-specialist reader. Design and Layout - need to fit into a house style while you want form to reflect the content.

9. We need publishing houses that know how to deal with creative subjects. Intellect focuses on Creative Media, Performance and Film as the currency of intellectual debate.

10. Publishers of original thinking